28 July 2023: IBTM World has revealed first details of its 2023 edition, which will see an evolution in the show’s culture creation campaign. Returning to its iconic home in Fira, Barcelona on the 28th to the 30th of November, every aspect of the event has been carefully curated to illustrate the influence of event professionals in shaping culture and driving the future of business. IBTM World 2023 will include new and exciting elements and a targeted education programme to reflect the changing needs of attendees. Business culture thrives when we are together, and the event’s mission is to pro ..read more

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As part of our Culture Roadshow for IBTM World 2022, we sat down with our finalists at the show to find out more about their destination, how the culture of their destination can inspire event planners and anything exciting coming up in 2023. In this blog, we’re talking to Aigars Smiltāns, Director of Meet Riga. How is culture important to your destination? Our destination has a multi-layer culture thanks to many influences dating back to tribal times – Germans, the Swedish kingdom, imperial Russia, and the Soviet Union. Through all those years we managed to keep our culture alive, so for ..read more

As part of our Culture Roadshow for IBTM World 2022, we sat down with our finalists at the show to find out more about their destination, how the culture of their destination can inspire event planners and anything exciting coming up in 2023. In this blog, we’re talking to Zsuzsa Szégner the International Relations Director at Visit Hungary. How is culture important to your destination? Culture is very important for us because we believe that the hosting atmosphere can contribute significantly to the quality of any business event. A vibrant and exciting city is a more attractive MICE dest ..read more

As part of our Culture Roadshow for IBTM World 2022, we sat down with our finalists at the show to find out more about their destination, how the culture of their destination can inspire event planners and anything exciting coming up in 2023. In this blog, we’re talking to X. How is culture important to your destination? Culture is very important for us because we believe that the hosting atmosphere can contribute significantly to the quality of any business event. A vibrant and exciting city is a more attractive MICE destination, so the cultural offerings, along with the good infrastruct ..read more

As part of our Culture Roadshow for IBTM World 2022, we sat down with our finalists at the show to find out more about their destination, how the culture of their destination can inspire event planners and anything exciting coming up in 2023. In this blog, we’re talking to David James, the Co-Founder of Events at DMC Menorca. How is culture important to your destination? Menorca is a land with cultural evidence. Menorca is human, gastronomic, artistic, historical, ethnic and natural.    Do you have any specific new initiatives or projects on the way? Everything is accelerating. This ..read more

Mike Fletcher assesses how planners are feeling as the year draws to a close and offers some predictions on industry trends for the year ahead. The year 2022 looks set to end on an optimistic high according to up-to-date data from Northstar Meetings Group’s Meetings Industry Pulse Survey. Planner response data collated up to 7 December shows that 2023 promises more meetings, with 41% of organisers closing the year by booking new events. Budgets are expected to at least match cost increases, if not outpace them while 59% stated that their outlook for meetings and events remains optimistic com ..read more

At last month’s IBTM World, the Business of Events launched a study of more than 1,000 CVBs and DMCs responsible for promoting and attracting major congresses to their city or region. Mike Fletcher recounts the report’s key findings and gauges the reaction of the Washington D.C convention bureau. Some 95% of city, regional and national convention bureaus, plus DMCs with a remit to attract business events to their destinations, believe that legacy is integral to staging major events, according to a Global Destination Report launched at IBTM World last month. The Business of Events Global Dest ..read more

IBTM World, which this year explored the connection between events and culture, closed today (1 December 2022) with over 100,000 business meetings having taken place and over 10,000 attendees gathering in Barcelona for the three days of the event. IBTM World 2022 investigated how the technology we use, the experiences we create, and the destinations we visit create limitless cultures for businesses and incredible potential for events. Over 2,200 exhibiting companies from 150 countries around the world were in attendance, including the CVBs of Spain, Ireland, Brussels, Croatia, The Czech Republ ..read more

The author A.A Milne once said that “Nowhere can I think so happily as in a train”. Mike Fletcher is about to discover how true that is as he embarks on a more sustainable way of reaching IBTM World in Barcelona. As IBTM’s roving reporter, this Sunday I’ll be meeting up with Evolve Events’ Creative Director Anna Peters, London & Partners’ Head of Europe, Convention Bureau, Barbara Jamison-Woods and Eurostar’s Inge Bauwens to discover the delights of a slower, more sustainable way to travel to major congresses and events in Europe. Following a leisurely brunch at Rotunda in Kings Place, we ..read more