The end of the year is the perfect time to look back at the year in total and do a full audit of all facets of your business, and we’re here to help you with your end-of-year website and social media audits. Things can get hectic, and ensuring your website’s information is up-to-date and as helpful as possible for your clients is essential. Why is this important? 94% of people won’t trust an outdated website; this means that just having an appealing website isn’t enough. Having up-to-date information is essential. Let’s keep it nice and simple and focus on five things you should check when a ..read more

WhiskerCloud Founder Adam Greenbaum chats with Shawn Wilkie, Talkatoo CEO, about how technology can give veterinarians more time by reducing admin work as much as possible. Time is the most important resource of all. Talkatoo is affordable, subscription-based veterinary dictation software made for clinics like yours to save you time at work so you can get more out of life. — Subscribe to WhiskerTalks on Apple Podcasts → Subscribe to WhiskerTalks on Spotify → WhiskerCloud websites are fully loaded with everything you need to grow. We offer cloud hosting, SEO, real-time website trac ..read more

Big things are happening at WhiskerCloud and with the WhiskerTalks podcast! WhiskerCloud Founder Adam Greenbaum chats with Mary Schwartz, Manager of Sales Enablement at PetDesk, about her transition from veterinary medicine to tech. Plus, Mary is introduced as one of the new hosts of WhiskerTalks! In case you have not heard, WhiskerCloud has joined the Petvisor family of brands alongside PetDesk, Vetstoria, and Kontak. Petvisor equips veterinary practices and pet grooming businesses with a suite of mobile-enabled tools, facilitating better communication, service, and client retention. The com ..read more

You play an integral part in helping your veterinary front desk team with burnout. Across virtually every sector, staff burnout is at an all-time high. It’s approaching a breaking point in veterinary medicine. Independent practitioners are under a lot of pressure to keep employees during a hectic period — or risk losing competent successors during “the great resignation.” Is your veterinary business working to make it a great place to work? If not, you may want to shift your focus to caring for the people that keep the lights on. Practices that want to keep moving forward and growing need to ..read more

Have you been wanting to learn more about the applications of artificial intelligence in veterinary medicine? We’ve got you covered! WhiskerCloud CEO Adam Greenbaum chats with Dr. William Tancredi, Chief of Staff of Old Ridge Veterinary Hospital, about artificial intelligence making its way to veterinary medicine. So what happens next? Dr. Tancredi is a veterinarian and the owner of Old Ridge Veterinary Hospital in Chadds Ford, Pennsylvania. He loves to read, practice medicine, and he’s writing on Substack mostly about artificial intelligence but sometimes about other things. Read more about ..read more

Do you think about how you can achieve your veterinary business’s goals through targeted marketing? Our friends at Snout School recently asked a question in a private Facebook group (you should join, by the way), and we thought it would be fun to give you examples of what you can do to achieve your goals for all of the options that received votes. This poll had seven options: Retain current clients Attract new clients Increase sales of a service (laser, dental, etc.) Hire support team member(s) Hire veterinarian(s) Crap…I don’t have a goal. We need a goal? Other For the purpose of this ..read more

Like all businesses must do, planning for seasonality in veterinary medicine is essential. Why is this important? In the dynamic landscape of veterinary practices, success isn’t merely about diagnosing and treating pets with kindness and compassion; it’s about understanding the financial heartbeat of your business. Every season brings its own challenges, opportunities, and revelations. At WhiskerCloud, we’ve honed the importance of a proactive stance, ensuring that veterinary practices not only react to these shifts but anticipate and harness them for growth. The Reality of Seasonal Revenue ..read more

Want to take your marketing to the next level? Have other people start doing the work for you! No, seriously—you can have your clients become an unpaid part of your marketing team today. According to a recent study, 58.27% of small businesses admit to spending less than five hours per week on marketing. We know that things can get hectic in a veterinary clinic, so it’s best to use all options to get and create content to promote your business. Today, we’re going to discuss user-generated content and how simple it is to use it in your marketing. User-generated content is an extreme time-save ..read more

Our veterinary marketing guide is here to help you make the right decisions to grow your veterinary business. Every veterinary practice is different, and different business types in other locations mean it’s essential to know everything you need to do to correctly advertise your business to potential customers in your area. No matter where you live or the services you provide, following these tips will help you take your business to the next level. The following tips have varying degrees of implementation, but all of these things can be set up immediately if you’re ready to grow your busines ..read more

Did you know that a standout careers page on your custom veterinary website could be the difference between growing your team and not being stuck in a perpetual hiring loop? In veterinary services, we understand the weighty task of acquiring top-notch professionals for your team. The journey from sourcing potential candidates to securing the perfect fit can be daunting. However, one secret weapon can enhance your hiring process and skyrocket your brand’s attractiveness to prospective hires – a dedicated careers page on your website. At WhiskerCloud, we’re here to tell you why this element i ..read more