In my early thirties, I entered the DoD (Department of Defense) industry as a subcontractor supporting large primes with the modernization of systems, leveraging web-based technologies and Internet Operations. After years of persistence, gaining an in-depth understanding of Federal, DoD, and individual agency acquisition rules, I won my first contract with a large prime contractor.   This contract quickly led to more opportunities. One day, at a DoD conference as an Internet Operations subject matter expert. I felt honored and excited to market the capabilities of our business, but I ..read more

Determined & Destined For Better. After several years of experiencing phenomenal growth from the internet boom, along with steady commercial growth in web, the unexpected happened. From boom to bust, the market crashed.. Today, the significance of the internet crash aka “The Dot Com Fall Out” aka “The Internet Bubble Burst” created a landscape of economy and systemic obstacles within its occupational arena. So, with the collapse of the internet boom, I  myself  faced two personally major obstacles. 1. Do I ride out the downturn in the economy, caused by greedy investor ..read more

During National Hispanic Heritage Month, September 15 to October 15, the contributions made and the important presence of Hispanic and Latino Americans to the United States celebrate their heritage and culture. Hispanics have had a profound and positive influence on our country nationally, regionally, and locally with their strong commitment to family, faith, hard work, and service. They have enhanced and shaped our national character with centuries-old and new traditions that reflect the multiethnic and multicultural customs of their community.   To kick things off LATINA CEO will host t ..read more

Janie M. Gonzalez LATINA CEO, Irene Chavez La Maestra, Samantha Najera Heartfire Media, Giselle Calvillo MixFit SACommunity of Bloggers LATINA CEO bloggers are entrepreneurs, professionals, mothers’ y mas! They write about advice, recipes, news, culture, and provide resources. They  also feature women and lifestyle content. Collectively we aim to educate, encourage, connect, unite and propel women. It’s about boss life, personal / professional development, motherhood, sisterhood, relationships and issues through the lens of self-improvement and creating ..read more

LATINA CEO with technology experts and resources ready to assist you with your startup or existing business. The startup scene is everywhere. If you notice, it’s happening across the nation with little diversity. Startup funding opportunities for women and minorities, in general, will be even less available, but it doesn’t mean your products and services don’t have a chance. All it means is that you have to be strategic, more resourceful and stay laser focused. The following are ten #StartupSundayTips from LATINA CEO to help you launch a successful business. Talk to e ..read more

Women have always played a crucial role in war times but are often ignored or downplayed in history. A great example of this are the Adelitas who joined the Mexican Revolution (1910-1920), who became synonymous with the term Soldadera or Female Soldier, and were a vital force in the revolutionary war efforts against Mexican government forces. It is argued that La Adelita inspired by a Durangan woman, joined the Maderista movement (the revolutionary party led by Francisco I. Madero) at an early stage of the Revolution, and supposedly fell in love with Madero, her revolutionary leader. This pop ..read more

It took me years to understand my strengths and master them. What I learned is that it’s key to grow  from your past experiences and adjust accordingly. The beautiful thing about your journey is that it affords you the opportunity to make changes, whenever necessary. Take the time and do it right. And remember, scale thoughtfully. Here are my ten playbook lessons we covered at Hispanicize ’17. Vision – Stay The Course Potential – Recognize & Rise Strategic – Planned Decisions Courage – Face Failures Goal Setting – Drive Results Resourceful – Intentional Intuitive ..read more

It takes courage to be the woman you want. Whether you’re a mother, a career go-getter, the boss of your company, or a college student, there is a lot of pressure to be perfect to be like Super-Woman, or to never demonstrate weakness. It takes courage to be a woman. People, sometimes inadvertently, want you to believe you can only be a certain kind of this, or a certain kind of that, but I am here to tell you you can be the woman you want to be in 3 simple steps: Celebrate You Face Your Fears Never Be Afraid To Ask For Help Battle with what they think is good for you. Believe who y ..read more

Our bodies have five senses: touch, smell, taste, sight, and hearing. We use each of our physical senses to help us perceive the world and our surrounding environment. In addition, we also carry five other, unique senses that make up the very fabric of our own souls: intuition, peace, foresight, trust, and empathy. These ‘soul senses’ are key elements in leveraging life, business and the things you aspire to. However, most people are unfortunately unaware that our souls contain senses, and more often than not only rely on their physical senses. So, now that we are aware of the senses our ..read more

Flow is characterized as a state of mind in which a person is fully immersed, evoking keen focus, genuine enjoyment, and complete absorption in the task at hand wishing to be accomplished. In short, flow is when you perform your best. So how can you apply and consistently stay in flow so you too can pursue your work smarter at an even greater level of creativity? First, and most essential, is to make sure your motivations in performing your task or activity stem from your own intrinsic purposes. Targeting these particular motivations is a major key ..read more