Time management skills are crucial for anyone trying to increase their productivity. But where do you start? In our time management article we outline the four components of time management: planning, scheduling, monitoring, and control. What if I told you there was a time management technique that hits all four at once, and is both low-maintenance and low-tech? Welcome to the Pomodoro technique. How the Pomodoro technique works The Pomodoro technique is a time management method developed by business consultant Francesco Cirillo in the 1980s. The name comes from the Italian word for tomato, s ..read more

Xero is, to put it simply, the gold standard in large or small business accounting. With a single dashboard, you get to manage and streamline almost anything related to cash flow and corporate finance. Whether you’re managing taxes, reconciling bank transactions, or preparing to create and send your first online invoices, Xero has you covered. In this article: Key tools for Xero customers What to know about Xero invoices How to create an invoice in Xero Approving invoices in Xero  Customizing your Xero invoice Why we love Xero invoicing How to sync your Xero invoice data Xero accounting ..read more

OK marketers, we know what it’s like: you’ve got a report due soon and your only option is to manually export CSVs from half a dozen platforms, import into your spreadsheet, clean and re-format. Then you do it again and again as often as reports are due, right? Nope! Forgive the marketing cliche, but there actually is a better way to put together your marketing reports. You can find out in our upcoming webinar. Date: Wednesday February 28th,11:30AM PT / 2:30PM ET Product experts Marc Dikranian and Sigrid Carrot will show you how to consolidate data from GA4, Facebook Ads, Google Ads and Google ..read more

How often do you run out of time trying to complete all the tasks on your to-do list? It’s common to hear phrases around the office like “time is money” and “work smarter, not harder,” but embracing those aphorisms can be difficult when you’re burnt out and drowning in work. This is why task automation is essential. Instead of repeating the same mundane things over and over, turning your brain to mush, it’s time to take back control of your precious work hours and let automatic tools do the boring tasks for you. In this article we’ll cover the basics of task automation: what it is, what you sh ..read more

When a visitor comes to your site or app and doesn’t take the action that you want them to – i.e. become a customer or subscriber – that doesn’t mean that you have lost them for good. In fact, you can set up a campaign that shows the visitor ads related to your website as a whole, the page the person visited, or the product that was viewed. This is known as Google ads remarketing, or retargeting, and it is still one of the most successful ways to drive conversions on your site and in your app. In this article: What is Google Ads Remarketing? Advantages of Retargeting Google Remarketing Option ..read more

If you’re like the majority of knowledge workers, you spend the first chunk of your day making sure all the information you need is in the same place. Actually prioritizing your work takes an unfortunate backseat to just finding the things you need to do. Whether you’re relying on your manager to assign work for you or you have to do it yourself, personal to-do list workflows can be utterly broken by lack of visibility and tool silos. So how can this be mitigated? An endless search for tasks No matter what your role or seniority level, you have some kind of system to keep track of everything y ..read more

If you’re interested in personal productivity at all, you almost certainly know that interruptions in your work have significant costs to your ability to create high quality and timely results. While a lot of interruptions are self-inflicted, more than half in the average workday are caused by other employees. Email, Slack, meetings, texts, task reminders, social chats, and so on are all likely cause of external interruptions. Managing these interruptions is a crucial skill to develop for maintaining effective team collaboration. Master asynchronous communication and curb the distractions Sour ..read more

Trello is one of the most popular project management tools out there. Its simple Kanban methodology means you can quickly see what you need to work on at a glance, and managing a team is that much easier. But Trello project management can get make even the most productive among us feel overwhelmed. Not sure how you can effectively manage your cards, lists, and tasks? No worries! Trello project management doesn’t have to come with stress and headaches. Here’s a full guide to managing projects with Trello — including eight tips you might not have seen elsewhere. What is Trello? Trello is one of ..read more

Successful project management has never relied on a “set it and forget it” mentality. In order to run efficient projects, PMs need to not only launch said projects, but monitor and track their progress. While project monitoring is regularly overlooked or viewed as just another box to check off on the PM’s task list, it’s a vital part of the project lifespan.  In this post, we’ll cover:  What project monitoring is, and why it’s important How to monitor projects easily and effectively Project monitoring tips and best practices you can implement today  Let’s get started.  Wh ..read more

With the volatility and unpredictability of social media platforms around the world, it’s never been more important to ensure your marketing efforts are as diversified as possible. When you focus all your budget and time on one channel, you put yourself — and your business — at risk.  You can avoid this with an email newsletter and dedicated newsletter software. Email newsletters are one of the more reliable and proven methods of keeping your customers engaged. Whether a quick note with exciting new business updates or an informative breakdown of industry news, there are countless wa ..read more