Copywriting Course Blog
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I'm Neville. Nice to meet you! I help curate Copywriting Course. We're half copywriting agency, and half copywriting training. We train entrepreneurs, content writers, and sales teams to become top-notch copywriters so they increase conversion rates across all the materials they produce. We also just help you write it. Looking for a copywriting blog with real tips, ideas and examples?..
Copywriting Course Blog
2y ago
(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)
This is a fun email for Friday March 18th, 2022. Hope you like it :)
Listen to this email here:
Swipe:
This was an ad ran in Reader’s Digest in 1966 asking readers to “write in for a free booklet.”
“Writing in for …
The post The S.T.U.P.I.D. Email <br> (03-18-2022) appeared first on Copywriting Course ..read more
Copywriting Course Blog
2y ago
(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)
This is a fun email for Friday March 11th, 2022. Hope you like it :)
Listen to this email here:
Swipe:
This is a cool ad from 1974 showing the affordability of a Triumph Spitfire sports car vs other luxury brands.
I …
The post The S.T.U.P.I.D. Email <br> (03-10-2022) appeared first on Copywriting Course ..read more
Copywriting Course Blog
2y ago
(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)
This is a fun email for Friday March 4th, 2022. Hope you like it :)
Swipe:
Look at this clever little marketing outreach:
My buddy Steve Chou received this chocolate bar in the mil from Klaviyo (an email delivery company).
It says: “You fill my …
The post The S.T.U.P.I.D. Email <br> (03-04-2022) appeared first on Copywriting Course ..read more
Copywriting Course Blog
2y ago
(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)
This is a fun email for Friday February 25th, 2022. Hope you like it :)
Listen to this email here:
Swipe:
This is a great product description & graphics by Magic Spoon:
This colorful graphic shows the different flavor offerings with surrounding copy …
The post The S.T.U.P.I.D. Email <br> (02-25-2022) appeared first on Copywriting Course ..read more
Copywriting Course Blog
2y ago
(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)
This is a fun email for Friday February 18th, 2022. Hope you like it :)
Listen to this email here:
Swipe:
This is a cool Mars Bar “Ingredients” Ad from 1957:
With very little text it does a great job of showcasing the …
The post The S.T.U.P.I.D. Email <br> (02-18-2022) appeared first on Copywriting Course ..read more
Copywriting Course Blog
2y ago
(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)
This is a fun email for Friday February 11th, 2022. Hope you like it :)
Listen to this email here:
Swipe:
This is a cool ad for a “Genuine Bell” phone from 1983.
It uses “text and arrow markup” to showcase the features …
The post The S.T.U.P.I.D. Email <br> (02-11-2022) appeared first on Copywriting Course ..read more
Copywriting Course Blog
2y ago
(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)
This is a fun email for Friday February 4th, 2022. Hope you like it :)
Listen to this email here:
Swipe:
This clever ad from 1967 showed the news was about to “change” by showing one side of Peter Jennings’ face in black …
The post The S.T.U.P.I.D. Email <br> (02-04-2022) appeared first on Copywriting Course ..read more
Copywriting Course Blog
2y ago
I want to show you a concept coined by famous copywriter Joseph Sugarman called “The Slippery Slope.”
Here’s a video I made explaining it:
This is the Slippery Slope:
Joseph Sugarman stated the job of a headline was to act like “A slippery slope” in which the person would be:
…first sucked in by the headline
….then sucked in by …
The post The “Slippery Slope” of Marketing appeared first on Copywriting Course ..read more
Copywriting Course Blog
2y ago
(Swipe, Thought, Uplifting, Picture, Interesting, Drawing)
This is a fun email for Friday January 28th, 2022. Hope you like it :)
Listen to this email here:
;
Swipe:
Look at this kind of wild Smith & Wesson “Steak Gun” ad from 1988.
They use an incredibly grabbing image to show …
The post The S.T.U.P.I.D. Email <br> (01-28-2022) appeared first on Copywriting Course ..read more
Copywriting Course Blog
2y ago
I’ve built a combined home office and Video Podcast Studio in one room.
This allows me to work from home and also interview podcast guests with a full 3-camera setup.
The video podcast has 3 camera angles, and is live-edited by a producer who sits by a video switching board.
You can see the layout of all the equipment …
The post My Podcast Studio (and Home Office) Setup appeared first on Copywriting Course ..read more