We may not always want to admit it, but the people closest to us really do play an immense role in who we are and what we do in life. According to motivational speaker Jim Rohn, “You are the average of the five people you spend the most time with.” I’m sure you’ve come across […] The post How Your Inner Circle Impacts the Quality of Your Personal Brand appeared first on Branding & Marketing YOU ..read more

Do you ever find yourself holding back when it comes to speaking up about your accomplishments? Does the mere thought of self-promotion make you feel a hint of nausea creeping in? Rest assured, you’re not alone. Many of us shy away from opening up about our abilities due to the fear of appearing phoney or […] The post Silence Isn’t Golden – Effective and Authentic Self-Advocacy is Key to Career Success appeared first on Branding & Marketing YOU ..read more

Do you find yourself struggling to be heard in a world that seems to favour the loudest voices and the most outgoing personalities? As an introvert or a highly sensitive person (HSP), it can sometimes feel like you’re at a disadvantage when it comes to networking, promoting yourself, and securing the recognition you deserve. Society […] The post Quietly Confident: Leveraging Your Introverted Personality to Build Your Personal Brand appeared first on Branding & Marketing YOU ..read more

The power of a positive personal brand is undeniable. It can open doors to a wealth of opportunities, leading you down new paths and onto exciting ventures. But on the flip side, a negative personal brand has the ability to slam shut those doors, hindering your progress and holding you back. In fact, it can […] The post The Road to Redemption: How to Rebuild Your Personal Brand After a Setback appeared first on Branding & Marketing YOU ..read more

We all know the feeling: you’ve spent months, if not years, crafting the perfect resume for a coveted promotion, an executive leadership position, or a chance to secure your dream job. And now the moment of truth is here. You’re in the hot seat for that high-stakes interview, and the pressure is on to make a lasting impression. But what you may not realise is that in this critical moment, it’s not just your qualifications that are being evaluated. Your personal brand – the unique qualities and attributes that define who you are – is also on display. In that interview, your personal brand is t ..read more

In today’s professional world, many women leaders still face significant obstacles when it comes to business negotiations – particularly the biases stemming from outdated stereotypes about gender roles in the workplace. Despite all the progress we’ve made towards gender equality, research shows that when we, as women, negotiate, we’re still met with scepticism and sometimes even hostility due to violating traditional gender norms. This is because we are viewed as less competent, credible, and trustworthy than male leaders, simply because of our gender. Men are not to blame for this. Decades o ..read more

When it comes to building a personal brand, many people assume they can go at it alone. They think that branding equates to creating a few social media profiles, sprucing up their LinkedIn profile, and calling it a day. But building your personal brand is not a one-and-done task; it is a continuous process of self-discovery, strategy, and execution. Remember, your personal brand is much more than just a logo or a tagline – it’s the sum total of who you are, what you stand for, and what you bring to the table. It’s the unique combination of your skills, experiences, and values that sets you apa ..read more

No matter your role, your responsibilities, your company or your goals, you won’t be able to advance in your career without being able to leverage strategic thinking, whether you’re a senior manager or a new employee joining the workplace. You may be ambitious, a self-starter, and ready to take decisive action to bring yourself closer to reaching your long-term goals but unless you can demonstrate that you’re a strategic thinker capable of pattern recognition, risk mitigation and seeing the bigger picture – you’re likely going to hit wall after wall no matter how much you excel in your role. I ..read more

No matter what you do at your place of work, the chances are high that you’ve suffered from a little to a substantial amount of “Imposter Syndrome” from time to time – an all-too-common phenomenon of consistently doubting yourself, your talents, your abilities and your accomplishments in your position. This is a normal occurrence and it happens to all of us. But what happens when the doubt, insecurity and worry we feel about ourselves persist beyond the momentary, finite hesitation of Imposter Syndrome and begin impacting our performance and limiting our growth potential? Worries and insecurit ..read more

As millennials filter into the workplace, with an already existing and visible online presence, ensuring that your business guides them as graduates in the correct way in presenting themselves and communicating their personal brand has never been more important. Entering the working world can be likened to flying the nest. A graduate requires support, attention, care, and guidance. Fresh out of university and/or college, graduates are eager to make their mark. With platforms such as LinkedIn and Facebook at everyone’s fingertips, job searching, and securing have never been easier. What these p ..read more