Is ChatGPT a better writer than most writers? This discussion is potentially explosive as it could tilt influence as well as impact business decisions when it comes to many industries that depend on the human element for production. Cayley Jones, UX Writer at Helm, posed a potent question in a piece shared with us on whether the rise of generative AI meant the imminent replacement of certain industries that rely on writers. When we factor in computational power alongside access to vast amounts of data, products powered by large language models (LLM) like ChatGPT arguably pose a threat to write ..read more

The South African Police Service is the perfect example of this experiment to understand the limit at which employees can share content in work uniform and on company property when it’s not company-related. Where is the line? Social media has grown not only in the sense that it remains an extension of user personalities, or that it could possibly land anyone in hot water with their employer. Social media platforms today are used to garner influence, share topical information, push agendas, become marketing drivers, and believe or not express user preferences while creating a visual image of wh ..read more

Apple is making waves in accessibility with new features coming to iPhones and iPads. Designed to empower users with diverse needs, these features include eye-tracking control, voice-activated shortcuts, and an enhanced haptic music experience. The announcement comes just ahead of Global Accessibility Awareness Day. Previously, Apple’s iOS and iPadOS supported eye-tracking, but it required extra hardware. Now, for the first time, Apple is introducing built-in eye-tracking that doesn’t need additional accessories. This feature utilizes the front-facing camera and AI to understand where a user i ..read more

Nedbank has officially launched its latest campaign titled Bank Your Time, a campaign that focuses more on saving its clients the necessary time to do the things they love. The campaign ushers in a digital array of applications that will save users time by making banking more seamless with an array of digital solutions. What’s new? Digital solutions that save user time.  Through digital solutions, the South African market at a micro level gains more time cumulatively. This is the message Nedbank unpacks with a campaign that reaches for user heartstrings. Transact on the Money app to star ..read more

Everlytic’s Digital Services Team takes the workload off marketers by building and sending effective email campaigns for them. Digital Services Team lead, Noelene Miakista, explained her team adds much value to marketing campaigns.  “We act as a force multiplier for our clients, whether it’s by helping them manage their email sends directly, building bespoke email templates for them, or importing large contact lists on their behalf. Basically, we become an extension of their marketing team,” said Miakista.  Everlytic’s Digital Services Team is a subset of the company’s Client Relatio ..read more

A major consequence of load shedding is when power returns to not only switch most electrical appliances on but also the harsh reality of a surge of power that at times has unintended negative effects on household appliances. What’s this about? We refer to the amount of electricity returning when households are powered back on which unintentionally affects geysers due to the surge in returned current. This is known as the comeback load, and we appreciated CEO of Pletify, Jon Kornik’s explanation, and solution to the challenge. He details how one of the unintended consequences of load shedding ..read more

SpaceSalad Studios has collaborated with renowned editorial cartoonist Zapiro to launch Point of Order (P.O.O) Weekly, a presidential decision-making simulator game. The game is expected to be released ahead of the country’s upcoming general elections with the aim to educate users by addressing the concerning trend in voter engagement from South African youth. The decision-making simulator game puts together entertainment and education in a satirical parody-style format with gameplay based on real political events to educate players about the complexities of governance. It puts players in the ..read more

South Africa’s high tertiary dropout rate and the mismatch between student choices and career paths remain significant problems, despite years of awareness. This combination leaves many students and their families in a worse financial position than before they started their studies. To address this issue, school leavers need to make informed and practical career choices, including selecting appropriate subjects for further study. Ideally, this process should begin as early as Grade 9 to equip students with the knowledge and guidance they need for a successful future. “With several studies on S ..read more

Over 37 million content creators have used AI-generated content (AIGC) but it often has caused a lot more controversy than good. AI-created videos do at times lead some users astray due to there being no tag indicating the use of AI-generated content pieces. This will change all thanks to the latest partnership between TikTok and the Coalition for Content Provenance and Authenticity (C2PA) to pioneer automatic labeling of AI-generated content. This will be setting a new standard in the digital content space as it will now ensure transparency in that content consumers will be informed about the ..read more

Get ready to play! This May, Netflix is adding five exciting new games exclusively available for mobile to its growing library, all included with your existing Netflix subscription (no ads or in-app purchases!). The lineup features classics like SEGA’s Sonic Mania Plus and Jonathan Blow’s Braid (Anniversary Edition, with a special bonus level just for Netflix members). Newfangled’s Paper Trail and the action-packed Katana Zero by Akiisoft and Devolver Digital round out the diverse selection. Netflix Stories expands its interactive fiction offerings with a new title based on the popular show “V ..read more