White Canvas Design Agency | Branding & Web Studio Vancouver The Gen Z Effect: Evolving Branding Services for Today’s Market In the rapidly evolving landscape of branding and marketing, the traditional notions of consumer behaviour and brand-consumer relationships have been upended by the emergence of Generation Z (Gen Z). With their distinct preferences, behaviors, and expectations, Gen Z consumers have fundamentally reshaped the marketing funnel – thereby also reshaping a business’ brand strategies. This shift has profound implications for what businesses should focus on when it comes to ..read more

White Canvas Design Agency | Branding & Web Studio Vancouver How Graphic Design Services in Vancouver Can Boost Your Brand It can be the bane of a new or old businesses’ day to day efforts: how do we capture the attention of our target audience? The Vancouver market is competitive, with more and more businesses offering similar, if not the same products or services, capturing the attention of your target audience is more challenging than ever and establishing a strong brand presence is essential for success. So what keeps people coming back to Vancouver companies like Smart Sweets, MEC, an ..read more

White Canvas Design Agency | Branding & Web Studio Vancouver How to Choose the Right Graphic Design Agency in Vancouver In the vibrant and bustling city of Vancouver, the demand for graphic design services is ever-growing. Whether you’re a startup looking to establish your brand or an established business seeking a visual refresh, choosing the right graphic design agency is a crucial step in the process. With a plethora of options available, the task may seem daunting, but fear not! In this guide, we’ll walk you through the essential factors to consider when selecting the perfect graphic d ..read more

White Canvas Design Agency | Branding & Web Studio Vancouver 8 Steps to introducing your new branding You may have noticed a little refresh of our Langley’s business’ branding for White Canvas! In honour of our rebrand we will be sharing a series of articles speaking to all things relaunch – when you need it, why you need it, and how to effectively roll it out. A brand refresh or introducing new branding is a significant milestone for any business. It’s a chance to revitalize and reposition the company’s identity in the minds of customers, staying relevant in an ever-changing market. Howev ..read more

White Canvas Design | Branding & Web Studio Vancouver What is the difference between a web designer and a web developer? At  White Canvas we are proud to offer all of our web development and web design services in-house. This means we are able to have our team of creative designers and talented developers work together and collaborate on any project that comes our way. Our Development and Design departments are trained in different areas of website creation that work together closely throughout the entire process. This is important as they are both specialized and essential skill sets ..read more

White Canvas Design | Branding & Web Studio Vancouver White Canvas Design Founder and Creative Director is Recognized for the Business in Vancouver 2022 Forty under 40 award. Business in Vancouver Forty under 40 is an award that recognized the achievements of BC’s young entrepreneurs, executives, community leaders and professionals. The recipients of this award demonstrate excellence in business, leadership and community contribution.  This year, Carly Moir, Founder and Creative Director of White Canvas Design, was chosen as a recipient of this award, along side other talented leaders ..read more

White Canvas Design | Branding & Web Studio Vancouver White Canvas Design is the proud recipients of the Langley Business of the Year Award for 2022 This year, at the 26th Annual Business Excellence awards in October, White Canvas Design proudly accepted the Business of the Year Award (Up to 24 Employees)!    Every year, the Greater Langley Chamber of Commerce celebrates the achievements of Langley businesses by recognizing community involvement, environmental sustainability, leadership, and business success.  The Annual Business Excellence Awards starts with a month-lo ..read more

White Canvas Design | Branding & Web Studio Vancouver What is the Difference Between a Custom WordPress Website and Using a WordPress Theme? What exactly is the difference between a custom WordPress website and a WordPress theme? Think of it like this, do you like to customize your pizza entirely or purchase one that is already on their menu? That’s typically what a custom WordPress site is in comparison to a WordPress theme. Although they both result in a fully functional WordPress website, there is a difference between utilizing a theme to build a website for your business in comparison ..read more

White Canvas Design | Branding & Web Studio Vancouver What is the Difference Between Web Design and Web Development? Ever wonder what the difference is between web design and web development? It’s important to know that they are both specialties of their own and can rarely be done to the expert level by one individual. Think of it like building a home. Web designers are the architects and interior designers of the house, while deb developers are the builders. Similarly, web designers are focused on user experience and user interface, while web developers are writing the code and engineerin ..read more

White Canvas Design | Branding & Web Studio Vancouver White Canvas opens new creative agency in Langley, BC We’re excited to announce the opening of our new White Canvas agency office space in Walnut Grove, Langley at C320 10278 96 Avenue! After leasing for several years we were able to purchase our own piece of commercial real estate, and renovate it into the studio of our dreams with a little help from Rain City Industrial. Over 1,250 sq ft, the new office is designed for multi-purpose use, both open concept areas and private leadership offices. 9ft glass walls allow for ample natural li ..read more