The J.K. Rowling Effect: Navigating Controversy In Brand Behavior
Forbes » CMO Network
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1w ago
J.K. Rowling demonstrates that controversy and success can co-exist. So what are the lessons that set Rowling's brand behavior apart ..read more
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Is Airchat Ushering In A New Era Of Social Audio And Conversational Networks?
Forbes » CMO Network
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1w ago
In a post-pandemic era where we crave connection, audio is becoming increasingly important. Will Air Chat become the go to conversational network ..read more
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Roberto Cavalli Dies At 83: Honoring The Leader’s Audacious Legacy
Forbes » CMO Network
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1w ago
Fashion grieves the loss of Roberto Cavalli, the Italian maverick famed for maximalist designs. His departure echoes invaluable leadership lessons ..read more
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The 2024 Forbes Entrepreneurial CMO 50
Forbes » CMO Network
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1w ago
The 2024 Forbes Entrepreneurial CMO 50 list showcases CMOs whose approach to driving business growth defies the status-quo ..read more
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Papa Johns Finds Its Distinctive Voice With New Big Boi Partnership
Forbes » CMO Network
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1w ago
Papa John’s is serving up something new on the pizza marketing menu with its latest campaign that aims to capture the indescribable feeling of craving pizza ..read more
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The 2024 Forbes Entrepreneurial CMO 50 List: By The Numbers
Forbes » CMO Network
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1w ago
The data and details behind the CMOs and marketers making the 2024 Forbes Entrepreneurial CMO 50 list highlights their commonalities and differences ..read more
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The Tried And True, Plus The New
Forbes » CMO Network
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1w ago
For Colgate-Palmolive’s Diana Haussling, Ensuring Brand Relevance For Another 200-Years Is About the Balance Between The Enduring and the Changing ..read more
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The Road Less Traveled Is Serving Gymshark’s Brand And Business Well
Forbes » CMO Network
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1w ago
Noel Mack, the fast-growing gym apparel company’s Chief Brand Officer, purposefully ignores marketing convention as he helps drive the company’s growth ..read more
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The Tech, Marketing Strategy, Aesthetics And Team That Make AIR COMPANY The Company Of The Future
Forbes » CMO Network
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1w ago
AIR COMPANY makes sustainable products ranging from jet fuel to vodka to perfume from CO2 with sophisticated marketing strategy and design for the climate tech industry ..read more
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Why Faceless Creators Are Taking Over Social Media
Forbes » CMO Network
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2w ago
Learn how the rise of faceless marketing is revolutionizing the creator economy and delivering benefits to both brands and content producers ..read more
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