You know when you’re scrolling on an app for so long that it gives you an update about your screen time? For TikTok, a random woman asks, “Are you still scrolling?” Instagram tries to be friendly and says, “You’re all caught up!” as if that’s supposed to make you feel better about looking at Reels for an hour straight. That being said, we’ve all done it, and we will continue to do so. We will scroll as long as trends, popular audio and funny dance moves lift our spirits when we need it most. But who says that’s necessarily a bad thing all the time? What if I told you scrolling on social platfo ..read more

Dittoe Public Relations has an immediate opening for a Senior Account Manager. If you have at least 5 years of professional public relations experience (agency experience is preferred) our team would love to connect with you! Details on the role and our agency are below. Interviews will begin immediately. Position Summary Dittoe PR’s Senior Account Managers serve as the account lead and key project manager for select public relations client accounts to ensure client goals and objectives are met. In this role, Senior Account Managers are primary drivers of strategic planning and development and ..read more

Did you just sign a contract with a new PR agency? Congratulations! Finding the right partner takes significant work, but the real work has just begun once you’ve signed the dotted line. After a choice has been made on an agency, it’s crucial for everyone involved to understand how both parties will need to work together to meet the desired goals. You don’t just push a button on PR with guaranteed, instant media coverage. Various steps need to be implemented, and a flow of information must come first before your desired results can be achieved. This starts with an effective onboarding process ..read more

Companies can position themselves as industry authorities when their executives, leaders and subject matter experts share their knowledge and insight. Leadership, director and manager teams are full of talented individuals with a wide array of professional experiences that can benefit others in their industry while also illustrating their company’s expertise in the field. Public relations is the bridge that connects these thought leaders with media platforms to share their knowledge. Whether via interviews, speaking engagements, bylines or op-ed articles, PR professionals identify topics of in ..read more

If you want to know what it’s like to work at a public relations and social media agency – experiencing real-life work, interacting with clients and media, creating meaningful content, actively supporting social media management for businesses, and more (all while getting paid to do so) – then we want YOU to apply for an internship at Dittoe Public Relations! For summer 2024, we are looking for full-time (or part-time) interns: up to two public relations interns, one social media intern, and one business development intern. This is an hourly, paid position and includes additional perks such as ..read more

Paige Grimmer joined Dittoe Public Relations in late 2023 and has an extensive background in developing innovative digital marketing and social media strategies for clients in the arts and entertainment, sports, and hospitality industries. As Dittoe PR’s senior manager of digital marketing, Paige is responsible for leading the development and execution of digital marketing and social media strategies for the agency and clients. We chatted with Paige about her experience, digital marketing, and why it’s important for every business to have a solid digital marketing plan. Q: What is “digital ma ..read more

With 2024 comes a total solar eclipse, the Summer Olympic games and an election year, but what’s in store for PR professionals as they look to excel in the year ahead? Below are the trends we anticipate will shake up the industry and play a significant role in setting knowledgeable, high-performing PR professionals apart from the rest. AI Implementation & Navigation We’ll get the most obvious out of the way first – artificial intelligence (AI). This topic area likely ranks on all 2024 trends and predictions lists you’ll see – no matter the industry. A recent survey conducted by WE Communic ..read more

Can you believe it? The new year is on the horizon, and if you haven’t started organizing your content calendars, it’s time to start thinking about your priorities for 2024. Creating content calendars is a great starting point for delivering valuable content to your audience within a specific posting cadence. Now, before you start spiraling thinking about all of the exciting opportunities for creating the best possible content for your business, it is essential to think about what has driven your success throughout the past year and what you can do to go above and beyond for the months to come ..read more

With any successful brand, chances are leaders within that company can illustrate who their customer is, what they like to do on the weekends and much more. One of those characteristics that is arguably the most important is the age demographic of their target audience. Are you marketing a product to Gen Z consumers? Or does data show that Baby Boomers make up a bulk of your sales? Perhaps it’s a mixture of both and everyone else in between? Regardless, knowing this detail will help inform your strategy when it comes to getting your brand’s product, service and story in front of those who will ..read more

A strong company culture speaks volumes to any and all employees, especially now. According to Edelman, following a “black swan” event such as 9/11 or the COVID-19 pandemic, people hone in on their values and reflect on how they are spending their time. In Edelman’s 2023 Trust Barometer Report: Trust at Work, findings say employees want a work-life reset: 72% agree it is more important than ever that employers rethink what work means to employees. Clearly, it is crucial for employees to feel connected to their company’s culture and values. A huge reason why I was so drawn to Dittoe PR was for ..read more