The BiggerPockets Blog » Real Estate Marketing
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The BiggerPockets Blog » Real Estate Marketing
8M ago
This article is presented by DealMachine. Read our editorial guidelines for more information. Breaking news: Direct mail is still a key factor in real estate marketing, and it has the potential to be ..read more
The BiggerPockets Blog » Real Estate Marketing
8M ago
No one drives around looking for rental signs on front lawns or scans the classifieds in the newspaper. Reach a massive audience by listing your rental online ..read more
The BiggerPockets Blog » Real Estate Marketing
8M ago
There are many reasons why collecting rent online is better than paper checks. But have you thought about the benefits of using a dedicated mobile app or website to collect rent? Learn about the difference between each platform here ..read more
The BiggerPockets Blog » Real Estate Marketing
8M ago
Are you a rental agent, just getting your feet wet in real estate and frustrated with not having great apartments, not being able to close, or something similar? Recently, I was having a conversation about how to get listings and what would make me want to give an apartment to a broker—and I came up with a great idea ..read more
The BiggerPockets Blog » Real Estate Marketing
8M ago
Like it or not, when you own a vacation rental, you’re in the tourism industry. As a tourism business, you need to get strategic with your marketing. The first step? Better Airbnb and VRBO listings. It’s how most of your future guests will find you, which means it must be fine-tuned to turn heads and open wallets ..read more
The BiggerPockets Blog » Real Estate Marketing
8M ago
Airbnb has an internal algorithm that filters search results—just like Google does. By understanding the rules, short-term vacation rental owners can optimize their listings in order to gain more visibility when users are searching for vacation properties. The end result for owners? More guests and more money ..read more
The BiggerPockets Blog » Real Estate Marketing
8M ago
One of the most powerful modern sales techniques involves translating the features of something into the benefits that users will experience because of those features. If you've ever taken a single sales or marketing class in your life, you probably learned about this. But if you haven't, I'll explain ..read more
The BiggerPockets Blog » Real Estate Marketing
11M ago
Bolster your SEO strategy and expand the digital footprint of your company and your properties during the pandemic ..read more
The BiggerPockets Blog » Real Estate Marketing
1y ago
Artificial intelligence has been around for decades, but it seemed a lot more innocuous when it was just playing checkers. ChatGPT, an AI language processing tool developed by OpenAI, can pass the ..read more
The BiggerPockets Blog » Real Estate Marketing
1y ago
Trulia and Zillow are two of the most popular real estate websites. Both property websites list homes to sell, buy, or rent. Zillow and Trulia are also popular with real ..read more