Future Pharma Blog
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A Pharma Sales and Marketing blog. Future Pharma brings together heads of brands and franchises, marketing, sales and digital executives from leading pharmaceutical companies in an interactive and energizing setting.
Future Pharma Blog
2y ago
Future Pharma Blog
3y ago
Amazon's foray into the pharmaceutical world might be cause for concern, it also brings with it no small amount of opportunity. With its almost unlimited resources, Amazon isn't afraid to constantly innovate and take an open-minded approach to new services ..read more
Future Pharma Blog
3y ago
All successful marketing efforts end up with the sales team. After all, the only way to truly measure whether your marketing strategy has been effective is to see it translates into real business. Similarly, most, if not all, of your successful sales will have begun life in the marketing department ..read more
Future Pharma Blog
3y ago
Whether it's augmented reality-powered smart glasses helping field service engineers superimpose schematics over real machines or virtual reality technology allowing travelers to tour destinations before deciding whether to book a flight, this incredible tech has almost unlimited applications ..read more
Future Pharma Blog
3y ago
Taking cues from the direct-to-consumer world and employing strategies such as agile and fail fast is allowing GSK to become a better and more responsive marketer ..read more
Future Pharma Blog
3y ago
Digital technology is helping people working in all fields become more productive and efficient in their roles. However, it's important to have a solid understanding of which tools are right for each job and make sure you're only selecting the ones which are relevant ..read more
Future Pharma Blog
3y ago
Three great examples of how 80s pop culture can be used to make modern business work better and more ethically than ever before. Whether in pharmaceutical marketing or elsewhere, these lessons can help make your industry stronger ..read more
Future Pharma Blog
3y ago
Pharma marketing is changing. For many years, pharmaceutical companies looking to market new drugs sent representatives to have one-on-one conversations with physicians and other clients and promote the products in-person. Today, this traditional representative-centric marketing model is coming under great strain ..read more
Future Pharma Blog
3y ago
Pharma marketing is changing. For many years, pharmaceutical companies looking to market new drugs sent representatives to have one-on-one conversations with physicians and other clients and promote the products in-person. Today, this traditional representative-centric marketing model is coming under great strain ..read more
Future Pharma Blog
3y ago
Pharma marketing is changing. For many years, pharmaceutical companies looking to market new drugs sent representatives to have one-on-one conversations with physicians and other clients and promote the products in-person. Today, this traditional representative-centric marketing model is coming under great strain ..read more