Why Is Becoming Certified Organic Still a Challenge Despite High Demand?
Food Revolution Network » Food Marketing
by Alexandra Jones
1y ago
By Alexandra Jones • The Counter is a non-profit newsroom covering the forces shaping how and what we eat. Read more at thecounter.org. When Ola Creston and George Brittenburg started Taproot Farm in 2009, they grew their produce according to USDA organic standards. It was important to them as producers and consumers to farm without the use of synthetic pesticides and fertilizers, and with a focus on building and maintaining healthy soils. But it was six years until the couple went through the process of getting their 25 acres in Pennsylvania’s Berks County certified organic. “I think it took ..read more
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Is Grass-Fed Beef Good for Your Health & the Planet?
Food Revolution Network » Food Marketing
by Ocean Robbins
1y ago
Cattle (like sheep, deer, and other grazing animals) are endowed with the ability to convert grasses, which we humans cannot digest, into flesh that we are able to digest. They can do this because, unlike humans, who possess only one stomach, they are ruminants, which is to say that they possess a rumen, a 45-or-so gallon fermentation tank in which resident bacteria convert cellulose into protein and fats. In the US, however, about 97% of the cattle raised for beef spend the latter portion of their lives in feedlots, where they’re fed corn and other grains that humans could eat — and they conv ..read more
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Food Fraud: What You Need To Know About Olive and Avocado Oil
Food Revolution Network » Food Marketing
by Ocean Robbins
1y ago
This article was modified on November 18, 2020 to correct factual inaccuracies. Where’s the vegetable oil in your kitchen? Sitting next to the stovetop? Above the microwave? Tucked away on a pantry shelf next to the baking items? If you’re fancy, you may have an elegant olive oil dispenser on your dining room table. Many of us use vegetable oil on a regular basis for stir-frying, sauteing, and dressing salads. If vegetable oils aren’t the most exciting items in our larders, hey, at least they’re dependable. We know what’s in them, and we don’t have to worry about poor quality ingredients. Well ..read more
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Gluten-Free: Is it for Everyone?
Food Revolution Network » Food Marketing
by Ocean Robbins
1y ago
Millions of people around the world have gone gluten-free in the last decade. A 2015 Gallup poll found that around one-fifth of Americans and many Europeans prefer gluten-free foods.  So it makes sense to ask the question: should we avoid gluten? Is it bad for our health? Should everyone go gluten-free, or just certain people?  Ordinarily, these questions would lend themselves to pretty straightforward scientific inquiry. Researchers would examine different populations, explore the biochemistry of gluten in the human body, and conduct randomized trials to see the results of different ..read more
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These Harmful Chemicals Are Banned From Organic Food Products
Food Revolution Network » Food Marketing
by Dawn Undurraga
1y ago
Whether or not you eat packaged foods, many people do. And organic certification matters. The organic label not only bans toxic pesticides in packaged foods but also thousands of added chemicals that are harmful to the health of people and the planet. So, if you’re seeking clean food, see why organic matters. By Dawn Undurraga, Nutritionist, Nneka Leiba, Director of Healthy Living Science, Melanie Benesh, Legislative Attorney and Scott Faber, Vice President of Government Affairs Copyright © Environmental Working Group, www.ewg.org. Reproduced with permission. Americans are increasingly seeking ..read more
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Is Cheese Healthy? See What the Research Says
Food Revolution Network » Food Marketing
by Ocean Robbins
1y ago
Cheese is one of the most consumed foods on the planet. But does cheese offer any benefits beyond tickling our taste buds? Is cheese good for you? Should we be eating as much of it as we do? People in many parts of the world adore cheese. Once a means of preserving the milk of domesticated mammals, and later a delicacy for the elite, cheese is now almost everywhere, and seemingly in nearly everything. Why Cheese Is Everywhere in the United States In the U.S., in particular, cheese has been popularized, subsidized, and valorized into one of the staples of our diet. Popularized: The powerful da ..read more
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Is Organic Food Worth the Cost?
Food Revolution Network » Food Marketing
by Ocean Robbins
1y ago
Organic food prices are usually higher than non-organically grown food. But why do organic foods cost more? And is it worth the extra expense?  By Ocean Robbins • Adapted from 31-Day Food Revolution: Heal Your Body, Feel Great, & Transform Your World. Get your copy here, now. I love organically grown food. But I don’t love its price tag. At my local natural foods store, I can buy organic onions for $1.29 a pound. But a conventional supermarket down the road carries commercially grown onions for $0.69 per pound. While neither price is especially high for a pound of nourishing food ..read more
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How Can You Avoid Greenwashing? 5 Steps to Choose Truly Healthy and Sustainable Foods
Food Revolution Network » Food Marketing
by Ocean Robbins
1y ago
Greenwashing is a widespread practice used by companies of all sizes to mislead consumers. Find out what greenwashing is — and how to identify greenwashed products — and choose ones that are actually healthy and eco-friendly. By Jessica Welch • A version of this article was originally published by Annmarie Greenwashing is the food and beauty industries’ form of brainwashing. Companies of all sizes use greenwashing to trick consumers through creative branding into believing they are choosing healthier and more eco-friendly options. By using specific phrases, like “all-natural” or “sustainably p ..read more
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Milk Touted As A Health Drink During the Rio Olympics
Food Revolution Network » Food Marketing
by Martha Rosenberg
1y ago
It has been a month since the Rio Olympics and the strongest follow-up stories are allegations that Simone Biles and the Williams Sisters received medical exemptions to use banned drugs. Most have forgotten the Olympic ads that claimed chocolate milk is a health drink using USA swimmers Jessica Hardy and Tyler Clary. “The protein rebuilds lean muscle. That’s what led us to this whole concept,” said Ronald Wachino, a creative director from the ad agency that made the Rio-timed ads. “As a consumer, you want to see the lean muscle that’s been rebuilt.” The Olympic ad campaign is the latest of ma ..read more
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Why Is Becoming Certified Organic Still a Challenge Despite High Demand?
Food Revolution Network » Food Marketing
by Alexandra Jones
3y ago
By Alexandra Jones • The Counter is a non-profit newsroom covering the forces shaping how and what we eat. Read more at thecounter.org. When Ola Creston and George Brittenburg started Taproot Farm in 2009, they grew their produce according to USDA organic standards. It was important to them as producers and consumers to farm without the use of synthetic pesticides and fertilizers, and with a focus on building and maintaining healthy soils. But it was six years until the couple went through the process of getting their 25 acres in Pennsylvania’s Berks County certified organic. “I think it took ..read more
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