How to get PR for your shoe brand
The Shoe Consultant Blog
by Susannah
1w ago
How to get PR for your shoe brand You know that getting your shoe brand featured in print or online publications can boost sales. PR gets you noticed, and every link to your website increases your site’s SEO strength. That means your customers will find your footwear brand more easily on Google. This blog post […] The post How to get PR for your shoe brand appeared first on The Shoe Consultant ..read more
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Is Lineapelle leather fair good for shoe start-ups?
The Shoe Consultant Blog
by Susannah
2M ago
Is Lineapelle leather fair good for shoe start-ups? One of the fun parts of starting your own shoe brand is selecting the leathers, materials and components for your shoes. But it can be easy to feel you are choosing blind and will make a mistake. Visiting a leather and component trade show like Lineapelle can […] The post Is Lineapelle leather fair good for shoe start-ups? appeared first on The Shoe Consultant ..read more
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Should I visit MICAM shoe trade show as a start-up?
The Shoe Consultant Blog
by Susannah
2M ago
Should I visit MICAM shoe trade show as a start-up? When you are starting your own shoe brand, footwear industry professionals might advise you to go to MICAM trade show in Milan. If you are considering visiting MICAM Milano, you will need to decide whether this trip will help you move towards a successful launch. […] The post Should I visit MICAM shoe trade show as a start-up? appeared first on The Shoe Consultant ..read more
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Ebay’s photo requirements for sneaker listings
The Shoe Consultant Blog
by Susannah
5M ago
eBay’s photo requirements for sneaker listings Did you recently receive the below email from eBay about ‘Important changes to photo requirements for new sneaker listings’? Perhaps you found out about the additional photos required when you tried to list sneakers for sale. This blog post will help you meet eBay’s photo requirements for sneaker listings […] The post Ebay’s photo requirements for sneaker listings appeared first on The Shoe Consultant ..read more
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5 shoe details your product page needs
The Shoe Consultant Blog
by Susannah Davda
9M ago
5 shoe details your product page needs Do you think your shoe product pages can have too much information on them? Maybe you kept your product pages minimal when you launched your website because your template didn’t allow you to include everything. Are you wondering if there’s anything you missed that could boost your sales? […] The post 5 shoe details your product page needs appeared first on The Shoe Consultant ..read more
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Will Midjourney make shoe designers obsolete?
The Shoe Consultant Blog
by Susannah Davda
1y ago
Will Midjourney make shoe designers obsolete? Last week my friend Laurence showed me these shoe images he generated using AI platform Midjourney. I was shocked by the computer-generated creativity, and wondered: Will Midjourney make shoe designers obsolete? What is Midjourney? Let’s first understand what Midjourney is and how it works. Midjourney is an AI (artificial […] The post Will Midjourney make shoe designers obsolete? appeared first on The Shoe Consultant ..read more
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Don’t start a boring shoe brand
The Shoe Consultant Blog
by Susannah Davda
1y ago
Don’t start a boring shoe brand When you are launching your own shoe line, it can be tempting to play it safe. For some shoe brand founders that could mean starting with generic styles. Others might lean towards neutral colours like black and brown. With my experience of launching shoe ranges, it’s time for me […] The post Don’t start a boring shoe brand appeared first on The Shoe Consultant ..read more
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How to meet shoe brand founders
The Shoe Consultant Blog
by Susannah Davda
1y ago
How to meet shoe brand founders If you’re planning to start your own shoe line, you may be looking for other shoe brand founders you can learn from. This is a quick guide about how to meet shoe brand founders, by me, Susannah, a consultant specialising in helping people to start shoe brands. 1. Message […] The post How to meet shoe brand founders appeared first on The Shoe Consultant ..read more
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How to market your shoe brand
The Shoe Consultant Blog
by Susannah Davda
1y ago
How to market your shoe brand Are you wondering how to market your shoe brand when you eventually have stock ready to sell? If this is the case, I’m glad you found this article today. One of the biggest mistakes I have seen new shoe companies make, is not actively marketing their brands well before […] The post How to market your shoe brand appeared first on The Shoe Consultant ..read more
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How to get help with starting a shoe brand
The Shoe Consultant Blog
by Susannah Davda
1y ago
How to get help with starting a shoe brand   So you want to start a shoe brand, but you’ve realised you don’t know where to begin. Perhaps you know you need help and support, information, guides, templates, and footwear industry connections but can’t find what you need online. The good news is, there are […] The post How to get help with starting a shoe brand appeared first on The Shoe Consultant ..read more
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