Ten features of a Great School Web Design A school website is more than just an online presence – it’s the digital entrance to your school community, your ideals, your education philosophy. It is vital your site keeps your specific audience and stakeholders in mind. What are your current and future students’ backgrounds? What are their particular learning needs? Will your staff benefit from their own information and resources portal? Your site design has to be uniquely relevant and based on these particulars. And a school website needs to be up to speed with current trends and requirements aro ..read more

Community For Purpose Organisational Development We are fortunate to have had the opportunity to facilitate the establishment of many successful strategic alliances of various types, across a wide range of industry sectors in Australia over the last ten years. Recently we worked on a joint venture between a not-for-profit organisation and a commercial entity. The results achieved by this alliance clearly illustrates what can be done when a not for profit and a for profit get together to create a nutritional food product that addresses the needs of an ageing population. By bringing what they ha ..read more

When you come to us for a web design you also need to think about a content strategy to ensure your business stands out from similar organisations. To achieve your marketing goals we need to look at strategies that drive traffic to your website and are engaging enough to keep your viewers clicking through to your product pages. Your strategy needs to be detailed and backed up with clear steps, with defined targets to get the results you want from your website. Your content should characterise your business and how you stand out from your competitors. It will in the end associate you with your ..read more

Email Safety Precautions and Best Practices Some people are very cautious about the sites they visit and the files they download but are very careless about protecting themselves from exploitation via emails. So I thought I’d share some safety precautions you can utilize to keep from getting infected with various types of malware via your email accounts. First of all, let’s look at two different ways of handling your email: webmail and email clients. Webmail Webmail is what you’re using when you log into your service via your browser, such as at www.hotmail.com or www.gmail.com. You’re ab ..read more

This being the case, and the fact that we all live in a world of interlocking and interconnected systems, and a networked society how do we navigate our way through to create new value as an organisation? Many of these relationships are corrupted by power and self-interest. The issue we face is to do with broken systems and biased supply chains, where costs are going up and income is going down. This is caused by increasing energy costs, an aging population, the inability to obtain skilled labour, the cost of land, natural disasters, and attracting investment partners. Conducting business as ..read more

What is the ultimate content marketing team? A content marketing team functions within a framework that has a content strategy, a sufficient timeline, and a realistic budget to work with. The team will consist of several different people with complementary skills in order to execute a content marketing strategy. How can you get the best content from your content marketing team? By identifying what the strengths are of each member and what role they prefer to play in the marketing campaign. For many smaller businesses, one person will wear many hats, however by establishing clear content market ..read more

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