Use Case: Volcanica Coffee Creates Long-Term Sustainable Revenue with Seller Labs Services
Seller Labs
by Will Marcotte
1y ago
As the name suggests, Volcanica Coffee is a specialty coffee brand that imports and sells exotic types of coffee. Maurice Contreras started the company in 2004, with a focus and commitment to focus on high-quality, single-origin coffees, sourcing fine ingredients from volcanic regions around the world. Volcanica Coffee also prides itself on its commitment to constantly improving its coffee and everyone involved with its high-quality products’ ideation, manufacture, and advertising. As such, they needed the best people to manage their Amazon advertising, ultimately choosing to work with Seller ..read more
Visit website
The Main Takeaways and Actionable Insights from the Prosper Show 2023
Seller Labs
by Maria Navolykina
1y ago
Whether you are an 8-digit Amazon seller or a successful start-up owner, you need a place to gain inside knowledge of the marketplace to stay ahead of the curve and improve your business. This week thousands of eCommerce enthusiasts had such an opportunity at the annual Amazon seller conference, Prosper Show, in Las Vegas, Nevada. From March 13-15, established Amazon sellers, agencies, and software providers shared their expertise and exchanged insights about advertising trends, revealed the most critical pain points for online sellers, and offered solutions to them. Like thousands of attendee ..read more
Visit website
How to Pivot Your Amazon Business to the New Amazon and eCommerce Trends Unfolding in 2023
Seller Labs
by Maria Navolykina
1y ago
Since online brands are struggling with the current economic headwinds, the question naturally arises: Is selling on Amazon still worth it? The short answer is yes. Despite the inflation-related challenges online sellers have encountered throughout the past years, eCommerce sales on the Amazon marketplace have grown by 13% year-over-year, reaching $315.88 billion in 2022. This shows that despite the shift in customer spending habits and supply chain uncertainty, Amazon keeps developing new targeting opportunities for brands and retailers. However, staying at the forefront of the ever-emerging ..read more
Visit website
KLIM Hits Its Advertising Goals and Reaches Its Highest Revenue with Seller Labs Services
Seller Labs
by Will Marcotte
1y ago
In a highly competitive Amazon space, Amazon sellers may need help developing an effective advertising strategy and managing their ad campaigns. This is where a team of professionals can make a big difference. This case study unveils how the KLIM company doubled down on Amazon advertising and saw massive results with Seller Labs Services in its corner. KLIM: The History of the Company KLIM Technical Riding Gear is a global leader in designing, developing, sourcing, and distributing the most advanced powersports apparel for snowmobile, motorcycle, and off-road riding. KLIM offers gear for the m ..read more
Visit website
What a Seller Should Know about the New Amazon Warehousing and Distribution Program (AWD)
Seller Labs
by Maria Navolykina
1y ago
Efficient inventory management is a cornerstone of any Amazon business. However, nailing the right balance between the required inventory levels, storage costs, and volatile customer demand can be challenging. And since the supply chain bottlenecks are here to stay, even minor tweaks to how you source, store, and process your products can impact your bottom line – for better or for worse. To help merchants streamline their supply chain and regain control over their stock levels, Amazon introduces a new inventory storage solution for FBA sellers — Amazon Warehousing and Distribution program (AW ..read more
Visit website
How to Choose Keywords for Amazon
Seller Labs
by Maria Navolykina
1y ago
This blog post was originally contributed by Gary Stevens, CTO at Hosting Canada. Even though the practice of choosing keywords started years before Amazon came on the scene, SEO has evolved considerably over the last couple of decades. Choosing good keywords for Amazon continues to be an unmovable pillar of online marketing. If your SEO keyword research strategy is strictly limited to trusting the recommendations of your favorite amazon keyword tool, you should know that your competitors are probably running circles around you with techniques such as manual SERP evaluation, long-tail research ..read more
Visit website
Making Sense of the Updated Amazon FBA Capacity Limits
Seller Labs
by Will Marcotte
1y ago
Hi there! My name is Will Marcotte, and I’ve been with our Services team at Seller Labs for about four years now. Before and during that time, I’ve had the pleasure of personally working with over 100 online sellers and helped develop strategies for hundreds of Amazon businesses. And now, I’m bringing that knowledge and experience directly to you through blog posts, videos, webinars, Q&As, and more! Be on the lookout for topical hints and heads-up coming from me very soon. In the meantime, please take a look at these tips we have to share with you. Enjoy! William Marcotte &nbs ..read more
Visit website
Buy Now, Return in January? How the 2022 Amazon Holiday Return Policy Impacts Sellers
Seller Labs
by Maria Navolykina
1y ago
With Christmas right around the corner, merchants are already holding their major holiday sales. But on top of traffic and sales spikes comes a deluge of product returns taking a huge bite out of eCommerce profits (including rising logistics costs!). And with the extended Holiday returns window that favors buyers, Amazon sellers expect to see even more items sent back. When the number of returns is insignificant, they are viewed as a cost of doing business, but with multiple lost sales, the consequences can be devastating. Unfortunately, sellers can’t entirely eliminate return requests, but th ..read more
Visit website
Navigating Amazon Brand Analytics: Important Metrics for Insightful Business Decisions
Seller Labs
by Maria Navolykina
1y ago
We are surrounded by data, but starved for insights. Jay Baer, Marketing and Customer Experience Expert With digitalization gaining pace, we can safely call information the new oil of the 21st century. And, if data is fuel, analytics is the combustion engine of a successful business, regardless of industry. When it comes to eCommerce, accurate reporting is critical, especially if you sell on a highly saturated marketplace like Amazon. Actionable data insights help merchants win their market share and spot opportunities for improvement, mapping their marketing strategies accordingly. With th ..read more
Visit website
The Definitive Guide to Amazon’s Fee Changes
Seller Labs
by Paul Larrieu
1y ago
BREAKING NEWS: Starting January 17, 2023, Amazon is making updates to the U.S. referral and Fulfillment by Amazon (FBA) fees. And while the referral fees won’t change, sellers using Amazon’s FBA fulfillment service will see significant increases in the new year. Featured Video: A Deep Dive into Amazon Fee Changes Coming in 2023 Jessica Wright, Amazon Brand Strategist on the Seller Labs Services team sheds more light on the upcoming FBA fee changes on LinkedIn: To illustrate what updates are coming up, let’s take a look at the side-by-side fee comparison charts: What Can Sellers Do to Stay ..read more
Visit website

Follow Seller Labs on FeedSpot

Continue with Google
Continue with Apple
OR