According to Statista, global outsourcing generates $92 billion annually. One study reveals That businesses typically outsource technical and back-office tasks such as IT services (37%), digital marketing (34%) and accounting (37%). The American Psychological Association reports on a study that shows multitasking results in a 40% reduction in productivity. By trying to do more, you may be increasing your stress levels without being more productive. Business Administration Small companies often hire virtual assistants, especially if they are entrepreneurs or solopreneurs working out of their ho ..read more

Keeping your firm safe from cybercriminals can be an overlooked necessity. Whether you’ve hired a team to redesign your website or help develop your SEO strategy, your computers and servers can be vulnerable to an attack without proper cybersecurity training.  Cyber attacks are a significant threat to businesses of all sizes, including small businesses. A hacker can access your company’s financial accounts, customer and employee private information, or redirect online visitors to competitor websites. Correcting the adverse effects of a cyber attack is often expensive a ..read more

Google Analytics is essential to your business’s growth. There’s a reason it’s one—if not the—most popular digital analytics software available. It’s a free service that lets you gather and analyze in-depth detail about who visits your website. Using Google Analytics in combination with tools such as Google My Business will help you shape the strategy that leads to business success. Regardless of your type of business, you must understand and study the habits of the people who visit your site to deliver better results.  Keep reading to learn about the benefits of using Google Analytics, w ..read more

COVID-19 is not only causing sickness and death among millions of people globally, but the virus also has devastating impacts on businesses. It’s predicted we will see the pandemic’s long-term effects for years. What can small businesses do to keep their business running? Outsourcing is a powerful tool. Are you unsure of the outsourcing process? Continue reading and know how to outsource professionals for your business. The Benefits of Outsourcing There’s a reason why more small businesses are using more contractors and outsourcing their tasks. Are you unsure if you’re ready to ..read more

In general, it’s suggested that your company goes through a website redesign every 1.5 to 2.5 years. Of course, some businesses will need more frequent redesigns, while others can get away with longer stretches of time. Regardless, the one thing you shouldn’t do is consider your site a “one and done” deal. Not only are design ideas always rising and falling, but things like search engine optimization (SEO) strategies are constantly changing as well. To not make room for changes is surely a death blow to your company. But if your brand’s already ranking well for SEO, you may ..read more

The coronavirus pandemic has drastically altered how we do business in the United States. While nobody has a crystal ball when it comes to how long it will affect our economy and workplaces, one thing’s for sure. To survive as a business, you must maintain excellent customer relationships. In other words, now’s the time to invest in customer relationship management (CRM). Whether your business comes from consumers or other business owners. Besides having a robust CRM system in place, you should integrate it with your enterprise resource plannin ..read more

It’s hard to overstate the brutal effect that COVID-19 is having on the US economy. All but essential businesses are being forced to close their doors to customers. Revenue has dried up, stores have shut down, and many people have lost their jobs. A $2 trillion relief package from the government offers a semblance of hope. Yet, nobody knows if it’ll be delivered in time to make a sufficient difference. Needless to say, it’s a stressful and precarious time as every business owner tries retool their businesses with digital marketing and SEO (search engine optimization). Thankfully, the ..read more

According to Statista, global outsourcing generates $92 billion annually. One study reveals That businesses typically outsource technical and back-office tasks such as IT services (37%), digital marketing (34%) and accounting (37%). The American Psychological Association reports on a study that shows multitasking results in a 40% reduction in productivity. By trying to do more, you may be increasing your stress levels without being more productive. Business Administration Small companies often hire virtual assistants, especially if they are entrepreneurs or solopreneurs working out of their ho ..read more

Keeping your firm safe from cybercriminals can be an overlooked necessity. Whether you’ve hired a team to redesign your website or help develop your SEO strategy, your computers and servers can be vulnerable to an attack without proper cybersecurity training.  Cyber attacks are a significant threat to businesses of all sizes, including small businesses. A hacker can access your company’s financial accounts, customer and employee private information, or redirect online visitors to competitor websites. Correcting the adverse effects of a cyber attack is often expensive a ..read more

Google Analytics is essential to your business’s growth. There’s a reason it’s one—if not the—most popular digital analytics software available. It’s a free service that lets you gather and analyze in-depth detail about who visits your website. Using Google Analytics in combination with tools such as Google My Business will help you shape the strategy that leads to business success. Regardless of your type of business, you must understand and study the habits of the people who visit your site to deliver better results.  Keep reading to learn about the benefits of using Google Analytics, w ..read more