In today’s fast-paced and competitive business environment, local establishments face the challenge of standing out amidst the crowd. To succeed, businesses must harness the potential of online advertising, and one of the most powerful tools available is Google Ads. By leveraging this platform effectively, businesses can unlock local success and drive substantial growth. The Influence of Local Google Ads Google Ads is an advertising platform that allows businesses to display their products or services prominently in Google search results and partner websites. Although Google Ads can cater to ..read more

So, you have been doing paid search marketing and are now looking to get an “expert” help. Well before you jump over just any wannabe, there are a few things you should know. Hiring a PPC expert or an agency can definitely prove to be a big help, however doing it wrong will only cost you money and there will be minimal to no returns at all. It doesn’t matter what industry you are in, there is competition already, in fact, too much competition. And if you are thinking that “competition is good”, its only good for customers and not if you are on the other side (i.e. Business owner). Is your ..read more

Search marketing has evolved over the past few years; it proved to be good for some, especially users but also became a killer for small business which was able to drive huge traffic and eventually sales to their website using SEO techniques. Having worked in the industry for couple of years now, I have seen some small business completely driven out of the business due to the changes in Google’s algorithm.When I was working for an agency, most of our clients that I came across were completely dependent upon Google for their business. And suddenly Google decides to make changes to the way it sh ..read more

Search marketing has evolved over the past few years; it proved to be good for some, especially users but also became a killer for small business which was able to drive huge traffic and eventually sales to their website using SEO techniques. Having worked in the industry for couple of years now, I have seen some small business completely driven out of the business due to the changes in Google’s algorithm.When I was working for an agency, most of our clients that I came across were completely dependent upon Google for their business. And suddenly Google decides to make changes to the way it sh ..read more

Welcome to WordPress. This is your first post. Edit or delete it, then start writing ..read more