The first blog in this program strategy series addressed the difference between assessing a portfolio of programs and conducting an individual program analysis. In that article, we recommended a high-level assessment of a suite of academic programs to understand your portfolio’s strength and highlight opportunities for better management. The next step in the process is to conduct a more targeted academic review. In today’s rapidly evolving higher ed landscape, colleges and universities face mounting pressures to stay relevant and responsive to the needs of students and employers alike. With ..read more

Higher Education Cybersecurity Landscape in 2024 Home Cyber attacks are on the rise Cyber attacks on colleges and universities are unfortunately commonplace, with a staggering 79% of schools falling victim to ransomware in 2023 and 56% paying a ransom to get their data back. With sensitive data at risk, protecting student privacy – in addition to protecting the privacy of employees, alumni, and donors, as well as securing your school’s intellectual property – needs to be a top priority for your school. Not sure where to start? Download our “2024 Higher Ed Cybersecurity Landscape” ebook (an ..read more

Shifting demographics, increasing competition, and budgetary pressures highlight the importance of establishing a proactive, data-driven approach to examining an institution’s overall academic portfolio as well as individual programs within the portfolio. Offering the right suite of programs positions colleges and universities to grow enrollment, to make effective use of limited resources, and to strengthen their brand. This article, the first in the series on optimizing your program offerings, recommends starting with a review of your academic portfolio to understand the strength of your ov ..read more

With the volume of programs outpacing demand from prospective students, schools that want to stay competitive will have to rethink their marketing strategies to grow enrollment. Let’s explore five key components to optimizing your digital marketing for higher education. 1. Prioritize data-driven strategies Leverage your data to understand how prospective students engage with your school’s online presence. Connecting website, social media, email marketing, and other data can help your marketing team identify trends, optimize marketing channels, and strategically allocate resources. Read more ..read more

Employers want to partner with external providers to upskill and reskill their employees — presenting an opportunity for higher ed institutions to grow revenue by creating programs for employers. Our recent research with UPCEA found that from 2022 to 2023, companies partnering with external organizations to provide employee training/professional development increased 26%. Challenges for higher education institutions Higher ed is quickly losing these opportunities to private providers like Coursera and LinkedIn Learning. While partnerships with professional organizations and private providers ..read more

Collegis Education has appointed Kenneth (Ken) L. Ender, Ph.D., to its board of directors and chair of its executive committee. With a career dedicated to higher education, Ender brings decades of knowledge and experience from the community college and university sectors. He currently serves as Professor of Practice in the Belk Center for Community College Leadership and Research at North Carolina State University and President Emeritus of William Rainey Harper College in Illinois. Prior to that he served as New Jersey’s Cumberland County College President. Under Ender’s leadership, Harper C ..read more

Lunch & Learn Home AI Strategies that Impact Enrollment and Experience AI has given higher education new ways to collect, connect and activate data to grow enrollment and impact the student experience. Collegis is launching a Lunch & Learn series where we’ll travel and share valuable insights on harnessing the power of data and AI to attract right-fit students and guide them toward success. Fill out the form to let us know where you’d like to see us and stay tuned to the Collegis newsletter for more details as we release other locations. First stop: Chicago! Our first AI and data lu ..read more

Lunch & Learn Chicago Home Innovating with Data and Technology: AI Strategies that Impact Enrollment and Experience AI has given higher education innovative ways to enable data to grow enrollment and enrich the student experience. Join Collegis for a Lunch & Learn in Chicago for valuable insights on harnessing the power of data and AI to enroll more right-fit students and help them reach success. April 5, 2024 | 11:30 a.m. – 2:30 p.m. The Rooftop of Gibsons Italia Session topics include: Leading data & AI to modernize academic experiences, brought to you by Google Cloud How to ..read more

Workbook Home 3 Design Thinking Steps to Replace Wondering with Doing Creating the student experience of tomorrow won’t happen overnight, but it also shouldn’t feel like a pipe dream. Often small changes make big impact. Uncover new ways of thinking from our experts with years of experience enabling innovation for higher ed. Using three design-thinking methods in this workbook, your team can: Find the right problems and opportunities to address Reframe challenges into actionable statements Identify a host of viable solutions while building stakeholder consensus Download our workbook ..read more

Webinar Home Unveiling the Employer’s View: An Employer-Centric Approach to Higher Education Partnerships Collegis Education and UPCEA, the leading association for professional, continuing and online education, are hosting a webinar covering our recent joint research survey that highlights employers’ perceptions of partnering with four-year higher ed institutions on professional development programs and alternative credentials. Attend the webinar where our experts will review the research and dive into the insights that include: How employers view working with higher ed Why current employer ..read more