In a world grappling with the escalating impacts of climate change, the role of businesses in mitigating their environmental footprint has become more crucial than ever. Companies are increasingly recognizing the urgency to address their carbon emissions and contribute to global efforts to limit global warming. In 2024, setting science-based emissions targets stands out as a key strategy for corporations aiming to align their actions with the latest climate science. In this blog post, we will delve into what Science-Based Targets (SBTs) are, the reasons why companies should embrace science-bas ..read more

In recent years, Environmental, Social, and Governance (ESG) considerations have evolved from concerns of conglomerates to central components of corporate strategy for companies of all sizes. In the United States, a wave of upcoming ESG regulations will redefine how businesses operate, report, and engage with stakeholders. This blog explores the anticipated ESG regulatory landscape in the United States, delving into key developments, implications for businesses, and the broader impact on sustainable and responsible corporate practices. The Shifting Regulatory Landscape: The United States is wi ..read more

The proliferation of corporate carbon footprints is steadily growing. Companies (mostly larger, mostly public) share their emissions footprint (usually focused on Scopes 1 and 2) and share their pledges for limited environmental degradation (net-zero goals, reduction efforts). The external benefits of these are clear. Namely, sharing environmental commitments, setting goals, and competitive advantage. But what are the other benefits for companies completing a carbon footprint? SEC requirements and disclosures, net-zero commitments and climate change realities are all external symbols of how an ..read more

  Photo Credit: Annie Spratt via Unsplash TLDR: Your company might be ready for a materiality assessment if: You’ve engaged in some ESG activities but feel that they’re silo-ed You’re getting the “what are you doing on ESG” question from stakeholders and would like to offer a thoughtful answer You want to start taking action on ESG but are unsure of where to begin or where to focus ESG feels paralyzing and you’re looking for a useful first step Your HR team has an eye on DEI, Operations is working on waste reduction initiatives, and the VP of Engineering has the company’s data security ..read more

Are you a company with less than 10 employees? Are you in the thick of the B Corp certification process? These tips are for you.       In working with clients, I’m seeing a definite shift in the size of companies applying for B Corp certification. More and more, smaller companies are using the B Impact Assessment (BIA) to help grow their business. If you have less than 10 employees, read on to learn how to maximize your certification process. I talk to clients about four main parts within the B Corp certification process: preparation (unofficial but important!), completin ..read more

Sustainability reporting , also called ESG reporting, is crucial for your company, your customers and your employees. “Sustainability Reporting” is sharing your sustainability actions, goals, and achievements with your stakeholders and community. This can be done on a website that’s regularly updated or in a report. Why is this important? Because if you’ve marketed or branded yourself as sustainable, you need information to back it up. Customers, potential employees, investors, contractors, clients and competitors are all looking at your sustainability reporting, or lack there of. At Green Buo ..read more

Welcome to our new blog series on value alignment as a superpower! Where we look at what companies, trends, ideas are taping into values to create more significant change. First up, we’re investigating value engagement around swag. That’s right, branded merchandise and employee gifts. T-shirts, water bottles, the stuff you pile on employees to make them feel part of the team.       We’re looking at a company that unlocks the power of swag to amplify a company’s values and boost employee engagement. That company is Green Buoy Consulting’s preferred swag partner, Blue Dot! B ..read more

It’s time for venture capital to start thinking about sustainability and find partners in the space, just as they would find and recommend other operational partners for portfolio companies. The opportunities related to sustainability are too significant to ignore.  What are these opportunities? Sustainability can help VCs compete for the best companies, boost IPO opportunities, increase a company’s ROI and support their visibility within the broader ESG industry.  Sustainability access can help you compete for the best companies A commitment to sustainability through partnerships w ..read more

Recent data from McKinsey shows companies with robust sustainability practices were more potent in these five areas: "top-line growth, lower costs, fewer legal and regulatory interventions, higher productivity, and optimized investment and asset utilization." For private companies, these sustainability outcomes are driven by and for the interest of employees and the executive team. But it's unwise to discount the role of private investors, advisors and other stakeholders in company growth, innovation and sustainability. As sustainability becomes more mainstream in corporate operations, how a ..read more

Are you budgeting for sustainability in 2021? If not, you’re missing out on a significant competitive advantage. With all investments, company leadership focuses on ROI. Luckily with sustainability, there is significant data to show ROI in crucial areas like employee engagement, profitability and customer satisfaction. Let’s review some of the returns you can expect to see from a sustainability investment for 2021.  Millennials  Millennials will be 75% of the workforce by 2025. And they care about sustainability! If you’re focusing on millennials as customers or employees but leavin ..read more