While many of the trends that have popped up on our feeds have faded into oblivion with equal swiftness, the Mermaid Style aesthetic remains unforgettable. It’s like we’ve all been possessed by their siren song, and I for one don’t mind it one bit. Who wouldn’t want to be transported to this siren-filled style inspiration ..read more

The episode delves into the concept of psychological ownership in personal style, discussing the role of professional stylists and the importance of developing a personal style toolbox. It emphasizes trusting one’s fashion instincts, deriving inspiration from the problem-solving approach of MacGyver, and finding strength through owning one’s style POV. Listen to it: Transcript: Personal style ..read more

Lofty title, right? You probably just wanted to learn how to dress better and now we’re getting all analytical.  Do we really need to “measure” everything in our lives?  We’ve transformed our daily lives to an appalling amount of tracking data, from our macro levels, our busyness in the form of perceived productivity, to smart devices ..read more

In this episode, Gabriella Arruda discusses the impact of shopping tendencies on personal style, emphasizing the need to break free from conformity and rely on individual fashion instincts. She delves into the psychology behind impulse purchases and offers strategies like personal style mapping, understanding triggers, and implementing ‘no buy’ or ‘low buy’ periods to cultivate ..read more

The episode explores the concept of style creativity, explaining how divergent and convergent thinking can enhance one’s fashion instincts. It offers tips on expanding style perspectives, building unique outfits, and staying creatively engaged with personal style development. Learn how to build an authentic personal style and get out of a style rut using style creativity ..read more

{and how it can help you develop a truly authentic style expression} This episode explores the roles of style systems, style advice, and foundational fashion information on our personal styles. It explores the use of the “style toolbox”; a concept that allows you to take that base information and apply it in a more individualized ..read more

There’s this moment after you’ve started diving into seasonal color analysis, where it goes from this foreign concept that makes zero sense to this all-encompassing topic that you can’t escape from. Watching your favorite TV show?  Oh, that character’s shirt does not go with their undertone. Becoming a bridesmaid?  No… not a soft autumn palette ..read more

This is a story… one you can learn from.  I used to spend hours scrolling social media feeds trying to keep up with the latest fashion trends, and embarked on a fruitless style journey of trying to get a “you look great in that” compliment.  It. was. exhausting. And not to mention, totally thwarted me ..read more

Sugar, spice, and everything nice! This pretty much sums up the modern take on the coquette aesthetic.  This fashion trend caters to our romantic and playful side. With its retro nostalgic roots going back to the Victorian times, and the dance halls of Versaille, the coquette aesthetic has the perfect mix of sweetness and audacity.  ..read more

Forget frumpy cardigans and chiffon tie-neck blouses. Thanks to TikTok, corporate attire is getting a makeover with vintage Y2K charm. The trend is the perfect mix of work and play. You won’t feel out of place hitting the bar after business hours with your confident and femme fatale appeal. So, clear your schedule and get ..read more