Image via Pexels Guest post by Chelsea Lamb Every musician can attest to the challenges of earning a living by playing an instrument or writing songs. And while there are countless jobs you could get to help make ends meet, did you know that you can also supplement your income by exploring various music-related side gigs? Yes, there are plenty of hustles that involve your speciality, and this article is here to help you decide which one is right for you. Setting the Tone Most of the side gigs that interest you will likely allow you to work from home. To make the most of your experience, reduc ..read more

Today we interview Cheri Lyn from Germany. Cheri is a savvy DIY artist who uses an array of digital marketing skills to foster her fan base. We find out how she got started, how she leverages social media, and pearls of wisdom for budding artists. What got you started in music? I was born into a family of musicians – both of my parents were successful musicians. I have always been surrounded by music and the business. My mom was a successful singer and for me it was normal that she would do gigs on the weekends or invite her music friends over to our house, where we had many table music sessio ..read more

Image via Pexels Guest post by Chelsea Lamb Old-School Methods Still Work When Marketing Music Music-based businesses always look for new and improved marketing strategies to increase their brand awareness and sales, but is new always better? Plenty of old-school advertising methods work well, both by themselves and in conjunction with more modern techniques. Here we outline a few. What Is Your Target Market? One of the most critical parts of your music marketing strategy is determining your target market and developing pinpointed ads to reach those people. Contact UK notes that your tar ..read more

Whenever you ask yourself… “How can I promote XYZ?” The question should be… “What’s the story behind XYZ and how can I tell it to my audience?” It’s a simple change in lingo that amounts to a huge shift in mindset. People often think that social media is about “making content”. That’s the wrong mindset to go in with. Instead, the aim is to inspire you to tell captivating stories to your audience. Table of Contents Document The Journey Storytelling Tips Finding Your Story Write More By Writing Less The Call-To-Action Write In Your Voice Further Reading Document The Journey Gary Vaynerchuck of ..read more

Guest post by Nicole McCray In today’s age, we heavily rely on digital mediums and platforms to create, distribute, and consume art. But in recent years, the demand for vinyl records has increased with more people looking to connect deeper with the music and showcase their taste. The return of vinyl records is an excellent opportunity for artists to behold and deliver great music for their audience. In this post, we’ll look at a few things artists should know about the return of vinyl. Vinyl Records Appeal to Millenials Vinyl records had for a time been forgotten as more people drifted toward ..read more

Guest post by Nicole McCray Music teachers often utilize classrooms and home studios to host students. But in the wake of the COVID-19 global pandemic, many musicians and instructors turned to learning how to work by teaching music online. Musicians learned the ins and outs of . They embraced technology as the primary resource to keep their business afloat in uncertain times, and many were able to do so successfully. Now that things are returning to normal and everything has opened up, teachers went back to their usual instruction methods and stopped teaching online. But why stop teaching musi ..read more

Today we interview music artist and producer RAVEN who is making a splash in the crypto world. RAVEN has her own Discord Server, Hive blog, mints NFTs, and even her own token! In this interview, we start to unpack how it is she got started and how you can start leveraging crypto for your music. How did you get started in music? I got started with playing the drums when I was a kid. At the age of 17, I had my first high school band, called HighAmp. We played Emo, Highschool Rock and a little bit of Punk. After that, a Punk band followed called Pussy Brown. Yeah, this band name wasn’t my idea ..read more

Self-serve music distribution platform Distrokid has announced the launch of DistroVid. In an email to users, DistroKid says that artists can use the service to distribute music videos to Apple Music, Amazon, Vevo, and TIDAL. “To upload unlimited videos for 1 artist, DistroVid membership costs $99 per year. Additional artist slots are $49 per year on top of the base subscription.” Learn more about DistroVid. The post Distrokid launches Music Video Distribution Service appeared first on Unlock Your Sound ..read more

In an email to users, Epic-owned Bandcamp launches its new search functionality. “Good news, we’ve made some big improvements to searching on Bandcamp.” The email goes on to list some specific improvements: “You can now search using combinations of artist, track, album, and label names. Try searching for an artist name + album name to find exactly what you’re looking for.” “New releases used to take several hours to show up in search. Now they appear immediately.” “These changes are already live on the web, and you’ll find them in the Android and iOS apps soon.” Try it for yourself at Bandcamp ..read more

Written by Summer Ford Whatever avenue you’re in, networking is the key to success and this is even more true if you are a budding artist. ISM.org emphasises how all musicians need to network whether they are the artist, a session musician, a hired gun, a teacher or someone who just plays for fun. If you are just starting out you need to know how to effectively build relationships beyond cold calling. In this age of massive competition, especially with the rise of social media, it is important to develop networking strategies to stand out. Here, we present our top 5 tips for network-building f ..read more