In this episode, I’ve bought back my friend Armando Saenz for a third interview to discuss the changes to SEO, digital marketing, and his business itself over the past few years. It’s a fun look back for any long-term fans of the show – as Armando was the very first guest. And it’s an insightful episode from two digital marketers with 10+ years in the space. Get Notified Of Future Episodes: Topics Covered A very important announcement (0:00) Who is Armando Saenz, again? (2:56) Building a business while working a full-time job (4:18) “Millionaire actions” (9:38) Understanding the fu ..read more

Steve Brown was previously featured in episode 52 of the show, where we discussed building his dental SEO agency to 40+ clients. Today, Steve still operates that agency but pivoted his focus to affiliate SEO – where he’s also gone on to build multiple 6-figure sites. In this episode, we discuss how he’s done that, why the change, and some good ol’ nerdy SEO discussions. Get Notified Of Future Episodes: Topics Covered Who is Steve Brown? (1:22) How Steve settled on his niche (3:58) Do you need to get on the phone to sell? (7:43) Steve’s approach to business (10:00) Scaling vs. balan ..read more

Want to launch your own service business or agency? Mahmoud Fathy is the founder of ContentWish, an SEO content agency, that grew from 0 to $10,000 without even a website. This is an inspiring episode for anyone looking to build a productised service, hire a team, and hustle to 6-figures. Never mind his 6-figure affiliate portfolio. Get Notified Of Future Episodes: Topics Covered Who is Mahmoud Fathy? (1:11) How Mahmoud started to scale (7:32) The first hurdle: $0 to $3000 a month (9:30) Would Mahmoud use the same strategy today? (13:08) Mahmoud on starting his content service (15 ..read more

Outreach link building is booming, but short of paying for guest posts, how do you land high quality links? My guest today, Amit Raj, runs a link building agency where he does manual outreach-based link acquisition for clients ranging from local companies to eCommerce, SaaS, and everything else. In this episode we breakdown his outreach process from research to acquisition, including what it actually means to build relationships. Get Notified Of Future Episodes: Topics Covered Who is Amit Raj? (1:17) Manual outreach vs. Buying links (3:50) Targeting and Understanding your audience ..read more

Kraig Bond is an SEO agency owner making multiple 6-figures a year working with various types of small businesses. So I brought him on the show to figure out how he broke through the struggle and went from unable to sell to closing 5-figure deals off a simple phone call. Here’s how Kraig did it, how he landed his clients, his sales strategy, and recommendations for someone trying to do the same. Get Notified Of Future Episodes: Topics Covered Who is Kraig Bond? (1:46) Kraig on offering multiple services as a company (3:05) Referrals and moving up from first client (6:03) Why Kraig ..read more

Ulhas went from making $250/month in his job to landing $8,000+/month worth of clients and building a niche site to over $20,000/month without any link building. In this episode, we breakdown how he did it from start to finish, and what strategies he uses to bring in a lot of traffic without links. Get Notified Of Future Episodes: Topics Covered Who is Ulhas Sakhare? (1:51) Ulhas’ introduction to affiliate SEO (2:40) The amount of time involved in coming up with the strategy (6:15) How Ulhas managed the cost of building an affiliate site on his salary (11:26) Ulhas on re-investing ..read more

In this episode, I’m joined by Ryan Stewart for our second episode together, to discuss how to build a scalable SEO agency. Ryan knows a thing or two about that, since our first interview, he sold his agency Webris. Only to later rebuild it again. But beyond that, he’s helped over a thousand agencies streamline their SEO fulfilment so they can better manage, communicate, and deliver to clients. Get Notified Of Future Episodes: Topics Covered Who is Ryan Stewart? (0:20) Why Ryan sold his agency and start over (4:35) Common struggles when growing an agency (13:05) How to communicate ..read more

In this article, you’ll learn how to use LinkedIn to land new clients through outreach messages.  Specifically, we’ll cover: Optimising your LinkedIn profile  Reaching out to 1st-degree connections How to use LinkedIn Sales Navigator to land clients Cold messaging outside your network using automation  My secret trick for sending InMails Using your Social Selling Index (SSI) Optimizing your LinkedIn profile  Your LinkedIn profile is similar to your website. Before messaging people, you need to be clear on what you’re offering. What do you want to be known for? What exactl ..read more

In this episode, I’m joined by my friend Jarod Spiewak to catch up on his journey since our last interview where he built a $20k/month UpWork SEO business. We discuss why he fired half his clients, his shift from consultant to agency, and why he now focuses in PPC – including how he does it. It’s a fun, informative episode and a must watch for local SEOs or anyone looking Topics Covered Who is Jarod Spiewak? (0:24) How Jarod switched from freelancing to starting an agency (1:46) What Jarod did to start taking on PPC clients (5:04) Strategies that Jarod prioritises (25:46) Jarod talks about h ..read more

In this episode, I’m joined by Michał Suski from Surfer to discuss OnPage SEO, content optimisation, and how Surfer helps with this. There’s also a sneak peek of a brand new feature Surfer are working on to instantly map out an entire content plan based on a single keyword. Enter a keyword like “best mattress reviews” and you’ll instantly get 500+ content suggestions, with keywords for each. This has never been shown publicly before. That’s alongside some great onpage advice, tips for using the tool, and other nuggets you won’t want to miss. Get a 7-day trial of Surfer for $1 Topics Covered ..read more