Should you start selling on Amazon? That’s the million-dollar question, perhaps quite literally. After working with over 52,000 brands to help sell more than 1.2 billion products, Viral Launch knows what it takes to succeed on Amazon. In this article, we’ll gloss over 11 tips for selling on Amazon that every new and existing seller needs to know and understand to cash in on the money-making opportunity at hand. More than 60,000 sellers on Amazon reached or surpassed $1 million in sales in 2022, many of whom started their e-commerce business without experience running a business. With hund ..read more

How to Prepare for Black Friday and Cyber Monday Sales performance over the weekend of Black Friday and Cyber Monday is essential to the health of retailers. These annual sales, Black Friday (November 24th) and Cyber Monday (November 27th), are real opportunities for Amazon and e-commerce sellers to boost revenue and drive a lot of traffic. In the following guide, we’ll get into ten essential strategies to help you prepare effectively and get the most out of these landmark shopping days. 1. Analyze Previous Sales History Using historical data is a necessity and our Market Intelligence tool can ..read more

Sustainability has become a buzzword in business. The goal is to sustain your company long-term without negatively impacting the environment. While some brands have begun promoting environmental protection, consumers have started supporting socially responsible businesses.  But as an Amazon seller, are you one in supporting this key initiative? Start with the Amazon’s Climate Pledge Friendly (CPF) program! This article will help Amazon sellers better understand the CPF program, particularly how to get certified, earn a badge, and promote their products. Read on to discover the benefits of ..read more

At Viral Launch, we thrive on understanding and discovering the intricacies and science of the Amazon marketplace. The more we understand about Amazon, the better equipped we are to map out the process of selling successfully. Amazon creates a list of proprietary data points to monitor sellers and their products programmatically, many exclusive to the Amazon marketplace. Among these is the Amazon Best Seller Rank (BSR), one metric we get plenty of questions about. While Amazon releases tidbits of information about this data point, we conducted our own study to see what goes into this metric an ..read more

Amazon, one of the world’s most renowned e-commerce giants, is at the forefront of online retail. Its massive digital footprint is on display from the staggering amount of web traffic it receives. As per Statista’s data, March 2023 alone saw a combined total of 2.4 billion visits to Amazon’s websites. This is a testament to its significant global reach and influence. With billions of users browsing Amazon, it might seem like product success is a given. Yet, relying solely on Amazon’s built-in audience might not yield the desired sales outcomes. To truly accelerate your Amazon ranking, it’s im ..read more

If you’re reading this, chances are you’re among the hundreds of millions who have made an Amazon purchase. But have you ever wondered about the other side and thought about how to sell on Amazon? In this step-by-step guide, we’ll tackle the basics of becoming an Amazon seller, answering questions and providing helpful tips outlining the fruitful opportunity of selling on Amazon. Whether you want to start a profitable side hustle or you’re ready to become your own boss, many choose the massively lucrative opportunity to sell on Amazon. But despite what some online marketers would have you beli ..read more

Ecommerce has dramatically transformed how businesses sell products and services online, increasing in popularity year after year. However, with this growth comes the need for entrepreneurs to understand the legal framework surrounding online selling. Having a grasp of ecommerce laws and regulations is crucial to safeguarding your business and ensuring the satisfaction and safety of your customers. Failure to comply with the regulations can result in legal penalties and damage to your reputation. In this article, we’ll discuss important laws and regulations that every ecommerce seller should b ..read more

Did you know Amazon is the top pick for most Americans, beating out other e-commerce sites? Here are some shocking numbers that were uncovered in a recent study from Feedvisor: 89% of consumers and 96% of current Prime members prefer buying products on Amazon over other e-commerce sites Roughly 66% of consumers begin their search for new products on Amazon When consumers are prepared to purchase a specific product, approximately 74% turn to Amazon Roughly 73% of online shoppers who shop nearly every day have clicked on an Amazon product ad while browsing the internet, with 83% of them eventua ..read more

Change remains the only constant on Amazon, and the latest updates from the tech giant’s marketplace aim to improve the Amazon product review experience. Currently the buzz in the Amazon seller community revolves around Amazon product reviews, which are at the heart of discussions due to recent changes that impact how customer reviews are showcased and created. These updates are affecting sellers and customers alike. Keep reading as we discuss a few major headlines in the Amazon landscape, directly related to Amazon product reviews. You won’t want to miss this. Amazon’s New Star Rating Display ..read more

Using product videos to market your services isn’t a new concept by any stretch. But, with so many social media platforms, streaming services, and independent content sites, it’s never been more prevalent. That means there are plenty of opportunities to get your video content seen, but it also means there’s a lot of competition. Product video marketing can do a lot to enhance your e-commerce conversion rates – but only if you put the work into making it fit the angle of your product so you can successfully appeal to potential buyers. The question is, how do you get started? Keep reading as we ..read more