In this digital era, we all are bombarded with advertisements 24/7, especially after the pandemic, when all brands have come online. Now advertisements are not limited to television or banners, but it has expanded to all electronic channels. Among billions of advertisements, we hardly pay attention to some small percentage of the advertisements. This is where graphic designing comes into existence. Digital marketing can publish the advertisement on all digital mediums, to all the 7 billion people on this earth, but your advertisement will only be considered if your ad design has the potential ..read more

CMS is a very huge topic with many technicalities. Let’s start with What is a CMS. CMS, in simple words, means a Content Management System that manages and organizes content without a connected front-end display. The headless CMS is basically where all of your content and assets live. In order to connect it to the front-end you use a content API and distribute your content everywhere and anywhere you need it. The display of content can take any form, namely a website, mobile application, or any other digital platform. Omni-channel distributor: Headless content isn’t tied to a single presentati ..read more

React Native is a popular JavaScript-based mobile app framework that helps you build natively-rendered mobile apps for iOS and Android. It was founded by Facebook in 2015 when they were finding it difficult to manage two different codebases for their own mobile applications. Let us now know why React native is advantageous for developing Mobile applications. Time Saver: In app development with React Native, more than 95% of the code is cross-platform which ensures that the app developed is compatible with both, Android and iOS. This saves a hell-lot of time because the developers will just hav ..read more

How to make your Instagram Reel viral? or Steps to avoid in order to make your Reel viral. Avoid using brand logos or watermarks of other applications. We want to own the content that we share and so we like to add our brand logo to our reel or sometimes we recycle our content and hence upload the ones with a watermark or other apps logo. If you wish to get your reel featured or wish to get a good number of views then avoid making this mistake. Don’t add too much text Remember, the reel is to play and tingle with people’s eyesight. If you wish to share information then try using as little text ..read more

1) Competitive Advantage: Embracing innovation invites multiple opportunities to the business. For example, enriching customer-facing operations with technology can result in amplified digital experiences for customers. When new companies enter a market competition is bound to happen. To keep up with the competition, companies need to digitize themselves and it is the best way to stay agile. Failing to modernize processes that could improve the customer digital experience might drive the customers to the competition. Leaving digital transformation out of your business plans can cost you valuab ..read more

Complete Your Instagram Profile: As soon as you make your new profile try and complete it. This includes writing a short Bio and adding a profile picture which will add to your authenticity. Do not expose yourself to Instagram hunt and destroy Sentinel bot. Like and Comment decently: Now, this is really important and one of the major reasons for users getting their accounts blocked or disabled. Do not like and comment excessively on other posts because this is what is done by fake profiles to get fast followers. Bulk actions might be considered aggressive which might disable your account or in ..read more

With the change and evolution of modern technologies, small and medium businesses are doing everything they can to keep up. Brick-and-mortar businesses are either changing their business strategies to an online one or beefing up existing marketing efforts with digital marketing strategies – in an attempt to capture a growing and very lucrative online marketplace. For it is the process of attracting targeted audiences online that will spell the difference between a successfully thriving business – and a failed one. The conversion rate here is high. The more traffic comes to your website more le ..read more

Easy Updating: The biggest advantage of a Dynamic Website is that it can be easily updated as per the needs of the owner of the website. No expert computer knowledge is required in changing the dynamic website and a single change in the template file would bring the design change in all the pages with that particular file. It can be quickly updated to become responsive to various screen sizes that were impossible with a static one. User Friendly: Dynamic websites are very user friendly. It is extremely important to showcase your clients that you are serious about your business and hence to get ..read more

The drive of social media has been a relatively speedy ride. It is incredible that after Friendster came 17 years ago we have evolved in the social media part very much. So let us have a look at the timeline of social media and watch it evolve. Blast from the past! Social media eventually evolved by the emergence of the internet. Friendster gave birth to social media which was followed by LinkedIn. These platforms ruled the media for quite a few years. Then came the turning point of social media. Facebook entered in this race and boom, the greatest ever invention which turned the social media ..read more

This lockdown has taught us many things but the most important thing it taught us is that Social media is very much important even in times when we have to follow Social Distancing. Here are some points which show the importance of social media. 1. Friends and Family: During this lockdown, Social media has come to our rescue more than ever. Social media usage has been increased as people are not moving out of their homes. Social media is the only platform where one can be in touch with their friends and family and the world around them. 2. Many platforms: Social Networking sites such as Facebo ..read more