The TikTok API gives advertisers on inzpire.me access to accurate, verified data directly from TikTok, enabling them to run better collaborations with creators. This includes insights into influencer audience demographics, such as location, age, and gender, and the ability to monitor campaign results accurately in real time. “First-party data is at the heart of everything we do, and we cannot stress enough the importance of having access to the API in order to succeed with influencer marketing on TikTok. We’re very excited to be the first to leverage first-party data in the Nordics to help our ..read more

Social media platforms are constantly changing, and Instagram is no different. Over the last year, they’ve made some big developments to their algorithm and features.  And when things change so quickly, it can be tough being an influencer.  So what are the best Instagram best practices to follow in 2022? What type of content creates the most engagement? And how do you reach the most Instagram users based on these changes? If you’re wondering this too, you’ve come to the right place! Below you’ll find the Instagram best practices you need to be a successful influencer. And the best p ..read more

Here’s why businesses struggle with influencer marketing: For influencer marketing to be effective for your business, you need dedicated people working with influencers on a day-to-day basis. They need to come up with creative campaign concepts that pop in a social media feed. They need to know how to find the right influencers to work with, to ensure you reach your target audience. They need to be great at administration and communication tasks for collaborations to run smoothly — from writing campaign briefs and shipping products, to checking for quality content and paying influencers. And o ..read more

Collaborations on YouTube can be a great way to establish yourself as a creator and build credibility. More than 1 billion hours of video are watched every day on the platform, making it a channel filled with opportunities! But it can be difficult to know what results brands expect from a collaboration. How do they decide which creators to work with? What metrics do brands focus on? And how do they know a collaboration was successful? You’ll find the answers to these questions and more in this article! It breaks down our latest YouTube Creator Performance Benchmarks Report 2022. The report is ..read more

Collaborations on YouTube have taken the world by storm in recent years. With more than 2 billion active monthly users, YouTube is actually the second largest search engine in the world! It’s no wonder brands want to take advantage of the channel. Developing long lasting relationships with brands on YouTube can be a huge boost to your career as a creator. But collaborating with them successfully can be a tricky process.  So how do you collaborate with brands in an authentic way? And how do you figure out if the brand is even a good fit for you? You certainly don’t want to risk damaging y ..read more

One of the most powerful things you have is the trust between you and your followers. And being verified goes a long way in proving you’re the real deal.  But not all social media platforms follow the same verification process. Securing that blue badge on TikTok isn’t as straightforward. In this article, you’ll find out exactly how to get verified on TikTok. You’ll also find out the benefits of being verified and how it can help you as an influencer. What does it mean to be verified on TikTok? According to TikTok, “a verified badge means that TikTok has confirmed the account belongs to th ..read more

Whether you’re a micro- or macro-influencer, brand collaborations can really help elevate your personal brand. Finding and getting brand collaborations, on the other hand, can be a bit tricky. Many factors come into play when it comes to succeeding with Instagram brand collaborations. And, as an influencer, you need to be able to show brands that you’re the right one for the job. In this complete guide, we’ll cover everything you need to know about finding brand collaborations. You’ll also get our top notch tips on how to succeed with them.  What are brand collaborations on Instagram? A b ..read more

Want to learn all the pro tips and tricks to succeed with Instagram Reels? You’ve come to the right place! The Reels feature on Instagram allows you to express yourself and entertain people by creating inspiring, engaging videos. You’ll also improve your chances of getting discovered by new audiences on a global stage. So what’s Instagram Reels? And how does it work? We’re sharing everything you need to know below!  What’s Instagram Reels? Instagram Reels are 15, 30, or 60 second multi-clip videos you can share as posts and Stories. They appear under a dedicated Reels tab featured on your ..read more

As the influencer marketing industry continues to grow, there’s also an increasing demand for structure, reliable data, and transparency. The collaboration between agencies, talent agencies, and technology platforms is becoming significant for the industry to further develop. “The collaboration between us ensures efficient execution from strategy to implementation. It also provides a unique opportunity to share knowledge and insights across parties. It reduces the gap between the various players, which benefits both us and our customers, ” says Anine Andrea Namork, Performance Advisor at TRY O ..read more

inzpire.me has released best-in-class insights for YouTube creator campaigns! You can access first-party data on creator profiles and Reporting to choose the right creators, as well as accurately report on campaigns.  With these new improvements, it means that you can run campaigns across Instagram and Youtube in one platform effectively. You’ll be able to use first-party data to choose the right creators, automatically receive content when it goes live, and see the results appear in your Reporting dashboard in real-time.  Here’s what the feature will enable you to do: Access first ..read more