Key Takeaways: In an increasingly digitized world, some say that the print portfolio is no longer relevant and has been replaced by online portfolios and PDF submissions. New Product Consulting outlines why print portfolios are still important and how to create one for yourself. Print portfolios provide a more personal touch, are tactile, allow you to control the design process, build trust with clients, and increase tangible interaction. To make your printed product design portfolio stand out, choose a suitable format, highlight the best work, including photos or videos of products, make su ..read more

Key Takeaways: Industrial designers create physical products, whereas graphics designers create designs for marketing purposes. When designing a product, industrial designers must consider the materials, the manufacturing process, and ergonomics. Graphics designers do not have to worry about these factors. Industrial design is more concerned with function over form. Graphics design is the opposite and focuses on form over function. Testing is a big part of industrial design but not of graphics design. If you need someone to design a physical product, hire an industrial designer. Consider hi ..read more

Key Takeaways: Set realistic goals and expectations for the prototype before starting development. Consider how the prototype will be used in a real-world setting. Test out multiple prototypes to identify potential problems. Make sure to document any changes made during the prototyping process. Keep track of all assets used in the prototype for easy access later. Regularly test and update your prototype to catch and fix potential issues before moving forward with production. New Product Consulting offers engineering, industrial design, and prototyping services to customers in Denver, CO, and ..read more

Key Takeaways: Before starting your own business and building a brand from scratch, you must identify your target audience. Once you realize your target audience, you can tailor your branding strategy to appeal to them better. A well-crafted story sets your brand apart from the competition and will resonate with consumers on a deeper level, creating loyalty. You'll be well on your way to developing a strong, recognizable brand that will help you stay ahead of the competition if you position it well in the market. Are you new to the entrepreneurial world and don’t know where to begin? You're ..read more

Blog Key Takeaways: Graphic designing services can be an excellent asset for businesses of all sizes. Myths like " designers are expensive " or " you need to be a designer to know what you want " can make people hesitant to use them. Asking for referrals, reading online reviews, and getting a feel for their style are great ways to snag the ideal designer for your project. Outsourcing your graphic design needs can save you time and money in the long run. Like most business owners, you may think you know a thing or two about graphic design. After all, everyone uses graphics these days – from ..read more

Key Takeaways: Prototyping in manufacturing involves creating a working model (or prototype) of a product before it goes into mass production. Common prototyping techniques include C.N.C. machining, 3D printing, and injection molding. The right manufacturing process for your prototype will depend on the accuracy requirements and materials involved. There is a range of manufacturing processes used for prototyping, making it difficult to decide which one to use. In this blog post, New Product Consulting will take a closer look at the most popular types of prototyping manufacturing processes a ..read more

Key takeaways: Inventions are valuable property; once they are stolen, inventors' challenges can be financially crippling to litigate. However, the US Patent and Trademark Office (USPTO) is often overwhelmed with patent applications. Applying for and defending a patent has become prohibitively expensive. The rules governing what can and can't be patented have become increasingly complex. Patent infringement cases can take years to resolve and cost millions of dollars in legal fees. It's no secret that the US patent system needs reform. In recent years, the number of challenges inventors f ..read more

Design is a vast umbrella term that incorporates many different aspects, fields, and industries. When most people think of design, the first thing that comes to mind is product design. This is designing physical products that people use in their everyday lives - everything from cars to toothbrushes. However, another type of design is often overlooked: industrial design. So what exactly is the difference between these two types of design? Keep reading to find out! What is Industrial Design? Industrial design involves creating and developing concepts and specifications that optimize the functio ..read more

Designing electronic products is a challenging and ever-evolving process. Engineers must constantly innovate to develop devices that solve problems, are user-friendly, and comply with safety regulations. This article will explore the fundamental tenets of electronic product design and how you can leverage them to deliver quality results. 1) Use Product Design Simulation Software Designing electronic products requires a deep understanding of how the components will interact with each other. In the past, engineers would have to rely on intuition and experience to predict these interactions. How ..read more

Your product could have all the gold stars in the world. It could be better, faster, and more affordable than anything on the market. But unless you've done your homework, it could still fail. Whether it's about understanding the current trends, customers' needs, competitors, or how to reach your target market, product research is critical for the success of any new product. Here are a few benefits of product research that will help you create a product that consumers want: Easier to Meet Consumer Needs Research allows you to get some insight into your target segment. It includes understandin ..read more