Vegums, a pioneer in the plant-based supplement industry, has proudly unveiled its latest creation: Nudums, Nothing-But-Fruit Probiotic Gummies. These innovative gummies redefine gut health support, combining the nutritional benefits of apples, strawberries, blackberries, cherries, and raspberries with potent probiotics. Nudums stand as a testament to Vegums’ commitment to purity, ethics, and the delicious taste that their customers know and love. Key Features of Nudums, Nothing-But-Fruit Probiotic Gummies: Pure Fruit Goodness: Nudums are crafted with a blend of apples, strawberries, blackbe ..read more

Introducing the World-First Poly Potato Deodorant Creams, by popular eco-brand Ben & Anna. The most sustainable deodorant on the market, with the packaging made from potato starch, paper, and natural fibres, which is fully compostable and will start to decompose after a few weeks. Available in fresh and uplifting scents; Love Me and a sensitive version in Green Balance, these natural deodorants have a light creamy texture that is highly effective against odour.  Natural ingredients such as nourishing shea butter and valuable oils gently care for your armpits. This extraordinary vegan ..read more

Organic food is still interesting despite inflation and rising food prices. Households with a gross annual income of less than 20,000 euros are most interested in organic food, but organic food is clearly bought the most in households with a gross income of more than 85,000 euros per year. According to the expert, hurry, money or the desire for comfort can prevent buying behavior in accordance with values. Interest in organic food has remained unchanged among Finns even in difficult market conditions, according to a consumer survey commissioned by Pro Luomu in January 2024 (Kantar Agri). Org ..read more

Cano Water, the world’s first canned water brand, has called out industry greenwashing in its new OOH campaign in London’s Piccadilly Circus, aiming to raise awareness of the number of water brands that are greenwashing their recycling claims. Created to support World Earth Day’s ‘Planet vs Plastics’ theme, the stunt saw Cano Water founder, Josh White stood defiantly next to an installation of a washing machine marked with caution tape and a ‘Greenwashing in Progress’ sign, while stopping passersby to engage in conversation about the need to boycott plastic. It comes as plastic giants includ ..read more

Natural & Organic Products Expo returned to the ExCeL London on the 14-15 April, showcasing a vibrant world of emerging trends in the health, food and beauty sectors. From mushrooms to menopause, the show floor was filled with conscious consumption, ethical production and new developments in the natural and organic industry. Here’s a few of our top picks of the show: Food Trends Mushroom Power – With mushroom varieties such as Lion’s Mane, Reishi and Maitake trending for their potential health benefits, we saw a rise in functional mushroom products on the NOPEX show floor. From supplement ..read more

Today, on World Earth Day, PURIFIED launch ABACA – the world’s first shoe created with a Bananatex® upper and NFW’s PLIANT™ sole. Following a four year research journey exploring materials from the Filipino highlands to the biotech labs of America, the London-based brand founded by designer, Will Verona, has created the zero plastic shoe to exist within the earth’s natural cycle, as they are proven to enrich soil at end of life. PURIFIED’s debut shoe aims to address the environmental crisis of the modern shoe industry, as over 25 billions shoes are produced each year, almost all of which ..read more

One of the most anticipated highlights of Natural & Organic Product Expo (NOPEX) is the prestigious Innovation Awards, where the best and brightest in the natural & organic sector are honoured for their outstanding contributions and best innovations. These awards not only recognise exemplary products but also underscore the industry’s commitment to pushing boundaries and embracing the ethos of organic and natural living. Voted by visitors to the show and a range of industry experts, the awards help to reward NOPEX exhibitors across a range of categories. On Sunday 14th April the food ..read more

HayMax, the allergen barrier balm brand, is support Allergy UK’s Allergy Awareness Week which takes place next week. Running from 22nd to 28th April, the awareness week will resonate more strongly than ever before with the theme “Too Big to Ignore”, serving as a strong reminder of the escalating prevalence of allergies and the profound impact they have on both individuals and communities. HayMax, which produces a range of organic, natural and drug free allergen barrier balms to benefit people affected by pet, dust and hay fever allergies, as well as asthma, is an official corporate partner of ..read more

5 Mins Read The Rewe Group has opened the doors to its first 100% vegan store in Germany. Called Rewe Fully Plant-Based, the new space houses more than 2,700 products, and is located on a road crossed by 90,000 pedestrians every day. Weeks after it was rumoured to be opening the store, German retailer Rewe has unveiled its first fully vegan supermarket in the country. Taking over from the previous flagship store of Veganz on Berlin’s Warschauer Brücke (Warsaw Bridge), the 212 sq m Rewe Fully Plant Based space boasts over 2,700 products from more than 300 brands. This means that the new locati ..read more

The UK’s largest plastic waste survey, The Big Plastic Count, has found that UK households discard on average 60 pieces of plastic packaging per household weekly, which adds up to an estimated 1.7 billion pieces of plastic nationally per week. The survey, conducted by Greenpeace UK and Everyday Plastic, with academic support from the Revolution Plastics Institute at the University of Portsmouth found that this number equates to 90 billion pieces of plastic packaging being thrown away annually, only 17% of which is recycled domestically. The Big Plastic Count saw participation from nearly ..read more