LAS VEGAS  – Nissan is bringing a touch of Japanese hospitality to CES 2020 with exhibits that show the brand’s vision for the future of mobility, from the Ariya Concept electric crossover to a zero-emission ice cream van and a self-sinking golf ball.   The Nissan Ariya Concept is making its North American debut at the Las Vegas trade show. Bringing together advanced technologies on an all-new EV platform, the zero-emission crossover embodies Nissan Intelligent Mobility, an expansive lineup of vehicle technologies and services that deliver an innovative, future-thinking driving and ownership ..read more

Ask a car buyer why they like a certain brand or model, and they will inevitably list things like design, reliability, price, technology, comfort and safety. They’re far less likely to mention the car’s manufacturing process or the guiding philosophy behind its production. While these may be invisible to most consumers, they’re nonetheless essential to making sure customers can tick all the boxes on their list of desired qualities in a vehicle.   At Nissan, how we build cars is every bit as important as the cutting-edge technologies, sleek designs and safety features of the cars themselves ..read more

When the new Nissan Skyline went on sale in Japan last July, customers and the media immediately took notice of the car’s unique “wow” factor – hands-off driving, enabled by the new ProPILOT 2.0 system.   The award-winning advanced driver assistance system lets drivers take their hands off the wheel under certain conditions in a single lane on supported highways in Japan*. It also assists the driver with traveling on a multi-lane highway until reaching a predetermined exit, helping handle passing and lane changes.   But creating a “wow” factor wasn’t Nissan’s goal. The hands-off feature is ..read more

YOKOHAMA, Japan – Nissan today announced a substantial investment in advanced technologies and equipment for its factories around the world. These innovations will help deliver a new generation of electrified and intelligent automobiles that embody the company’s Nissan Intelligent Mobility vision, while also making production operations more flexible, efficient and sustainable. Following an initial investment of about 33 billion yen at the company’s Tochigi Plant in Japan, with work to finish in 2020, the technologies will be rolled out across factories globally. Since 1933, Nissan has honed ..read more

Nissan Motor Co., Ltd. today held a press conference to introduce its new CEO Makoto Uchida. The event took place at Nissan’s global headquarters in Yokohama, Japan. “I want to make Nissan a company that sets the trend for the future of mobility and never stops trying to make that future a reality. I want to make our employees feel proud that they work for Nissan,” Uchida told reporters. “The most important pillar of the business transformation is growth through new products, new technologies and Nissan Intelligent Mobility. It is, in fact, a blueprint for our future. It is about being better ..read more

For nearly as long as there have been cars, people have been collecting and customizing them. Until recently, however, if classic-car aficionados wanted to replace a damaged hood or fender on an out-of-production vehicle, they had to hire a craftsman to make a replacement or trudge through junkyards. Now, thanks to a new technology called dual-sided dieless forming, Nissan plans to offer original specification pieces at mass-production prices. Automakers traditionally form body parts by pressing sheet metal against specially created dies. Designing and building multiple dies for each par ..read more

YOKOHAMA, Japan – Since the introduction of the LEGO® wheel in 1962, cars have played a central role in thousands of LEGO sets and in the hearts, minds and play of millions of children across the world. Today, the LEGO Group and Nissan have revealed a model that pays tribute to one of the most iconic Japanese supercars, the Nissan GT-R NISMO. This is the first-ever partnership between LEGO and a Japanese automaker.   The LEGO model was revealed by LEGO Group CEO Niels B. Christiansen and Asako Hoshino, executive vice president at Nissan, at the automaker’s global headquarters in Yokohama tod ..read more

Formula E racing, the world’s first motorsports championship that uses only electric vehicles, begins its sixth season on Friday. You may still be unfamiliar with the series – the ABB FIA Formula E Championship only began in 2014. But it has quickly gained speed of its own, attracting more automakers to the fold and more fans to the stands. Nissan was the first Japanese manufacturer to race in Formula E. The Nissan e.dams team finished second last season, which was its first. For Nissan, Formula E is an opportunity to demonstrate the power and performance of its zero-emission EV technology. F ..read more

BARCELONA – Nissan Motor Ibérica will soon complete the testing phase of a pioneering exoskeleton project before integration into production lines at Barcelona’s Zona Franca plant. The external exoskeleton devices help reduce the stresses normally placed on the muscles of line workers by up to 60%, lowering the risk of work-related injuries and enhancing overall wellbeing.   The Catalan Automotive Industry Cluster (CIAC) is sponsoring the project to introduce exoskeletons into the automotive industry, with the Eurecat Technology Centre and the Polytechnic University of Catalonia (UPC) also ta ..read more

TOKYO – Nissan today unveiled the Ariya Concept, a crossover EV with twin electric motors, powerful acceleration, award-winning driver assistance technology and a look that signals a complete reinvention of the brand’s design. The new Nissan Ariya Concept, introduced today at the 46th Tokyo Motor Show, signals the dawn of a new era for Nissan as the company embarks to redefine its brand philosophy for the next evolutionary phase of the automobile.   The Ariya Concept features a spacious, premium cabin with high-tech features and a body that conveys the pure, clean nature of electric cars. I ..read more