Beyond our love/hate relationship with AI
PR Week Blog
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2d ago
The mission to distinguish nuggets of wisdom from the torrent of BS around the impact of artificial intelligence on communication must be top of mind for all PR pros ..read more
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PRWeek UK Top 150: mystery of the first £100m agency
PR Week Blog
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4d ago
UK PR is still waiting for its first £100m agency – despite reports that one firm had passed that milestone ..read more
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Holding company agencies start 2024 with a mishmash of performance
PR Week Blog
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1w ago
WPP, IPG, Omnicom and Publicis have all now reported their Q1 numbers and the outlook for their PR firms is not uniform ..read more
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Pick your partners carefully in the AI tech landscape
PR Week Blog
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2w ago
As the building blocks of the AI opportunity take shape, technology providers, PR agencies and in-house comms teams are forging crucial relationships, but they won’t all endure in their current form ..read more
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Tech companies get on the front foot
PR Week Blog
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1M ago
Owned media is increasingly being used in the tech sector by brands such as Microsoft, Apple, OpenAI and Google to push back aggressively on regulatory and reputational issues ..read more
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Journalism is not a crime
PR Week Blog
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1M ago
As we reach the one-year anniversary of the detention of Wall Street Journal reporter Evan Gershkovich in Russia, the role of the media has never been under such intense scrutiny ..read more
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Kate Middleton’s cancer diagnosis is another reminder for social media managers to think before posting
PR Week Blog
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1M ago
Brands joked this week about “spotting” Kate, who hadn’t been seen in public for months. Now they’re probably regretting their posts ..read more
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Funky ice cream and big chunks of values
PR Week Blog
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1M ago
Unilever’s decision to divest its ice cream business, including social activist brand Ben & Jerry’s, is just one of the myriad stories from the past week that test the mettle of PR pros now working directly at the heart of business and reputation ..read more
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25 years of PRWeek Awards reflect massive change in PR industry
PR Week Blog
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1M ago
Over 800 PR pros gathered at Cipriani Wall St. Thursday night to honor an industry that has evolved exponentially since the first ceremony in February 2000 and is truly demonstrating its value ..read more
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Business must continue to do the right thing on social issues
PR Week Blog
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2M ago
The economic situation has tightened in the past 12 months and the prevailing sentiment about so-called wokeness is more febrile. But as the economy improves, business should redouble efforts to engage all stakeholders ..read more
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