From the Runway to Everyday: OGI Eyewear
The Optical Journal
by Daniel Feldman
14h ago
Pantone has released the palette of hues that were on display at New York Fashion Week, and OGI Eyewear has styles to fit those trends. Starting with the powerhouse of color, the OGI collection has a plethora of fresh options. To embody the yummy Orangeade color, there is the Crushin’ It in Orange, and take that sunny attitude with us all day. If you are looking for a grassy hue, MOA in Emerald is the perfect option for the Mint selection. If you’re looking to do double duty and pick up on more than one of these shades, OGI has you covered with Goalie in Tortoise to pick up on Icy Blue and Ro ..read more
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WestGroupe Launches the EVATIK 2024 Campaign
The Optical Journal
by Daniel Feldman
14h ago
Venturing into the heart of cinematic history, the 2024 EVATIK men’s eyewear campaign combines rustic charm and sophistication. Shot in California at the iconic Rancho Mario Sable by renowned fashion photographer Yu Tsai, every photograph offers depth and subtle detail amid the dramatic landscapes of the ranch. Step into the rugged wilderness, where the EVATIK man takes a journey where adventure meets comfort, highlighting the inspired craftsmanship of the collection. Drawing inspiration from the untamed beauty of nature, the 2024 collection boasts intricate detailing and a palette that mi ..read more
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Isaac Mizrahi New York Spring/Summer 2024 For Women
The Optical Journal
by Daniel Feldman
2d ago
Isaac Mizrahi, an iconic American fashion name, that stands for timeless, cosmopolitan style. Isaac Mizrahi launched his eponymous label in 1987 to critical acclaim including four Council of Fashion Designers of America (CFDA) awards. Since its inception, Isaac Mizrahi has achieved international acclaim for its colorful and stylish designs. The shapes and silhouettes are classic, clean, and refined, while the execution is exuberant, bold, and confident. IM30085 IM30085: Bold uplifting butterfly shape in Acetate frame material. Chic metal décor with stones at the hinge. Soft color palette comp ..read more
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IOT Introduces Neochromes FT-28
The Optical Journal
by Daniel Feldman
2d ago
Indizen Optical Technologies of America (IOT America) recently announced the addition of Neochromes FT-28 flat-top polycarbonate photochromic lenses to its latest generation of Neochromes products. Leveraging our commitment to innovation and excellence, the new Neochromes FT-28 lenses marks a significant advancement in the bifocal lens market, offering unmatched photochromic performance with enhanced features. Key Enhancements in the New Neochromes FT-28: Improved Fade Back Speed: Quicker transitions from dark to clear enhance visibility as lighting conditions change. Improved Activation Spee ..read more
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CHARMANT Releases New Titanium Perfection
The Optical Journal
by Daniel Feldman
2d ago
There’s so much to discover in the new CHARMANT Titanium Perfection collection. Highly original frame shapes reveal intricate details that emphasize exclusivity. Playful and stylish color accents and contrasts elevate these profiles. As early as the 1980’s, CHARMANT’s high-quality titanium frames revolutionized the eyewear market – a segment that the Group continues to spearhead. Why? Because the CHARMANT Titanium Perfection collection has been developed by means of skilled in-house innovation, fused with the latest technological manufacturing methods, and a passion for superior design. CHARM ..read more
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Teachable Tuesday – Common Refractive Errors Of The Human Eye
The Optical Journal
by Daniel Feldman
2d ago
John Seegers of Optician Works and Laramy-K, have graciously shared some of their awesome videos with us to share with you. John is one of the best trainers of opticians and his video series has received acclaim from coast to coast, helping thousands of opticians pass certification and licensing exams. This week’s video is Common Refractive Errors Of The Human Eye   For more information or education, visit Laramy-K This story Teachable Tuesday – Common Refractive Errors Of The Human Eye - appears on The Optical Journal ..read more
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JPLUS Introduces Arie
The Optical Journal
by Daniel Feldman
4d ago
JPLUS recently announced its latest model, Arie. Belonging from the  JPLUS SUMMER 24 COLLECTION – Vol. IV, the model “Aire” represents such a hymn that aims at rediscovering and fully enhancing the brand’s multifaceted identity, an identity that has never been abandoned and is now even strengthened in its most authentic DNA matrix: “the carefree contemporaneity that has always distinguished it since its birth”. With “Aime” model the style game starts again with an oversized geometric bold acetate mask realized in different colors, from classic black to dark turtle but even with spec ..read more
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CooperVision Extends Partnership with Plastic Bank
The Optical Journal
by Daniel Feldman
4d ago
To make an even greater impact on People + Planet, CooperVision and Plastic Bank have renewed their net plastic neutrality partnership through 2026. With the extension, the partnership has expanded to include a vision care program to provide vision screenings and vouchers for complimentary eye exams and glasses for eligible Plastic Bank collection members in Indonesia, who are essential to CooperVision’s net plastic-neutral partnership with Plastic Bank.1 In partnership with Plastic Bank, CooperVision funds the collection and recycling of ocean-bound plastic equivalent to the weight of plasti ..read more
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Erker’s 1879 Unveils New Eyeglasses for Spring
The Optical Journal
by Daniel Feldman
6d ago
This Spring, Erker’s 1879 has widely expanded its eyeglass selection with the release of 12 new eyeglass models, available in 4-5 colorways each. This release brings new frames to their A.P. Collection, which was inspired by their founding father, Adolf P. Erker, who established the family business 145 years ago in downtown St. Louis. BrentwoodBrookeBelRidge Of the new eyeglass models, 7 feature an acetate design with a custom metal wire core throughout the temple, hand-polished for a silky-smooth feel. All acetate color blends were custom-designed by the Erkers themselves, introducing 11 new ..read more
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GIGI STUDIOS XS Collection
The Optical Journal
by Daniel Feldman
6d ago
GIGI STUDIOS presents the new optical and sun designs from the XS Collection, which condenses the brand’s essence in small-caliber models. The XS Collection comprises elegant silhouettes in compact, bold designs that encapsulate a powerful spirit in a small size. Handcrafted with great attention to detail, the new models are perfectly suited to smaller faces, enhancing their individuality and style. Made from the best noble materials, such as natural acetates from Italy and German stainless steel, the XS collection has expanded  with eleven new models: seven optical glasses and four ..read more
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