SoundCloud Campaign: Marketing Directly to Fans
View Maniac » Music Marketing
by View Maniac
2y ago
SoundCloud Campaign: Getting Started Musicians looking to connect to their audience through music may be looking for a direct approach. Whether it is through traditional social media platforms like Instagram or Facebook or something more content based like YouTube or Spotify – music marketing can be difficult. However, Soundcloud may be the best social platform for musicians to connect with fans. Loaded with the ability to exchange messages, follow, and comment on audio posts, engagement is key. Additionally, Soundcloud also allows artists to sell their music through the platform as well. Load ..read more
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Press Writing: Professional Artist Biographies
View Maniac » Music Marketing
by View Maniac
2y ago
Press Writing: Getting Started Whether you are filling out your website, electronic press kit, or raising awareness on publications – an artist biography is a necessity. Press writing should be professional and tell your story an interesting way. However, it is especially relevant not to be oversell yourself or be generic. Furthermore, your biography should be memorable and stand out from others. This is a big part of conducting business within the music industry. As an artist, you want to stand out among the millions of others. Additionally, presenting yourself in a professional manner will o ..read more
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Pre-Release Countdown: Exciting the Fans
View Maniac » Music Marketing
by View Maniac
2y ago
Pre-Release Countdown: Getting Started Releasing new music should be strategized to reach as many people as possible. However, unless you are a major artist with a huge audience – releasing a surprise album will only be exciting to you. Even if you are releasing new music it is unlikely that your current audience is even expecting much, let alone looking forward to a release date. Don’t get discouraged. You can turn this around with the proper music marketing efforts. Furthermore, creating excitement for new music or video releases is a possibility for an artist with any sized audience – it ju ..read more
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Celebrity Features: Making a Major Feature Count
View Maniac » Music Marketing
by View Maniac
2y ago
Celebrity Features: Getting Started If you ask most independent musicians what their dreams are, it would be safe to assume getting maximum exposure for their music would be on the list. Furthermore, being associated with top acts from around the world would be probably be a close second. The perception and recognition you would receive from working with celebrity features could pay dividends for your career. However, it isn’t in the realm of impossible and scoring major artist features is likely with the right connections. Especially relevant, the collaborations do not have to be limited to a ..read more
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Instagram Marketing 2021: Promoting in the New Year
View Maniac » Music Marketing
by View Maniac
2y ago
Instagram Marketing 2021: Getting Started Social media marketing is still the most effective way to gain popularity in 2021. Furthermore, choosing the right platform depends on what your goals are. Whether it is Facebook, Twitter, Instagram, YouTube, or TikTok – they all serve a unique purpose. While features seem to become similar across each platform, the user-bases are different and operate within their own manner. However, TikTok tends to be the most unique within its niche. Most noteworthy, often times when one platform starts to gain momentum in one direction, the others will add that po ..read more
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Video Formats: Video Designs for Different Platforms
View Maniac » Music Marketing
by View Maniac
2y ago
Video Formats: Getting Started Depending on where you are in your music career, the kind of video designs you need may differ. However, it is important to note that video should be a tool in every musicians tool belt. Video formats change depending on the kind of release you are putting out and the platform you are doing it on. If you are promoting a song vs a project, you typically will require a different style of video. Furthermore, whether the video is on YouTube, Facebook, Instagram, Twitter, or TikTok – they all have their own dimensions for best viewing resolution. Let’s dive into the b ..read more
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Branding Tips: Making Yourself Stand Out Among Others
View Maniac » Music Marketing
by View Maniac
2y ago
Branding Tips: Getting Started The first steps any musician should make after they have made a few songs is to figure out their branding. Once you are comfortable with your sound and committed to being serious within the music industry, you need to address the visuals. However, this is more than videos and cover art. Your branding can instantly take you from generic to intriguing. Most noteworthy, with the right social media branding and optimization you can build a buzz to take you to that next level. Unfortunately for independent artists, major labels want the whole package when working with ..read more
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Pro Mixing: Getting That Industry Sound
View Maniac » Music Marketing
by View Maniac
2y ago
Pro Mixing: Getting Started Every musician has the dream getting their music out to the masses. Receiving radio play, support from curators, DJs, and international listening bases is the dream. However, for your music to make it that far you will need an industry quality recording. This is why pro mixing is so important to your overall sound. Mixing and mastering can take your song from sounding bland and OK to a pristine clean recording enhanced with effects that is consistent with mainstream music. If you have the ability to record yourself and a computer of your own, you can achieve this on ..read more
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Custom Logo: Designing Your Brand Like a Pro
View Maniac » Music Marketing
by View Maniac
2y ago
Custom Logo: Getting Started Think about any major company, brand, or artist – it is likely they all have one thing in common. A custom logo alongside brand design is especially relevant to any brand’s success. Yes, the quality of the product put out sustains any good fortune but being recognizable and memorable is how you get to the next level. Furthermore, not only does professional logo design polish your branding, it shows others you are a professional in your craft. This is true even with musicians and bands. When promoters or music marketers are planning strategies to advertise you as a ..read more
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YouTube Traffic: Getting More Video Views
View Maniac » Music Marketing
by View Maniac
2y ago
YouTube Traffic: Getting Started Releasing videos for your music marketing campaign is key to your success. Yes, digital music distribution platforms like Spotify, Apple Music, and Tidal all play significant roles in generating streaming income. However, you should also consider putting focus and energy into YouTube. With enough YouTube traffic you can create another source of income. Furthermore, the more YouTube views you get it means you are closer to being able to sustain life as a musician. Being able to afford your lifestyle especially off of your music is what the dream is all about. Mo ..read more
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