As new technology continues to shape the industry, we’re always looking for ways to give our clients a competitive edge online. Keep reading to discover all the features of our Off-Market Properties feature! Or, reach out to us to talk about your specific business goals. What are Off-Market Properties? Off-Market Properties creates a permanent page... The post Introducing Off-Market Properties! appeared first on Union Street Media ..read more

September 10th marked Union Street Media’s 25th birthday! From a dorm room at Middlebury College in 1999 to winning countless industry awards, we’ve loved helping our clients stand out online and grow their businesses year after year. Keep scrolling to view some of our favorite real estate websites we launched this summer! Click the company name or... The post Recent Launches: Summer 2024 appeared first on Union Street Media ..read more

Twenty-five years ago today, James Okomboli Ong’ong’a launched www.middkid.com. He built middkid.com using Microsoft’s Front Page and FTP’d files from his computer at Middlebury College to a server at Burlee.com in South Burlington, Vermont. With just a few clicks on a keyboard, a bunch of packets were transmitted through phone lines, and the company that... The post Celebrating 25 Years of Union Street Media! appeared first on Union Street Media ..read more

Spring was very exciting for us at Union Street Media — in April, we had the most finalists in the T3 Fusion Website Rankings out of any vendor! Over 500 websites were evaluated spanning five zones in North America: Canada, Midwest, Northeast, Southeast, and West Coast in usability, design, and performance. Union Street Media had finalists in all four United States zones and swept the entire Northeast zone! Curious about what makes an award-winning website? Check out our blog post that breaks down the criteria. All of our websites are built leveraging powerful technology including our industry ..read more

Agent Sites are one of the newest Union Street Media Platform features, enabling brokerages to offer individual websites to agents. Built with the power of the brokerage’s brand and website, Agent Sites provide a space for agents to share their individual offerings and knowledge online.  One key benefit of Agent Sites is its seamless integration with the brokerage website. This means that the data on Agent Sites like contact information, photos, social media, and more is automatically updated whenever changes are made in the Agent Roster Manager. The same applies to specific content set u ..read more

The T3 Fusion Website Rankings were the first of its kind. Created by T3 Sixty, one of the most notable consultancy organizations in residential real estate, they fused criteria for website usability, performance, and design to recognize real estate websites that excel on search engines, user engagement, and their ability to advance a brokerage’s brand. The finalist’s websites offered best-in-class digital experiences for home buyers and sellers.  The judges – MAXA Designs, Benchmetrics, ListTrac, and Liveby – alongside T3 Sixty based their rankings on 28 different factors in usability, p ..read more

Last Wednesday was one of the best days I’ve experienced at Union Street Media! The T3 Fusion Website Rankings finalists were announced at the T3 Summit on April 24th and I was lucky enough to be there in person to feel the energy in the room when the winning brokerages and their developers were presented.  Travis Saxton, Michael Phelan, and Stephanie Reid-Simons of T3 Sixty hosted the segment, first setting the stage by talking through the 28 factors that went into deciding the finalists for the awards. These weren’t simply design awards – the rankings recognized website design, function ..read more

At Union Street Media, we’re helping our clients prepare for the changes in response to the proposed National Association of Realtors (NAR) settlement. As we carefully keep up with NAR, consultants in the industry like T3 Sixty, and individual MLSs, our flexible platform allows us to be ready to adapt and meet any deadlines imposed by the settlement, helping you achieve the goals that are most important to you.  The real estate industry has seen its fair share of changes throughout history and we’ve always had the best interest of our clients in mind. For the past 25 years, Union Street M ..read more

In our 25 years of being Union Street Media, we’ve launched a ton of real estate websites — and it never gets old! All of our websites include integrated IDX, our industry-leading Map Search, leverage advanced technical SEO, and are mobile responsive, ensuring that each site looks and functions its best, no matter how someone chooses to view it. From brokerages to agents, new clients to current ones, we’ve loved getting to work together to launch these beautiful websites for real estate. Scroll down to discover some of our favorite websites that we launched this past winter. Looking for a new ..read more

We’re excited to announce a significant upgrade to our existing integration capabilities with the launch of our new and improved Follow Up Boss integration!  Union Street Media has once again joined forces with Follow Up Boss, a leader in customer relationship management (CRM) systems, to bring a more powerful, feature-rich integration to the real estate industry. Building on the success of our previous integration, this latest version is meticulously crafted to bridge USM websites and the FUB CRM system even more seamlessly, ensuring unparalleled efficiency in lead management from the in ..read more