We are thrilled to announce that Leadbox has been officially certified as an SEO Content Marketing Program provider for Kia Canada’s ​​Dealer Digital Sophistication Program (DDSP).  This certification marks yet another achievement in our mission to provide Canadian automotive dealers with cutting-edge digital marketing solutions and increased sales and service revenue. The SEO Content Marketing Program is designed to enhance the digital marketing footprint of dealerships by positioning Kia dealers as the authoritative voices and specialists within their markets on automotive, EVs, the Kia ..read more

Your budget-friendly rides might be worth more than you think! Find out why inflation is causing luxury cars to lose their shine and what cars are your money-makers Cheap Cars are Holding Value Just when you think you have it all dialled, the market changes faster than a prairie fire with a tailwind. As we observe the ever-changing landscape of the automotive industry, it’s become quite obvious that the luxury used vehicle market is experiencing a decline.  Factors like inflation, higher gas prices and insurance costs are contributing to this shift, leaving many dealers scratching their h ..read more

See how Tesla’s recent price cuts are shaking up the Canadian auto market and how dealers are adapting to this electric disruption. How Does Tesla’s Price Drop Affect EV Sales in Canada? In a strategic move to stimulate demand and accessibility to electric vehicles (EVs), Tesla recently announced significant price cuts across its lineup in the United States, China, Canada, and other countries. This decision, marked by a reduction in prices of several thousand dollars, has sparked discussions within the automotive industry, particularly among Canadian auto dealers.  With Tesla’s new pricin ..read more

Get the latest insights and trends in the automotive industry and stay ahead of the curve as you navigate the dynamic landscape of spring car buying Black Book Insights for Car Dealers: Spring 2024 Mirror, mirror on the wall…this Spring, will I be the most successful Dealer of all?  It’s a real possibility, and although we don’t have a trusty crystal ball, we do have Black Book’s Market Insights on the US car market to give us a good idea of what the next few months look like for Dealers. Additionally, looking at the US market is often a good indicator of Canadian trends – sometimes leadi ..read more

Leadbox is delighted to announce its entry into the GM Dealer Digital Solution program. As a Canadian-owned and operated company, Leadbox is the newest certified website and digital advertising partner for GMC, Chevy, Buick, and Cadillac brand Dealerships in Canada.  Shift Digital and GMCC team members met with several leading vendors in the automotive digital space as recommended by their Dealers. All candidates were considered for their support, technology, responsiveness, and scalability capabilities. While all vendors proposed a unique offering to the program, the selection committee ..read more

CADA Summit and Toronto Auto Show: A Must-Attend Event  More and more, the signs that Covid-19 and the inventory crisis are in our rearview mirrors are more prevalent. The Toronto International Auto Show is an excellent example of this reality. With record attendance, even in the face of a snowstorm, the show did not disappoint. Ian Cruickshank, President and CEO of LEADBOX, attended the week’s events and was happy to share his thoughts and takeaways.  Let’s cover a few of the ancillary and pre-show events. This year’s most notable and consistent was the CADA Summit held on February ..read more

The Super Bowl wasn’t the only showstopping event held in one of North America’s most exciting cities. From February 1-4, 23,000 industry leaders gathered at the Las Vegas Convention Center for NADA Show 2024 (National Automobile Dealers Association). As always, NADA showcased how auto and truck dealers are driving motivation, community engagement, and taking inspiration to new heights.  The event showcased a powerhouse of insights and connections. From riveting keynote speeches, like Hall of Famer Kurt Warner’s journey from adversity to triumph, to strategic discussions on industry chall ..read more

At Leadbox, we are only as successful as our customers. For us, teamwork isn’t just what we do behind the scenes; it’s what happens when we collaborate with our customers, learn everything we can about our client’s business, and create tailored solutions for their challenges.  “Great things in business are never done by one person. They’re done by a team of people.” – Steve Jobs Barrhaven Ford is an excellent example of the success that happens when a client and vendor work together to achieve a common goal. Navigating a relocation and rebranding of its dealership provided some twists and ..read more

The Canadian automotive landscape is entering a more turbulent period of economic shifts, fluctuating vehicle inventory, and intensified competition, forcing us all to be more attentive. As the CEO of Leadbox, I have the pleasure of having many conversations with our Dealer Partners and many other bright minds in the market. While numerous challenges exist, most are opportunities in disguise – that will more clearly separate the winners and losers.  Economic Hurdles: The first challenge on the horizon is the economic landscape marked by high interest rates and escalating vehicle prices. E ..read more

Cars, Cowboys, Hockey and AI  The 2023 Western Canadian Dealers Summit was an experience to remember, with a unique blend of industry insights and cultural encounters. The Western Canadian Dealer Summit’s annual gathering of industry leaders, dealer delegates, sponsors and speakers to discuss automotive trends and explore the latest advancements in the auto industry did not disappoint. Organized by the MDA of Alberta, Saskatchewan Auto Dealers Association, and New Car Dealers of BC, this premier yearly event took place at the picturesque Fairmont Chateau Lake Louise this past November.&nb ..read more