Sterling Sky Inc | Local SEO Expert
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Sterling Sky Inc was founded by Joy Hawkins, a Google My Business Top Contributor & Local SEO Expert
Sterling Sky Inc | Local SEO Expert
6d ago
We recently analyzed one of our PI Lawyer clients that was declining in traffic. We mainly looked for pages with declines over the last 28 days, due to Google’s most recent algorithm updates. To be accurate, we started conducting a search for their top 2–3 keywords and took some screenshots to provide us with a ..read more
Sterling Sky Inc | Local SEO Expert
1M ago
Service area pages are a great tactic in local SEO. Recently, we have seen service area pages perform well for some of our clients more than others. For certain industries, such as lawyers, the pages that do not perform necessarily well, still can generate an ROI because one conversion in their world can lead to ..read more
Sterling Sky Inc | Local SEO Expert
2M ago
The legal industry is one of the most competitive markets to gain a foothold in. Lawyers tend to be incredibly savvy when it comes to marketing and online presence. This is as true for family lawyers as it is for other types of legal professionals such as personal injury or criminal defense. We have spent ..read more
Sterling Sky Inc | Local SEO Expert
2M ago
Recently, I asked one of my link builders to build a link to a new page for a client of ours. Getting links is hard and generally takes hours of time. My colleague skipped a lot of this work by thinking outside the box. Instead of spending hours creating a new content piece to ..read more
Sterling Sky Inc | Local SEO Expert
2M ago
We previously wrote about a lawn care company that had 35 service area pages that were 85% similar to each other. And guess what? They all ranked well and led to new sales for the business. Save Hours with Artificial Intelligence Sterling Sky has started using ChatGPT to help speed up the process of ..read more
Sterling Sky Inc | Local SEO Expert
2M ago
The guidelines for representing your business on Google are like the “Bible” of Google Business Profiles (GBP). They are referred to and studied more than any other article in the GBP help center. According to Google: To maintain high quality information on Google, follow this list of guidelines for local businesses. These guidelines can help ..read more
Sterling Sky Inc | Local SEO Expert
3M ago
If you are a business owner or a marketer who forgot the credentials to your Google business listing or a listing you manage, you can follow these steps to claim access to your listing. Requesting Ownership of a Storefront Business Profile: Go to business.google.com. Search for your business listing. Make sure you pick the ..read more
Sterling Sky Inc | Local SEO Expert
4M ago
Video verification has become the mainstream verification method for Google Business Profiles (GBP). In this article, we are covering the top three issues we see people running into with video verification and how to solve them. No More Ways to Verify An issue we have been seeing is that users attempt to do video verification ..read more
Sterling Sky Inc | Local SEO Expert
6M ago
Things go wrong, questions come up, and sometimes you just need help with your Google Business Profile (formerly Google My Business) account. But how do you contact Google Business Profile support? If you’re looking in your Google Business Profile or Google Business Profile Agency dashboard to contact Google Business customer service and no longer see ..read more
Sterling Sky Inc | Local SEO Expert
6M ago
Earlier this year we discovered that pre-defined services impact ranking. In addition to pre-defined services, Google allows merchants to add custom services. Naturally, we wanted to test them out to see if they impact ranking as well. Do Custom Google Business Profile Services Impact Ranking? Here are some ranking grids showing the ranking improvements ..read more