You’ve listed your product on Amazon and it’s not selling. Or it’s not selling enough to make it a profitable venture. This 5 question test will help you isolate exactly where the problem is, and show you how to fix it. 5 Point Product Slump Test Is Your Product Ranked on Page 1 of Amazon Search for At Least 3-5 Top Searched Keyword Phrases?   In order for your product to sell, it must be ranked on page 1 of Amazon search for at least 3-5 top searched keywords or keyword phrases. When buyers search for products on Amazon, if they don’t see the product they want o ..read more

When it comes to Amazon and ecommerce, the only thing constant is change! In this video, you’ll learn about the three big changes you must retool your business for this year!  1.  The WAY you’ll market your products this year (hint: this one is here to stay!) 2.  What you MUST do if you have a website 3.  The new “sweet spot” of product sourcing (ignore this and it will hurt your sales this year). http://2016amp.s3.amazonaws.com/2016_amazon_3changes/2016_amazon_3changes.mp4   ..read more

Recently, Amazon rolled out a new program called the Amazon Business Selling program. It’s arguably one of the best opportunities out there for 3rd party merchants, but there’s been a lot of confusion about the program –  That’s why I’ve gone under the hood to see how this program REALLY works. And what I found was SURPRISING (in a good way!) In this video, I’ll walk you through the program from a seller and buyer perspective and reveal the benefits for ALL sellers (no matter what you sell)! You’ll discover how the Amazon Business Selling program can help you incr ..read more

Starting April 21, 2015, a new Google change could make your website ‘invisible’ by losing precious rank in search on mobile devices.   Google will begin factoring in how mobile friendly a wesbite or online store is when determining where to rank that site in mobile search. If your site is not deemed mobile friendly Google reports this latest change will significantly impact search results. Considering that mobile search will surpass desktop search in  2015 for both organic and paid search traffic, a mobile unfriendly site can effectively rende ..read more

Pinterest today rolled out a game changing traffic referral feature that will benefit Pinterest Marketing for online merchants, coaches, service providers – anyone who uses Pinterest for marketing! Learn all about it in my latest Pinsider Tips video… To learn more about how to market your products and business on Pinterest click here. Connect with me on Pinterest ..read more

In November 2001, I left a six-figure, job at Adobe (Seattle office) to come home and start a business. My primary motivation? To fulfill my dream of being an “at home mom” to my 4 month old daughter and 4 year old son. But as single parent, I got a lot of flack. My family and friends thought I was crazy to leave a secure, high-level IT position for an unknown business venture. However I knew if I didn’t make the move, I would always regret it. And 13 years later, I can say that every day I wake up immensely grateful for my life as an entrepreneurial mom. Entrepreneurship is Life Changing For ..read more

                                                                                                                                Last week, Amazon quietly ended it’s price parity policy, and while this is good news for sellers, there are some important things you need to know&nbs ..read more

Amazon has been doing a massive removal of product reviews this weekend. Sellers are losing up to hundreds or thousands of product reviews on a single product. This review sweep is targeted at removing fake, purchased, and incentivized reviews. However, legitimate customer product reviews are also getting caught in the net and removed in this sweep. Additionally, if you’ve had product reviews removed, Amazon has likely made your product ineligible to receive future product reviews. So whether you have or have not participated in obtaining fraudulent product reviews, keep reading to find out wh ..read more

Valentine’s Day bundles are a GREAT seasonal bundling opportunity. In fact, “love” themed bundles sell on Amazon all year around. Here are 5 tips to help you create a top selling Valentine’s Day or Love themed bundle: 1. Theme your bundle to a specific recipient. Is this a bundle for men, women, boys, girls, pets, a boss, friend, parent, or grandparent? Buyers are looking for the perfect Valentines gift, they aren’t looking for something generic. So get that specific gift recipient in mind, and start bundling! 2. Packaging is everything! You don’t need to spend a lot of money on fancy packagin ..read more

UPDATE: 10/20/17. As of November 1, 2017, Amazon will require all seller accounts to set up two-step verification.  This includes any VA accounts associated with your seller ID as well. If you do not set up two-step verification, you will lose access to your seller-account, effective November 1, 2017 Set up two-step verification on all devices used to login to Amazon. Two-Step verification must be set up on ALL devices that you use to login to your seller-account After you have successfully accessed your account through the two-step verification process, you can simplify future logi ..read more