How to Find More Buyers
Self Published Author | Self Publishing Made Easy
by Brian Jud
6d ago
When I ask authors to describe their target readers the most frequent response is “everybody who likes (their topic).” It is difficult, time consuming and expensive to market to everybody. Defining your primary target readers and buyers is a basic, required task for selling books. But if you limit your marketing to those people, you are significantly limiting your sales and revenue ..read more
Visit website
Create Multiple Sources of Revenue
Self Published Author | Self Publishing Made Easy
by Brian Jud
1M ago
..read more
Visit website
Four Steps to Greater Profits
Self Published Author | Self Publishing Made Easy
by Brian Jud
1M ago
Publishers want to increase sales with new books and new ways to market them. Yet in practice they wait for authors to submit manuscripts and then sell the published books through bookstores and online. The quest for innovation is lost to habit and tradition.    ..read more
Visit website
Sell No Book Before Its Time
Self Published Author | Self Publishing Made Easy
by Brian Jud
2M ago
An engineer can look at the foundation of a building under construction and tell you its eventual height. The deeper the base, the higher the structure will be. Similarly, an independent publisher must create a strong foundation to support a title's future growth. This preparation is performed in five phases ..read more
Visit website
When Selling to Businesses... Think Small
Self Published Author | Self Publishing Made Easy
by Brian Jud
2M ago
Special-Sales (non-bookstore) marketing offers an enormous opportunity to sell your books in two segments. One is through retail stores such as airport stores, supermarkets, discount stores, and gift shops that sell books (fiction and non-fiction) off the shelf. The other is selling to non-retail buyers in corporations, associations, schools and others ..read more
Visit website
How to Copyright a Compilation of Articles, Artwork or Other Collections
Self Published Author | Self Publishing Made Easy
by Digi-Rights
2M ago
CopyrightTips from experts* at CopyrightsNow.com Let’s say you want to publish a compilation of articles written by separate authors and include some articles that you authored. Can you copyright the entire work with one copyright registration?  Answer: Yes. However, the copyright for a compilation as a whole is separate from copyrights for each article of content.  ..read more
Visit website
Five Touchpoints to Any Sale
Self Published Author | Self Publishing Made Easy
by Brian Jud
3M ago
Whether you are selling yourself to a potential employer, to your boss for a promotion, or to a prospective buyer to purchase thousands of your books, it takes five touchpoints to make the sale. A touchpoint may be a phone call, videoconference, extended email exchange or a personal meeting.  ..read more
Visit website
Transforming Your Author Career: 8 Steps to Effective Marketing and Branding
Self Published Author | Self Publishing Made Easy
by Penny C. Sansevieri
3M ago
As an author, your passion lies in the art of storytelling, but navigating the world of marketing and branding can often feel like uncharted territory. However, recognizing the vital role of marketing and branding in your author journey is the first step towards unlocking your full potential ..read more
Visit website
Is It Legal to Copyright Under a Pen Name?
Self Published Author | Self Publishing Made Easy
by Digi-Rights
4M ago
Copyright Tips from experts* at CopyrightsNow.com Let’s say you want to keep your author identity ‘private’ and use  a pen name or pseudonym to write your book. Can you copyright  your work under your pen name?  ..read more
Visit website
Understanding the Reader Journey: How Do Readers Buy Books?
Self Published Author | Self Publishing Made Easy
by Penny C. Sansevieri
4M ago
Understanding how readers buy books can often feel like navigating through a labyrinth. With various layers of decision-making involved, it's essential to grasp the nuances of this process. Authors frequently find themselves grappling with questions about book sales and marketing investments. However, the path to selling books isn't always straightforward ..read more
Visit website

Follow Self Published Author | Self Publishing Made Easy on FeedSpot

Continue with Google
Continue with Apple
OR