Google Maps summer update: curated lists, AI insights & more
PPC Land
by Luís Daniel Rijo
2d ago
The new features focus on curated recommendations, customizable lists, and AI insights for on-the-go destination research.   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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ID5 and Adobe partner to power privacy-first audience engagement in a cookieless world
PPC Land
by Luís Daniel Rijo
2d ago
ID5 today announced a strategic integration with Adobe Advertising. This partnership empowers marketers to target relevant audiences and accurately measure campaign success - all without relying on traditional third-party cookies.   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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Hulu on Disney+ officially launches in the US
PPC Land
by Luís Daniel Rijo
2d ago
Disney today announced the full launch of Hulu on Disney+, delivering a seamless entertainment experience and increased value proposition for Disney Bundle subscribers throughout the U.S.   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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Google's 2023 Ads Safety Report shows progress in combating scams, deepfakes, and election misinformation
PPC Land
by Luís Daniel Rijo
2d ago
Google today released its annual Ads Safety Report, detailing its ongoing efforts and significant technological advancements in protecting users and advertisers within the digital advertising ecosystem.   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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Google updates AdSense Search Policies introducing new product-integrated features
PPC Land
by Luís Daniel Rijo
2d ago
Google today released key updates to its AdSense for Search (AFS) policies designed to enhance clarity for publishers and introduce new features.   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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Amazon doubles down on counterfeit crackdown
PPC Land
by Luís Daniel Rijo
2d ago
Amazon's Counterfeit Crimes Unit initiated legal action or criminal referrals against over 21,000 bad actors since its 2020 launch.   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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U.S. Copyright Office to announce major updates on AI and copyright
PPC Land
by Luís Daniel Rijo
2d ago
The U.S. Copyright Office has released significant new developments in its ongoing study of the relationship between copyright law and artificial intelligence (AI).   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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BBC Studios Social Invites global production companies to pitch ideas for iconic brands
PPC Land
by Luís Daniel Rijo
2d ago
BBC Studios Social is making an unprecedented move, inviting independent production companies worldwide to pitch short-form content ideas for beloved factual and entertainment brands.   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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Google Ad Manager eases ad implementation with Codeless Ad Units
PPC Land
by Luís Daniel Rijo
2d ago
Google recently enhanced its Ad Manager platform (used by large publishers) with the introduction of "Codeless Ad Units" – a feature designed to streamline ad integration for publishers. This beta release centers on anchor and interstitial ad formats.   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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Understanding Demand Gen in Google Ads
PPC Land
by Luís Daniel Rijo
2d ago
Demand Gen campaigns are designed to help businesses generate demand and achieve tangible business outcomes across Google's most engaging, visually-rich surfaces.   Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest programmatic news ..read more
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