Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog Chantelle Lingerie’s Norah Collection was initially launched during the pandemic to deliver an ultimate sense of well-being to discerning women worldwide. Now, four years later, this family of bras has grown exponentially. Ten separate shapes, each with their own unique fit character, now comprise this assortment of intimates recognized for their soft support and ultra uplift. Included in this powerhouse bra consortium are two new silhouettes, the Norah Comfort Smooth T-Shirt bra, and the Norah … Read More The post Chante ..read more

Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog Imagine yourself relaxing on the front porch sipping a frosty glass of lemonade while wearing a beautiful Panache matching bra and panty set in the same hue! Welcome to summer comfort! Four Panache collections that offer the calmness of a summer breeze in new, charming pastel colors. ENVY COLLECTION The Envy Full Cup Bra is a summer dream in pastel yellow! This fuller bust bestseller is known and loved for its incredible comfort, shape and … Read More The post Panache Lingerie’s Charming Pastel Hues for Summer appeared fir ..read more

Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog By ESTELLE PULESTON When it comes to swimwear, few brands are as visually impressive or have such as impressive founder as ANDREA IYAMAH, the luxury resort wear label founded by Nigerian fashion designer Andrea Dumebi Iyamah when she was just 17 years old. Growing up immersed in the world of luxury fashion thanks to her mother’s boutique store, a teenage Iyamah began sketching and hand-sewing clothing, which she shared online. Realizing that people really … Read More The post ANDREA IYAMAH: Adventurous, High-Fashion Swim ..read more

Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog By TINA WILSON Mother’s Day is bittersweet for me and my siblings.  Joyce Wilson was not only our mother, but she was also the neighborhood mom.  The woman who cooked for all, invited the most troubled kids into our home and made them feel special even if baffled and displeased her children at times. I remember when I was about twelve years old and I had a plethora of boys who would follow me home … Read More The post “I’ll Always Love My Mama” appeared first on Lingerie Briefs ~ by Ellen Lewis ..read more

Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog By ELLEN LEWIS There is no denying my respect for Christine Morton’s eponymous brand. I have covered the Christine  Lingerie collection before.  To me, it is an art gallery, a panoply of silk canvasses, each one worth displaying individually for its creative expression. This time, it’s the Toile Jardin print. It reminds me of my mother and the French toile wallpaper in her bedroom when I was young. Of course, my mom, now long gone, … Read More The post Christine Lingerie Mother’s Day Artistry: Toile Jardin ..read more

Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog Nothing defines the Antigel brand better than the iconic Simply Perfect Collection. Ten years and still going strong, these easy going lounge and sleepwear styles are a merchant’s retail dream. Simply Perfect is the quintessential color amplifier. Consumers keep coming back for more. This Spring Antigel adds a dynamic cobalt blue and granny apple green to its core color assortment offering a bevy of choices in each silhouette.  To add to this visual kaleidoscope, three … Read More The post Antigel Introduces 2 Dynami ..read more

Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog Le jardin, a French term that translates to “the garden” is the name of this gorgeous, new print on many of Montelle’s best-selling intimates. This floral pattern is sprinkled with sweet, pale blue and orange blossoms creating a spring garden on beloved garments! Pure Demi Cup T-Shirt Bra PURE is an everyday comfort T-shirt bra (#9310). Made with ultra-soft microfiber and lightweight 4-way stretch foam cup, this bra is designed to enhance your natural … Read More The post New Le Jardin Print is Blooming Beautifully on Mont ..read more

Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog By ESTELLE PULESTON Based in Ukraine, Apilat is a luxury lingerie brand with a twist: its designs are heavily influenced by wedding dresses. Though its garments have gotten more colorful over time, rather than the mostly-ivory color palette of its beginnings, the general aesthetics of bridal fashion are still there, as well as its high-end construction techniques and attention to detail. The brand was founded by sisters Galyna and Lubov Apilat, both graduates of … Read More The post Apilat’s Exquisite Boudoir Robes and G ..read more

Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog By ELLEN LEWISEvery time I return to my home in Mexico, I have something to say about Sports Bras. Specifically, hi-impact Sports Bras that support large breasted women like me. This time the gold medal (I am getting into Olympic mode) goes to Anita’s new Performance Wire X style. This sports bra is SO comfortable, that I have worn it almost daily on my morning horseback rides. (Don’t worry, it’s washed regularly). Being … Read More The post Anita Launches the New Performance Wire X Sports Bra appeared first on Lingerie Br ..read more

Lingerie Briefs ~ by Ellen Lewis - Lingerie industry experts & blog In a few weeks, Mey will launch its new Air Bra, the anchor style in the brand’s Fabulous Collection. This 3-part underwire bra has been specially designed for the US market to fit a range of sizes 32-44, C-G cups. Constructed with a light, breathable Swiss lace, it delivers weightless comfort but unequivocal support. Five silhouettes (2 bras, 3 panty shapes) that are available in basic black and crème comprise this never out of stock … Read More The post Mey Launches the Fabulous New Air Bra for Spring 24 appeared first o ..read more