We held another successful Cape & Islands Vacation Rental Conference on September 28th! In addition to networking opportunities with numerous vendors, attendees were treated to breakfast while they watched informative presentations followed by an insightful Q&A. After Director of Client Services Samantha Williams’ warm welcome to the event, COO, Jim Reese, presented an overview of […] The post 2024 Cape & Islands Vacation Rental Conference Recap appeared first on WeNeedaVacation Vacation Rental Marketing Blog ..read more

This past summer continued to see a return to the demand of pre-pandemic times, resulting in less traffic compared to the 2020-2023 years. The reduced demand also created greater availability and some recent softening of prices. In a recent survey, nearly 20% of respondents reported to us that they had more success than usual, while […] The post 2024 Annual Fall Report appeared first on WeNeedaVacation Vacation Rental Marketing Blog ..read more

Recent media reports about the Cape and Islands summer rental season have presented widely conflicting headlines. One reported that there were many “empty vacation homes” because owners had been overly aggressive with their pricing. Yet another said that the Cape was “booked for the season.” And one said that the market is “flooded” with vacation […] The post 2024 Mid-Season Report appeared first on WeNeedaVacation Vacation Rental Marketing Blog ..read more

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Early Booking Trends Every year by the end of January, we assess the trends and gain insight into the rental season ahead. To date, 2024 vacation rental bookings on Cape Cod, Martha’s Vineyard, and Nantucket continue to show significant growth from the pre-pandemic years, even as they fall short of last year due to greater […] The post 2024 Cape and Islands Rental Season Outlook appeared first on WeNeedaVacation Vacation Rental Marketing Blog ..read more

A Historical Perspective Although the global pandemic is behind us, the STR industry is still feeling its impact. The demand for vacation rental homes dissipated somewhat from its historic high during the pandemic but is still stronger than pre-pandemic years. The result of this unprecedented demand is that rental rates across the region have risen […] The post Pricing Advice for the 2024 Rental Season appeared first on WeNeedaVacation Vacation Rental Marketing Blog ..read more

If you’ve been renting your home for a while, you probably know that you can’t treat the last week of August like all of the other summer weeks. Why? The demand for that week plummets due to school schedules, resulting in greater inventory which means more competition for you. If you frequently rent to families with […] The post What’s so special about the last week of August? appeared first on WeNeedaVacation Vacation Rental Marketing Blog ..read more

After several years of no in-person events, WeNeedaVacation was thrilled to have the opportunity to meet with homeowners at our first annual Cape & Islands Vacation Rental Conference on October 7th!   The conference kicked off with a continental breakfast and a warm welcome from Director of Client Services, Samantha Williams. Following was COO Jim Reese’s […] The post 1st Annual Cape & Islands Vacation Rental Conference Recap appeared first on WeNeedaVacation Vacation Rental Marketing Blog ..read more

Recent media reports, both newspapers and TV, have focused on the state of vacation rentals on the Cape and Islands, pointing out that there are a lot of empty vacation homes this summer.   While we acknowledge that demand for summer of 2023 has been down compared to the pandemic years, we don’t share the […] The post Summer is Half Over – Where Do You Stand? appeared first on WeNeedaVacation Vacation Rental Marketing Blog ..read more

“I did so well the past two years – Why do I still have vacancies?” “Has the market slowed down?” “How can I fill my remaining weeks?” Questions like these have been flowing in from homeowners who are wondering what’s happening this season.  The short answer is supply and demand. With inventory rebounding from pandemic declines and less […] The post The Vacation Rental Climate appeared first on WeNeedaVacation Vacation Rental Marketing Blog ..read more