A lot has changed to what SEO was, is and will be in 2023. Google has become smarter and sharper when it comes to ranking factors. It has gone beyond game of keywords, backlinks and metadata optimizations'. Things should be more contextual now. Let’s visit latest Google SEO Ranking Factors for 2018 quickly: SEARCH WITH VOICE: So if 20% of all searches are done with voice queries, it must be something of a developing trend for SEO ranking factors too. Google Home and Amazon Echo are the latest must haves. Google has been introducing phones with extended line of speakers. Google Assistant has be ..read more

  Dubai, known for its bustling economy and thriving business landscape, offers immense opportunities for companies to increase sales through the power of digital marketing. With a strategic and targeted approach, businesses can effectively tap into the vibrant market of Dubai and drive impressive sales growth. In this article, we will explore some valuable strategies and techniques that can help businesses leverage digital marketing to boost sales in Dubai. Understanding Dubai's Digital Landscape Before diving into specific strategies, it's crucial to understand the digital landscape of ..read more

10 Proven Marketing Strategies to Skyrocket Your Business Growth in 2023 Marketing is essential for the growth and success of any business. However, with so many marketing strategies available, it can be challenging to determine which one will work best for your business. In this article, we will share ten proven marketing strategies that can help skyrocket your business growth in 2023. Create a Comprehensive Content Marketing Strategy Content marketing has become increasingly popular in recent years, and for good reason. It allows businesses to provide value to their customers while establ ..read more

Here are some tips to help grow your social media presence in 2023: Identify your target audience: Knowing who your target audience is and what they are interested in will help you create content that resonates with them and attracts their attention. Develop a content strategy: Plan out the types of content you will create and share on social media, as well as how often you will post. Consistency is key in building a following. Use relevant hashtags: Hashtags can help you reach a wider audience by making it easier for people to discover your content. Research and use relevant hashtags in your ..read more

There are many different types of digital marketing, but some common ones include: Search engine optimization (SEO): This involves optimizing a website to rank higher in search engine results pages for relevant keywords. This can be done through on-page optimization, such as writing high-quality content and using appropriate header tags, and off-page optimization, such as building high-quality backlinks from other websites. Pay-per-click (PPC) advertising: This type of advertising involves placing ads on search engine results pages or other websites, and paying a fee each time the ad is cli ..read more

Long gone is the barren landscape and uninhibited desert. Today Dubai – largest Emirati state after Abu Dhabi, is a glittering and thriving metropolis with high rise buildings and mesmerizing shopping malls. The visionary ruler of Dubai; Shiekh Rashid Al-Maktoum has initiated one of the world’s most successful economic reforms that has transformed a desert in to a powerful financial hub. Unlike most of other Gulf States, Dubai does not rely on oil revenue. The state has been an oil producing one since 1960s. However, today most if its revenues come from tourism, construction industries and fin ..read more

A quarter past the year, we are exploring the latest web design resources and tools for smooth transition to CSS Grid and progressive application development. With colour tools, image tools and cheat sheets, 2018 is already an exciting year. Read on to know ten best tools that you must know to make your life easier, simpler and more productive! Pigment: Are you looking out to create website with two main colours and not sure how both will stand against each other? You can try Pigment; a popular colour palette tool that lets you adjust intensity and lighting for range of delightful visual optio ..read more

Although Dubai and UAE stand synonymous to modernism today, they have a rich cultural history imbedded into the scorching heaps of sand. You will be surprised to know that there are many amazing historical places in UAE dating centuries back and holding volumes of rich heritage. We have compiled a list of twelve must visit historical sites in UAE; Al-Badiyah Mosque: This is the oldest mosque in UAE. It is located in a small town of Emirate of Fujairah; 50 km from regional centre.  Also known as the Ottoman Mosque, it is believed to be built in around 1446 AD. However, there is no clear co ..read more

Adobe has already launched its CC-2018. And we all are curious to know what is new and what is different in this latest version. By now, the CC 2018 has been shipped worldwide. The new CC 2018 team has provided free upgrade or free seven day trail. Adobe has offered special discounts to education sector clients. Beginning from CS6 to CS2018, Adobe has had a powerful journey with enhanced features added, additional capabilities created and many performance boosts given, over the years. If you are interested in accessing these online tools, you need to have a Creative Cloud Membership. The Creat ..read more

After running five successful editions, Dubai’s SPI Greatsands Group is all geared up for sixth annual SME World Summit. The summit is a platform for aspiring entrepreneurs and risk taking investors and small -medium business owners. It gives insight into the challenging and competitive environment of small scale business in Dubai and UAE. Over the last few decades, under the leadership of Al-Maktoum clan, Dubai has emerged as one of the world’s biggest business hub. Since the accession of the current ruler, Sheikh Mohammed bin Rashid Al Maktoum, UAE has entered in strategic reform era. The ch ..read more