Calling all doggos, we need you! It's taken a while (and part of our soul) but finally our capsule collection of directional accessories for design-minded dogs and their parents is launching soon. And now we need your help! We are seeking the most charismatic dogs to star in our first shoot that will take place in London at the end of August. We are an egalitarian brand so we don't care what you look like (the funnier the better). However, given the size of our initial collection our focus is on smaller breeds (we can only accept mutts with neck size 20-29cm or 30-39cm).  If you thin ..read more

When you're staging the wedding of the year everyone wants an invite. So how did Megs and Harry whittle the numbers down? Simple: dog-lovers only made the cut. Read on for our take on the top dogs of the Royal Wedding and the mutts that scored them an invite. 1. Her Majesty Queen Elizabeth II - Harry's Corgi-loving Granny. As Top Dog she was in before she started but totes sealed the deal when she chauffered Meghan's dog, Guy to Windsor Castle. #Awww. 2. Charles and Camilla. Thanks to her rescue pups Beth and Bluebell, Camilla succeeded the Queen as Patron of Battersea's Berkshire Branch and ..read more

A retrospective of the genius couturier & lover of dogs comes to London's Design Museum It all started in the '90s. I returned to school from summer holidays oblivious to the fact that I now inched a full foot above my peers. (Un)fortunately both teachers and classmates were there to remind me. Hell for an insecure and gangly 14 year-old.  I'd always been shy but I'd always loved fashion - pages from fashion magazines adorned my walls as opposed to the layered bangs of Jon Bon Jovi or the strategically ripped jeans and peroxided coiffes of Brit Doppelgangers Bros. And as I shot up ..read more

In celebration of the Chinese Lunar New Year (of the Dog - no less) Growlmama fave Dover Street Market has today launched a limited collection of 30+ doggo-inspired tees designed by a selection of their friends and collaborators. Available online at all Dover Street Market locations. We Love ..read more

'Tis the season for mutt and mama couple-dressing. Read on for a round-up of our favourite looks.  ATHLEISURE From the Dog Trouser Company the trews that will make your Growlmama happy: slide into these puppies, run, roll and wallow and return straight to the sofa. For humans from Vetements a trouser that is equally practical. Remove trainers. Add heels. Glide seamlessy from dog-park to dinner.   SHERPA Fetch & Follow's doggo Sherpa works to perfection the trend for things ovine and leaves us lusting to match in Acne's covetable shearling. We cannot resist a woof (sic ..read more

A little while back we shared with you a fab exhibition at Surrey gallery McAllister Thomas Fine Art - Hooray for Hollywood: dogs and nudes (we blush) imagined by Robert James Clarke...and now we have more great news from this prolific painter of pups. In a gesture of pre-Christmas spirit Clarke, who's captured many a celebrity mutt - Kate Moss's Archie, Alan Carr's Bev and Joyce and Fergie's (musician not ex-Royal) and Meatloaf's canine pals (we name drop a little) - is offering you his beautiful bespoke pup-traits at half price (sans nude we might add... unless you fancy that). Tr ..read more

The recent London opening of "Boom for Real": an exhibition of 100+ works of 80s art prodigy Jean-Michel Basquiat appears to have spawned a new wave of Basquiat-inspired stuff - from tattoos to trainers to towels it's all there. This Growlmama Loves we curate our top picks of the trend for both you and your mutt. Art hound or not, we know you'll be smitten.   Clockwise from top left: 1. Nail it on walkies in these Basquiat kicks from Browns. Low and high-tops both now in store as part of their limited edition JMB capsule collection. 2. Tag your resident art critic with collar ..read more

Since the April release of Balenciaga's Arena bag: a £1700 electric blue tote bearing a striking resemblance to IKEA's 40p iconic FRAKTA (pictured above right and selling on Ebay for £3.50 (if you can't be bothered to make the trek to the store), we've seen the evolution of a tonne of FRAKTA knock-offs and now some serious collabs (check out IKEA x Off White). So this week we bring you the best of the IKEA Frakta trend - for your and your mutt! Before you time out, please note we've spared you the Frakta thong and bra! 1. IKEA shades by @usom.fashion, Florence Italy. 2. Bomber an ..read more

Introducing Growlees x Walter Glassof If you follow any bit of our social you'll know we've long had a massive art crush on French illustrator and lover of mutts, Walter Glassof. We first discovered Walter on Instagram (check out @walterglassof and @walter_dogs) and asked (OK begged) him to design the packaging for our Growlees collar charms. An accomplished artist and prolific drawer of dogs who has worked on huge campaigns and one of our all time favourite fashion brands Isabel Marant no less, we were beside ourselves when Walter said yes.  But our cheek did not s ..read more

This week on Growlmama we go PINK, yes PINK. Since we worship Beige and Grey Marle this is a bit out of the park but it would be impossible to celebrate Spring without a touch of colour, not to mention the launch of our new #hotpink Growlees dog tags! So here we go, anti-clockwise from the top: Pink Poodle coloured in vegan, dog-friendly dye no less; 'Pleasures' punchline shirt at Caliroots. Anti Social Social Club x VANS Vault X DSM Pink high-tops. Low tops also available in white (and pink),  Retrosuperfuture collaboration sunglasses with The Webster at Lane Craw ..read more