Packaging Strategies » Brand Packaging
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Brand Packaging offers insight on how to successfully create strategic branding through package design. When design and packaging work together brands are elevated from a commodity to an expression of a consumer's lifestyle. Brand Packaging gives brand owners, designers, suppliers, and marketers information on innovation and design by covering topics, trends, news pertaining to consumer..
Packaging Strategies » Brand Packaging
20h ago
Sweety’s treats use only natural ingredients, extracts, and farm-fresh milk from local California cows ..read more
Packaging Strategies » Brand Packaging
4d ago
bibigo has revamped its packaging for its KBBQ Drizzle sauce and potstickers, as part of the brand's latest refresh ..read more
Packaging Strategies » Brand Packaging
1w ago
Chewy granola bar brand debuts new packaging, launches new flavor and announces new distribution ..read more
Packaging Strategies » Brand Packaging
1w ago
The brewery has this month partnered with the Campaign Against Living Miserably (CALM) to launch a limited edition packet of crisps with a difference: cheddar and jalapeño flavored crisps aimed at starting conversations around mental health.  ..read more
Packaging Strategies » Brand Packaging
1w ago
Mike and Ike is making NY Knicks star Josh Hart's dreams come true, by putting his face on one of its boxes ..read more
Packaging Strategies » Brand Packaging
1w ago
The new look topped the old in consumer purchase preference 77% to 23%, so there’s a good chance the brand will be awash in sales gains thanks to this redesign ..read more
Packaging Strategies » Brand Packaging
2w ago
New packaging options/flavor combinations were created to accommodate the needs/requests of convenience, warehouse, drug store and big box chains.  ..read more
Packaging Strategies » Brand Packaging
2w ago
Following consumer research and inspired by efforts to reach modern-day outdoor adventurers, the refresh includes new packaging showcasing the great-taste guarantee, two new flavors, a more informative website, and the brand’s first marketing effort in decades ..read more
Packaging Strategies » Brand Packaging
3w ago
With April 20 approaching, we look at how cannabis producers can partner with local printers to create high-quality packaging that adheres to local laws and regulations while also establishing brand identity and increasing brand recognition ..read more
Packaging Strategies » Brand Packaging
1M ago
The color purple is certainly a category standard, and this new design leans into this convention even harder ..read more