How do we grow and expand our business when the world is changing around us at light speed?
Health Coach Weekly
by Susan Vallelunga
7M ago
I’m not sure I’m going to be able to answer all the questions I raise in this piece, but I think the questions are important to ask in the first place. I suspect many or even most of you are already asking these questions, and maybe if I ask them back to you it will spur you to find your own answers. At the very least we might get each other thinking. Seems like 2020 is the day the world changed. I say ‘day’ because it all happened so fast, I mean we’re not even at the end yet and I feel like I have to talk in the past tense because there’s too much! One day everything was normal and the next ..read more
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Health Coaching in Troubled Times
Health Coach Weekly
by Geoff Young
7M ago
"May You Live in Interesting Times" This quote is generally purported to be a Chinese curse.  I don't know how much truth there is to that, but we are sure living in interesting times now. Classic Business advice has always been to avoid the more "controversial" topics for fear of alienating portions of your audience.  While I think there is some validity to that, it is mostly an outdated 20th century idea. It feels like I've been back in "researcher" mode most of the year.  First, becoming an armchair epidemiologist in March and April as this whole Pandemic thing took hold. The ..read more
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Love Is The Most Important Marketing Metric
Health Coach Weekly
by Geoff Young
7M ago
I was listening to a talk by Jadah Sellner from Simple Green Smoothies, and she was talking about love and marketing metrics and a conversation she had with Seth Godin, marketing genius extraordinaire.  He told her that it isn’t love over metrics, it is that “Love is a Metric”. I know it is easy to get caught up in all the other metrics we measure in our business.  How many people are on my email list, how many followers do I have on Facebook, what is the conversion rate on my opt-in page, the list goes on and on. These are all important things to know and track, but the love metric ..read more
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Do You Love Coaching but Struggle With the Business of Coaching?
Health Coach Weekly
by Susan Vallelunga
7M ago
I’ve been Health coaching since 2009, and the longer I do this, the more I appreciate how important this work is. We are really needed out there. This left me with a dilemma though – because I LOVE health coaching but I wasn’t in love with the ‘job’ of coaching. I didn’t want to do any of the things I was ‘supposed’ to do to build my business – I just liked the coaching part. Roadblock. And that leads me here – because I know I’m not the only one. I know oodles of IIN-ers who would love to be coaching, but they’re not, because they don’t have time, because they have jobs and bills and coaching ..read more
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Why Health Coaches Need to Understand Addiction
Health Coach Weekly
by Geoff Young
7M ago
I recently listened to a very good podcast where the subject was the opioid epidemic in this country.  I knew it was bad but did not really realize the scope of the numbers.  The podcast was the Indivisible Radio show on NPR and if you want to listen to the full show here it is.  I really think health coaches need to have some understanding of addiction. I have some experience with addiction so this is a topic that is important to me.  I’ll tell you a bit of my story in a minute. I think as health coaches this is a topic we all need to have at least a basic understanding o ..read more
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Selling Isn’t Evil
Health Coach Weekly
by Susan Vallelunga
7M ago
We’re all doing it all the time. We sell someone on the idea of going on a date with us, we sell our kids on doing their homework or tidying their rooms and we sell our husbands on having a green drink for breakfast. (yeah baby!) But the first person you have to sell is you. You have to sell yourself that it’s ok to sell, that who you are and what you have are worth it. You have to know it’s ok to sell, and that it doesn’t require you to also sell your soul or sell out. (Boy, no wonder we don’t like selling when it conjures such negative connotations) First thing to get straight is that sellin ..read more
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The best gift you can give to your clients.
Health Coach Weekly
by Geoff Young
7M ago
We spend a lot of time here at Health Coach Weekly talking about marketing and different things you need to work on to market your business. All the marketing tips and tricks in the world are great, but at the end of the day the best gift you can give to your clients is the ability to be completely present with them.  This is something that is sorely lacking in most people’s lives. Being completely present has become even more challenging in our always connected ADD world, where everyone is buried in their mobile devices and continually distracted. We have all met those people that w ..read more
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The Network Marketing Myth
Health Coach Weekly
by Geoff Young
7M ago
I have a confession to make, I used to hold some serious misconceptions about network marketing.  It was about 10 years ago, I found an organic skin care company that I thought was going to be “the thing” that finally allowed me to quit working in the pharmaceutical industry and work for myself. I fell for the network marketing myth.  I signed up (under someone who really didn’t understand the business), learned all I could about the products and the company and started doing what the company told me to do.  Basically, it was the same story, go approach every person you have eve ..read more
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Becoming the Change-Bringer
Health Coach Weekly
by Susan Vallelunga
7M ago
What do we do in today’s world, where our food is so denatured and contaminated? When I began coaching my aim was pretty simply to help my clients make better choices more often. Help them understand how to cook once and eat often, crowd out less healthy foods with healthier options, get more sleep and exercise, try quinoa and kale and eat more greens etc. Nowadays though, I see people getting less results, finding it harder to follow through on their good intentions. They’re still bloated, not losing weight, have brain fog and low energy. I’m seeing people settle for less, they’re just kind o ..read more
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The New Industrial Food Complex Strategy to make any questions of GMO Food safety anti-science
Health Coach Weekly
by Geoff Young
7M ago
I typically keep my articles on Health Coach Weekly focused on business building tools and strategies but there has been something happening over the past couple of years that I think really needs to be addressed and isn’t talked about much in the GMO debate. With the publishing in The New England Journal of Medicine “GMO’s, Herbicides, and Public Health”, I am hoping we can reverse this trend of accepting this notion that GMO safety is “settled” science.  Just because someone questions the safety of GMO foods does not really make them anti-science, a point I hope to drive home in this ra ..read more
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