… certainly not these days, anyway. But while this kind of technology is now commonplace, it doesn’t mean that planners should ignore the importance that apps have when it comes to audience engagement. They may have been around for a while, but the passage of time doesn’t diminish the fact that apps play a vital role in linking an event and its audience. But why — when almost every event now has one — should you read yet another blog about event apps? Because familiarity breeds contempt and because this blog is a reminder of all the things that apps should do to enrich the audience experience ..read more

  At last, January is over and, with that, the relief that comes with making it through the first month of the year. As an event planner, your focus is now firmly fixed on the months ahead and while you’ve already got a lot on your plate, good data management can help make your life a lot easier. In our last post, we reminded you exactly why data management is worth caring about and now, as we round the curve into February, it’s time to explore exactly how — by carefully organising event data — you can clear your path to success. Step 1: Actively Audit Before Organising Event Data Behind ..read more

  With the buzz of December already a distant memory, the arrival of January comes as an anticlimax. It’s back to work, back to normality and for many event planners, a time that can seem challenging and even a little overwhelming. While it can be difficult to muster enthusiasm for anything right now, data management (yep, that’s right) is something that’s always worthy of your consideration and — as this blog sets out — a concept that’s never more relevant than at the very start of the year, when you have a full calendar of events to successfully execute. And so — if you can summon the ..read more

Thanksgiving planning is no mean feat. Like any other occasion, it has its own logistics and practicalities, yet Turkey Day is a banquet of epic proportions, a cornucopia of endless culinary iterations (you’re either Team Apple Pie or Team Pumpkin Pie, OK?) and often — as any gathering of family and friends is wont to be — a feast of deep and rich emotions. Bearing in mind the complexities of the day — the large and sometimes disparate guest list, your diners’ multiple dietary requirements, the obsession with perfect timing, the endless simmering (of both gravy and feuds) — we at Eventsforce ..read more

  LONDON, UK — Eventsforce, powered by Simpleview, has released the Eventsforce mobile app — a scalable event app solution designed to drive event planning success. The new mobile app utilizes an upgraded technology stack to help inspire, engage, and connect event attendees. Eventsforce, an intuitive, all-in-one solution that can scale to meet your ever-changing event portfolio needs, created the mobile app to engage attendees and drive event success. Whether you’re running simple events, tradeshows, or multi-stream conferences — the new app gives users everything needed to drive attende ..read more

As an event planner, you always aim to please, especially when it comes to your stakeholders.  Be they clients, sponsors, vendors or delegates, the key to their contentment lies in your ability to effectively communicate with your stakeholders before, during and after the planning process.  Regardless of the type or size of the event you’re planning, this blog will uncover the strategies you need to keep your stakeholders happy and on your side, all while creating memorable, meaningful and valuable events. Identify Your Stakeholders First and foremost, clearly identify your stakeh ..read more

Event metrics: As an event planner, you know a thing or two about being busy.  But when you’re caught up in so many different priorities, tasks and details, it’s easy to lose focus on your broader operations and, more importantly, how the data you generate via the events you create can be used to make your life much easier.  By knowing exactly which key event metrics or pieces of information you need to track, you’ll not only help to streamline your event operations, but save yourself that most precious of commodities: time.  In this blog, we’ll filter through a sea of data to ..read more

As a profession, event planning is rewarding and exhilarating in equal measure, but this is a calling that often comes with its own unique challenges.  For example, as any planner will tell you, an efficient registration process is one of the most critical aspects of any event.  After all, a seamless registration process not only makes for a positive attendee experience, but eases a planner’s workload.  But achieving this win-win scenario takes considerable thought and so in this blog, we’ll consider the tools and strategies that planners can use to simplify their registration ..read more

  As an event planner, you’ll be well aware of the power that compelling event agendas can bring to any occasion.  A tool for engagement and excitement, a well-structured agenda not only helps to captivate your audience, but can actively serve as the successful foundation of your event.  This blog will explore the finer points of crafting an exciting agenda, one that will help you to create an event that offers all of your delegates a memorable, meaningful and valuable experience. First and Foremost: Define Your Event Objectives Before you commit yourself to creating those all ..read more

  There’s nothing quite as gratifying as hosting a well-attended event.  It may look effortless, but behind the high turnout and the buzzy atmosphere, there is — as every planner knows — nothing but careful preparation and hard work.  A key indicator of event success, attendance should never be taken for granted.  But as this blog explores, there are certain tactics that planners can reliably lean on to pull in the crowds to create an occasion that is memorable, meaningful and valuable. Start Right With a Clear Vision Before you begin planning in earnest, define the purp ..read more