Your logo is a symbol that identifies and represents you and your business. So, it’s important to consider all elements when designing, redesigning, or refreshing that look. A few members of PRIME’s award-winning design team recently offered some input on the design process. They also addressed when to update and ideas for making your logo look great. These suggestions can give you a better idea of how to make an impression with a solid logo. THE PROCESS The logo design process is often a complex one. Depending on the starting point, you may need to provide additional suggestions and feedback ..read more

In a recent post, we highlighted some ideas for promoting your business through venue and arena displays. We’ve got good news. Local reach potential just increased – by 19 acres. A recent partnership with the city of Maple Grove has expanded options for local youth sports marketing. Prime now has the privilege to help your business make a statement with advertising and sponsorship opportunities at Fernbrook Fields Athletic Complex. What began as a Maple Grove City Council directive in 2017 became a Maple Grove Park Board-approved plan in 2018. Then in August 2019, a ribbon-cutting ceremony ..read more

Frequent readers of this blog are aware of the many ways Prime Advertising can help share your message and promote your business. Did you know that Prime is also your connection for youth sports marketing within the community? That’s right! With school sports creeping up quicker than a slap shot, now’s the time to take advantage of this distinct and direct advertising method. ARENAS Sports are a big deal for student athletes, and kids who participate usually have a built-in cheering section of family and friends. As such, those who make purchasing decisions for their families spend ..read more

If there ever was any question that video marketing benefits your business, you needn’t wonder anymore. Over the past few years, video use has grown in both popularity and ease. Today, this approach has proven to be an invaluable tool on every social media platform. For the most part, customers and followers have come to expect brands to deliver attention-grabbing images and moving pictures. Here, we look at a few solid reasons why your business should consider getting with the trends by stepping behind (or in front of) the lens. ENGAGING, EFFECTIVE You want potential customers to kn ..read more