The Friedman Group | Inbound & Social Media Marketing Blog
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Inbound and social media marketing blog featuring the latest inbound and social media industry news and viewpoints.
The Friedman Group | Inbound & Social Media Marketing Blog
1d ago
Ep 131: Engage Your Audience With Personalized Content
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS131.mp3
Engage Your Audience With Personalized Content
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
Join Brad Friedman and Kate McQuade as they chat about the ever-changing world of marketing, the importance of personalization, knowing your audience, and more.
With 20 years in marketing, Kate McQuade is an experienced, technology-savvy executive adept at navigating dynamic regulatory and reimbursement landscapes. She is a trusted advisor to senior lead ..read more
The Friedman Group | Inbound & Social Media Marketing Blog
1w ago
Ep 130: Unlocking Podcasting Success: Strategies And Insights
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS130.mp3
Unlocking Podcasting Success: Strategies And Insights
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
Join Brad Friedman and Naresh Vissa as they chat about podcasting, why it’s important for your business and some tips to get listeners and generate revenue.
Naresh Vissa is the Founder & CEO of Krish Media & Marketing, a full service e-commerce, technology, development, online, and digital media and marketing agency and solutions pr ..read more
The Friedman Group | Inbound & Social Media Marketing Blog
2w ago
Ep 129: Mastering Video Marketing To Engage, Inspire, And Convert
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS129.mp3
Mastering Video Marketing To Engage, Inspire, And Convert
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
In this episode of The Digital Slice Podcast, Brad and Mike Vannelli talk about the importance of including video in your digital marketing strategy for 2024.
In this episode of The Digital Slice Podcast, Brad and Mike Vannelli talk about the importance of including video in your digital marketing strategy for 2024.
Mike is the Crea ..read more
The Friedman Group | Inbound & Social Media Marketing Blog
2w ago
Ep 128: The Power of Retention Marketing
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS128.mp3
The Power of Retention Marketing: Strategies For Growing Your Business
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
In this episode of The Digital Slice Podcast, Brad Friedman and Josh Tay discuss how email and SMS marketing fit into your retention marketing plans.
Josh Tay took his first steps toward making marketing his career with his role as a content strategist in the fitness, health and wellness space. A few months in, he joined one of Singapore’s most ..read more
The Friedman Group | Inbound & Social Media Marketing Blog
1M ago
Ep 127: Unlocking The Secrets Of Collaborative AI In 2024
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS127.mp3
Unlocking The Secrets Of Collaborative AI In 2024
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
Join Brad Friedman and Kate Bradley Chernis as they chat about how Generative AI can finally help humans communicate and much more AI news and information.
Kate Bradley Chernis is the Founder & CEO of Lately.AI, which identifies the makeup of the highest possible performing social media messaging for your target audience and generates posts tha ..read more
The Friedman Group | Inbound & Social Media Marketing Blog
2M ago
Ep 126: The Power Of SEO For Small Businesses
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS126.mp3
The Power Of SEO For Small Businesses
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
In this episode of The Digital Slice Podcast, Brad Friedman and Sam Torres talk about using SEO and scraping data from the internet to grow your business.
Sam Torres is the Chief Digital Officer and co-founder of The Gray Dot Company, a consulting firm that specializes in SEO and data analysis for regulated industries, non-profit organizations, and SaaS.
She has been in t ..read more
The Friedman Group | Inbound & Social Media Marketing Blog
2M ago
Ep 125: How To Get Your Clients Raving About You Online
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS125.mp3
How To Get Your Clients Raving About You Online
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
In this episode, Brad Friedman and Chris Kiefer discuss the importance of Google Reviews for small businesses like residential and commercial painting companies.
Chris Kiefer is an automation, data, & analytics genius and entrepreneur. In 2013 he founded SkEye Media, a top medical marketing and branding agency. Then, in 2016 launched Boolean Review ..read more
The Friedman Group | Inbound & Social Media Marketing Blog
2M ago
Ep 124: Reaching A Global Audience: Cultural Marketing Strategies That Work
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS124.mp3
Reaching A Global Audience: Cultural Marketing Strategies That Work
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
In this episode of The Digital Slice Podcast, Brad Friedman and Max Gomez Montejo discuss marketing in multiple countries, getting your website found, and more.
Max Gomez Montejo is the influential Chief Marketing Officer at NextNet Media, a company at the cutting edge of data-driven marketing solutions. His visi ..read more
The Friedman Group | Inbound & Social Media Marketing Blog
3M ago
Ep 123: Want To Build A Profitable Business? Start With Loving The Problem
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS123.mp3
Want To Build A Profitable Business? Start With Loving The Problem
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
Join Brad Friedman and Howard Chang as they chat about marketing, entrepreneurship, and the key to turning your great idea into a successful business.
Howard Chang, an accomplished entrepreneur and change maker, is the driving force behind theturnlab, a thriving marketing and technology firm headquartered in Toront ..read more
The Friedman Group | Inbound & Social Media Marketing Blog
3M ago
Ep 122: Crushing It With Email And SMS
by Brad Friedman
https://traffic.libsyn.com/thedigitalslice/DS122.mp3
Crushing It With Email And SMS
The Digital Slice Podcast is brought to you by The Friedman Group, LLC
In this episode of The Digital Slice Podcast, Brad Friedman and Scott Cohen dive deep into the topic of crushing it with email marketing and SMS to drive sales.
Having begun his work life as a copywriter, Scott has worked on both sides of the aisle, as a brand-side marketer running the email marketing programs at Purple, 1-800 Contacts, and Western Governors University as well as the a ..read more