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More Ways to Market Your Small Business on a Shoestring Budget   Every small business knows that they must have marketing to keep their prospect pipeline full. Unfortunately, this does not always happen because they lack the time, skill or money to invest in the process. Here is how to further develop and execute a marketing strategy on a limited budget and get the sales results you want:     ..read more

Human Connections in a Digital World By: Ramon Ray   The impact of digital technology has been overwhelming. Everyday interactions have been turned over to digital exchanges. But, people are quickly realizing that they miss the human connection. In a world of numbers and efficiencies, we talk a lot about automation. But, there is one thing that should not be entirely automated, and that is your interactions with your customers. Technology should be implemented to enhance the consumer-business relationship, not replace it ..read more

Most businesses now use social media, but for a small business it can be overwhelming to try to get it all done – especially when you’re the one running the business. Social media can become a huge time-suck and make you feel like you’re spending lots of time without getting the results you want.   How do you avoid this ..read more

Small businesses are a big part of America; they employ 48% of the private workforce and make up 99.7% of all businesses[1]. That’s why we’re passionate about events that support and celebrate small businesses. The upcoming Small Business Saturday is a great opportunity to raise your business profile with local shoppers and members of your community ..read more

Cybersecurity is important. You know that. We know that. But why are so many businesses not doing enough about it? It can be for a number of reasons, from lack of knowledge to lack of budget. But just because you’re a small business doesn’t mean you can’t protect yourself. There are plenty of things you can do that can have a huge impact and won’t break the bank ..read more

Software-defined wide area networking (SD-WAN) can help streamline complex networking ..read more

  Refresh these 3 critical areas of your online marketing and web presence for a great 2019   The end of 2018 is fast approaching, and that means it’s time to touch up our business plans and make some resolutions to really grow our brands in 2019. It’s also time to plan and budget for online marketing. Here are three critical areas of your online marketing and presence which you should keep in mind --especially if you’re a small business owner who strives to improve your business in the New Year. Your content mix and amplification Many small businesses could gain a competitive advan ..read more

  How to get high paying clients   My good pal Paul faced a crisis in 2009 when the Not-So-Great Recession was really starting to get into full swing and we were all realizing just how serious it really was.   For many years, my buddy had ridden the Southern California real estate gravy train. The market in L.A. seemed to go nowhere but up, up, up, and getting clients was a breeze. His income was in the mid-six figures for many years in a row, and he thought he was a real estate whiz kid.   Until.   The double-whammy of the recession and the drop-off in the L.A. real ..read more

  After the webinar: Barry Moltz answers your questions   Thank you so much for attending the latest in our small business webinar series: “How to market your business on a shoestring budget”, featuring Barry Moltz. We hope you found it helpful and left with plenty of tips to help move your business forward. Sadly, there’s not always enough time during the live webinar to answer all of your questions. So we’ve put your additional questions to Barry and here are his answers.   How do I start a customer referral program? If customers say they’re happy with your product or service ..read more