It is no secret that Apple is a company that has always worked to protect the privacy of its users, demonstrating this once again with the recent release of the iOS 15 operating system, which includes the Mail Privacy Protection feature for the Mail app. This new update is changing the rules of the game, putting in check all our email marketing strategies, which is a real challenge for marketers and all the brands. While this feature is optional and is not activated by default, it is expected that most users will choose to enable it, just as happened with the release of iOS 14.5 and the App Tr ..read more

Si bien el correo electrónico tiene ya 4 décadas de historia y se ha vuelto un canal de comunicación poco llamativo respecto a los demás que existen en la actualidad, como lo son los servicios de mensajería instantánea o las redes sociales tal como lo son WhatsApp, Facebook, Instagram, entre otras, este medio sigue siendo una forma efectiva de contar con una audiencia comprometida y que de buenos resultados. Es por ello que hoy te decimos que el es una excelente manera de impulsar tu negocio, ya que este define los correos electrónicos que mandas a una base de datos o a tus contactos, que pued ..read more

Email marketing is not a simple task, there are many rules, codes, tactics … remembering what you did so that the last time it turned out well. In the world of marketing there is nothing written and big brands always try to stand out from their competitors with fun, original and viral campaigns. Being in contact with your audience, knowing how they behave and even anticipating to their needs are the key factors to success. How can email marketing help you? Today we are going to talk about the email marketing campaigns that you should send. Before starting Before starting any digital market ..read more

Email video marketing is on the rise, being a new and effective way of creating campaigns that will meet your goals. However, making the most out of it isn’t just about creating cool videos, but also about sending them at the right time. That’s why in this article, we’ll explore the ways email automation can help your video marketing perform, and how to set it up in a way that will benefit your business. Create an Email Automation Plan Email automation is all about planning. You need to be able to predict your customers’ needs and behaviors before you automate anything. Think about when th ..read more

Are you looking for email marketing ideas to to Skyrocket eCommerce Revenue? For decades now, email marketing has been an essential element to the overall performance of businesses, including eCommerce sites. This is true to the extent that, not integrating email marketing campaigns into an eCommerce sales strategy, literally means leaving a huge chunk of money on the table. The can be seen as the glue holding the relationship between our brand and potential buyers, creating a strong opportunity for us to build trust and create engaging shopping experiences. Therefore, the key is in understand ..read more

You’re a startup, you don’t have the budget for a massive, sophisticated marketing campaign in the traditional channels, and you need to get your brand out there – what do you do? Implement one or more of the 3 best growth marketing hacks for startups, that’s what. A growth marketing hack is an inexpensive non-traditional strategy that’s propelled by creativity, innovation, and data, and the goal is nothing less than huge results. The idea is to gain as many new customers and leads as you can, without resorting to the usual, usually far more expensive, methods. Does it work? You bet ..read more

Ready, set, go … the sale seasons in USA and Latin America are about to begin with the Hot Sale; a commercial event that will take place from May 23rd to 31st. This event is very important to give a strong boost to your eCommerce and increase your online sales, this event will allow you to reach more and new users. In fact, this event grows more and more with each year, in its last edition the campaign generated a growth of 158%, obtaining a sales record with 69% more than in 2019. On this occasion, we want to help you with recommendations to create your email marketing campaign and thus incre ..read more

In this article we will explain exactly what is a video email signature, why you should be using it in your emails and how you can add it in Apple Mail. https://www.viewed.video/wp-content/uploads/2021/03/Diseño-sin-título-9.mp4 You may not have noticed, but on this blog we love the video format, we are sure that you will love it too when you discover the great competitive advantages of using the video format. As experts in video email marketing, we know the high conversion rate of the video due to the impact and communication power it has. At this point you are probably thinking: Come on, m ..read more

-Let’s start the video recording,  all hands on deck! Lights, camera, action, rolling! – No way! , Are you kidding me? Are you telling me that in order to create a video for my strategy, I will need a Hollywood size production? The answer to this question is “NO”. To make a video that attracts the attention of your consumers, you don’t need a professional production team, it doesn’t have to be difficult or expensive, you just need your product or service, a good idea and a simple platform to make videos. How should my video content be? The most effective way to connect with your consumer ..read more

Extra, Extra: TikTok reached one billion users in less time than Facebook. Yes, you are reading right, TikTok is building it big, by becoming the first App that reaches one billion users in less than 5 years, while Facebook, the “king” of social media, needed around 10 years to reach this digit. Be careful Mark Zuckerberg! TikTok is here to stay! If during quarantine you have been living in cloud-cuckoo- land and you still don´t know what TikTok is, in this article, we will tell you what this social network is about, why it is so popular among people, and how to take advantage of it in order ..read more