Beyond Philosophy Blog
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Colin Shaw founded Beyond Philosophy, LLC, in 2002 as a consultancy and training company. As pioneers in the customer experience movement, Beyond Philosophy focuses on helping organizations improve their experiences to foster customer-driven growth by identifying hidden, unmet needs.
Beyond Philosophy Blog
5d ago
Claire Dunwood has a pickle. She wants to know how to manage rising customer expectations with fewer resources than she used to have. This episode seeks to help her—and you—do exactly that. It’s pretty common to hear problems like this today. Responding to rising expectations is easy when there is no limit to the resources […]
The post Managing Rising Customer Expectations With Limited Resources appeared first on Beyond Philosophy ..read more
Beyond Philosophy Blog
5d ago
Learn more about Colin Shaw: Join over 85,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: Personalization is an exciting and developing area for Customer Experiences. On the podcast, we hosted Graham Hill, Ph.D., to talk about it, and I wanted to share […]
The post How to Join the Personalisation Revolution to Move from Ordinary to Extraordinary appeared first on Beyond Philosophy ..read more
Beyond Philosophy Blog
1w ago
Personalization is a developing area in Customer Experiences. With AI driving what could be possible, many of you might be wondering how you can best leverage its capability in yours. To that end, we invited our special guest, Graham Hill, Ph.D., to explore the rapidly evolving field of Personalization in Customer Experiences. With decades of […]
The post Personalization With Graham Hill appeared first on Beyond Philosophy ..read more
Beyond Philosophy Blog
2w ago
Learn more about Colin Shaw: Join over 85,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: I have been dealing with a load of tradespeople on my kitchen renovation. The excuses they devise for why something can’t happen are amazing. Today, we will […]
The post The Hidden Meaning Behind Why People Make So Many Excuses appeared first on Beyond Philosophy ..read more
Beyond Philosophy Blog
2w ago
Fair Warning: this episode regarding excuses was prompted by recent experiences with tradespeople during Colin’s kitchen renovation. No one likes excuses, least of all your customers. Lately, Colin has been hearing many amazing excuses about why something can or cannot be done in his kitchen project. It got him thinking about excuses and why people […]
The post Why People Make So Many Crazy Excuses and What This Means for You appeared first on Beyond Philosophy ..read more
Beyond Philosophy Blog
2w ago
Learn more about Colin Shaw: Join over 85,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: Have you ever had a moment where you wonder if you should be doing what you are doing? Recently, I did. One of our podcast listeners questioned […]
The post Let’s Be Honest, Marketing is Inherently Unethical. Should We Change Our Ways? appeared first on Beyond Philosophy ..read more
Beyond Philosophy Blog
3w ago
In this episode, we tackle a thought-provoking question from one of our listeners: Is it ethical to use urgency as a marketing tactic? This question sparked a deep conversation about the ethics of digital marketing, particularly the use of scarcity to drive sales. We feature insights from Daniel Bisett, partner and CXO at WeRock DM, who shares […]
The post Is Marketing Ethical? A Deep Dive into Scarcity Tactics and Ethics appeared first on Beyond Philosophy ..read more
Beyond Philosophy Blog
1M ago
In this episode, we dive deep into the concept of empathy and its significance in Customer Experience Management. We challenge common perceptions of empathy, explore its connection to emotional intelligence, and examine how both concepts can enhance your experience management efforts. We begin with a discussion on the importance of Emotional Intelligence (EQ), referencing some […]
The post Is Empathy Over-Hyped? What is Its Role? Why Bother? appeared first on Beyond Philosophy ..read more
Beyond Philosophy Blog
1M ago
Learn more about Colin Shaw: Join over 85,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: It might seem counterintuitive to your bottom line and the concept of customer-centricity, but the fact is that sometimes you have customers that you should fire. I […]
The post 5 Rules for Proactively Firing Customers to Increase Profit appeared first on Beyond Philosophy ..read more
Beyond Philosophy Blog
1M ago
Learn more about Colin Shaw: Join over 85,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: Artificial Intelligence (AI) has some excellent applications in Customer Experience, applications that can transform the processes in customer interactions. However, after all the sci-fi we have grown […]
The post The Opportunities & Pitfalls Of Fusing Human And AI-Powered Experiences appeared first on Beyond Philosophy ..read more